SRINIVAS Vinnakota
Senior Sales And Marketing Professional
Bengaluru,Karnataka
Summary
Multi-faceted Sales and Marketing professional promoting excellent record of meeting company-defined quotas through exceptional sales strategy. Mentors employees to develop top-performing team members. 24-year progressive career background combined with dedication to corporate growth and development.
Overview
6
6
years of post-secondary education
25
25
years of professional experience
Work History
Regional Sales Manager
Spacewood Office Solutions Pvt Ltd
BANGALORE, KARNATAKA
05.2019 - Current
- Spacewood Office Solutions Pvt Ltd(SOS) is a Nagpur based modular furniture manufacturer having Pan India presence.
- Responsible for Bangalore branch performance in terms of Sales and receivables.
- Researched customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Periodically updating influencers like Architect & PMCs about new product and services and understanding new design trends.
- Working closely with R&D team for development of new products, improvement of existing products to meet the changing market requirements and effectively compete with major brands.
- Boosted customer satisfaction scores by addressing and correcting problems quickly.
- Collaborated with the Design & QS Teams on preparing quotes as well as Product Presentations, Negotiations and closing the deals of Seating and Furniture enquiries.
- Identified and pursued new business leads to expand customer base.
Regional Head Sales & Marketing
Frontier Modular Designs Pvt Ltd,
Bangalore, Karnataka
07.2015 - 04.2019
- Frontier Modular Designs Pvt Ltd Is a Bangalore based modular furniture having presence in Hyderabad, Chennai, Pune & Mumbai.
- Collaborated with Senior Management in developing and implementing strategies for building & positioning of Frontier brand among top South Indian modular furniture bands.
- Enhanced marketing exposure through effective website content management and direct correspondence with potential clients.
- Responsible for Bangalore, Chennai and Hyderabad Branches performance.
- Sales & Marketing budgeting for Bangalore, Chennai and Hyderabad Branches.
- Recruitment and Training of Sales Team.
- Developed and implemented performance improvement strategies and plans to promote continuous improvement.
- Participated in industry organization and trade shows to gather competitive and industry intelligence.
- Worked closely with R&D team for development of new products, improvement of existing products to meet the changing market requirements and effectively compete with major brands.
- Guided the Design Team on preparing quotes as well as supporting sales team in Product Presentations, Negotiations and closing the deals of Seating and Furniture enquiries.
- Mentoring Sales & Support Team consisting of 10 members to improve on performance.
Business Head
Bearys Innomarketing Pvt. Ltd
Bangalore, Karnataka
08.2013 - 07.2015
- Bearys Innomarketing is the dealer for Herman Miller products in Bangalore.
- Developed and executed strategic initiatives to implement key changes and improvements in business development and sales programs.
- Collaborated with Herman Miller Team to support business objectives and client acquisition.
- Leading operations for Retail & Projects division for Herman Miller & Associated company product lines.
- Showroom management for Retail Sales.
- Liaison with Herman Miller India & Associate Company teams for Tender Participations, Costing and Mock ups.
- Developed short-term and long-term sales objectives and strategic plans to meet market needs.
- Planned marketing initiatives and leveraged referral network to promote business development.
- Conducted cold- calls to prospect external lead sources and advance sales process.
Consultant
Vishal Ergonomics Pvt Ltd
Bangalore, Karnataka
05.2011 - 08.2013
- Vishal Eronomics Pvt Ltd is a Commerical seating manufacturer based at Hyderabad
- Responsible for evaluating Bangalore market and setting up operations for VSPL.
- Evaluated diverse organizational systems to identify workflow, communication and resource utilization issues
- Conducted meetings with clients to determine project intent, requirements and budgets.
- Authored detailed work plans to meet business priorities and deadlines.
- Giving inputs to Management about market trends and advising them on the product portfolio and Strategic alliances.
Regional Manager-South India
Monarch Ergonomics India Pvt. Ltd
Hyderabad, Andhra Pradesh
05.2009 - 04.2011
- Monarch Ergonomics India Pvt Ltd is Indian Channel Partner for Merryfair seating products.
- Leading operations for southern states consisting of 4 Branches and 5 Channel Partner.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Steering Procurement of Workstations from China Factory & coordinating with Project Team for executing installation as per schedule.
- Guiding the Design Team on preparing quotes as well as supporting sales team in Product Presentations, Negotiations and closing the deals of Seating and Furniture enquiries.
- Mentoring Sales & Support Team consisting of 25 members to improve on performance.
- Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.
- Drove business development and customer acquisition initiatives to accomplished strategic objectives.
- Targeted prospects in other territories through careful research of competitor products, services and trends.
Assistant Manager-SME
BP Ergo Ltd, Erstwhile Blow Plast Ergonomics Ltd
Bangalore , Karnataka
05.2008 - 04.2009
- Steered key Projects of Bangalore City.
- Conducted regular meetings with Channel Partners & revived 2 Dormant Dealers.
- Set and enforced policies focused on increasing Channel Partner productivity and strengthening operational efficiency.
- Generated repeat business through exceptional customer service and responded to customer concerns with friendly and knowledgeable service.
Relationship Manager
Century Plyboards (I) Ltd
Bangalore, Karnataka
11.2002 - 04.2008
- Spearheaded a sales team of 3 members for Projects Division in Bangalore Branch.
- Maintained outstanding under control.
- Handled Particle Boards Division for Bangalore, Revived OEM’s like V3 Engineers, Featherlite, etc.
- Generated new business and referral clients in partnership with financial advisors and branch team.
- Doubled the Contribution of Project Sales to overall sales.
- Built and maintained relationships with new and existing clients while providing high level of expertise.
Sr. Executive
Gati Corporation Ltd
01.1996 - 10.2002
Education
MBA - Marketing Management
Andhra University
Vishakhaptnam 02.1992 - 05.1994
B.Com -
Nagarjuna University
04.1988 - 05.1991
P.G.Diploma - Industrial Relations & Personnel Management
Annamalai University
05.1991 - 06.1991
P.G. Diploma - Computer Applications APTECH
APTECH
01.1991 - 02.1992
Skills
Exploring potential business avenues thereby achieving increased business growth and initiating market development effortsundefined
Timeline
Regional Sales Manager
Spacewood Office Solutions Pvt Ltd
05.2019 - Current
Regional Head Sales & Marketing
Frontier Modular Designs Pvt Ltd,
07.2015 - 04.2019
Business Head
Bearys Innomarketing Pvt. Ltd
08.2013 - 07.2015
Consultant
Vishal Ergonomics Pvt Ltd
05.2011 - 08.2013
Regional Manager-South India
Monarch Ergonomics India Pvt. Ltd
05.2009 - 04.2011
Assistant Manager-SME
BP Ergo Ltd, Erstwhile Blow Plast Ergonomics Ltd
05.2008 - 04.2009
Relationship Manager
Century Plyboards (I) Ltd
11.2002 - 04.2008
Sr. Executive
Gati Corporation Ltd
01.1996 - 10.2002
MBA - Marketing Management
Andhra University
02.1992 - 05.1994
P.G.Diploma - Industrial Relations & Personnel Management
Annamalai University
05.1991 - 06.1991
P.G. Diploma - Computer Applications APTECH
APTECH
01.1991 - 02.1992
B.Com -
Nagarjuna University
04.1988 - 05.1991
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