Sriram Ranin
Chennai
Summary
Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
2026
2026
years of professional experience
Work History
Sales and Marketing Consultant
SGS Formulations
chennai
09.2022 - Current
- Developed targeted marketing strategies for diverse product lines.
- Conducted market research to identify customer trends and preferences.
- Provided training for staff on new marketing initiatives and tools.
- Built relationships with clients to understand their needs and feedback.
- Analyzed customer data to identify trends in buying behavior.
- Prepared detailed reports outlining the progress of each campaign and recommending improvements.
- Managed relationships with vendors to ensure cost-effective solutions for all projects.
- Developed presentations outlining product features and benefits for prospective customers.
- Recruited, hired and trained new hires to optimize profitability.
Sales Head - Dynatech JCB Pvt Ltd
Dynatech JCB Pvt Ltd ( JCB Earth Moving Equipment Dealer
Villupuram
02.2020 - 05.2020
- Leading a team of 18 across 8 districts and direct reporting to MD and OEM
- Streamlining processes and realigning roles of the team to improve maximum efficacy.
- Adaptable and proficient in learning new concepts quickly and efficiently.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
- Used strong analytical and problem-solving skills to develop effective solutions for challenging situations.
- Developed strong client relationships for improved customer satisfaction and repeat business.
- Implemented effective CRM training to track leads, maintain accurate customer data, and optimize the sales process.
General Manager - Purchase /Head of Sales & Marketing
Jains Car-M&M CV / PV / 3W Dealer
Vellore
01.2019 - 05.2019
- Led a team of 73 members and sold 243-month ( max ) vehicles across 6 branches with 14 to 16 crore monthly turnover.
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Drove month-over-month business growth while leading operations, strategic vision, and long-range planning.
- Maximized operational excellence by mentoring personnel on management principles, industry practices, and company procedures.
- Monitored financial performance, set budgets, and controlled expenses to provide financial stability and long-term organizational growth.
General Manager - Business Operations
Susee Trucks Pvt. Ltd. ( TATA Trucks ) Dealer
Vellore
08.2013 - 09.2018
- Led a team of 128 members 3 Districts and sold 285/month ( max ) vehicles across 8 branches maintained healthy Market Share.
- Provided strategic oversight of marketing and promotional campaigns to keep campaigns aligned with overall goals and objectives.
- Collaborated with cross-functional teams to develop innovative solutions.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
- Analyzed market trends and competitor activities to create competitive advantages.
- Developed and implemented strategies to increase sales and profitability.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
Manager - Retail Cluster Operations.
Somotex Ghana Ltd.
Accra And Tamale
02.2006 - 04.2013
- Operations in 9 multi-brand FMCD showrooms of LG home appliances and group subsidiary Products.
- After Sales service & Distribution of LG home appliances / Philips Kitchen and Life style products / Samsung Nokia LG Blackberry Mobile phones.
- Tamashi Chinese Home appliance
- MRF TOYO DUNLOP CEAT Tires
- Generators and Automobile batteries
- GAL / ALU / ALU ZINC metal sheets colored and non colored
- Promoted to Northern Ghana Branch operations
- Increased Dealer network and improved sales by widening Operations developed government tenders while managing new stocks & logistics.
- Maximized performance by monitoring daily activities and mentoring team members.
- Controlled costs to keep business operating within budget and increase profits.
- Monitored and analyzed business performance to identify areas of improvement and make necessary adjustments.
- Opened and closed location and monitored shift changes to uphold successful operations strategies and maximize business success..
Branch Head
Digital World
Chennai
03.2004 - 11.2005
- Managed new projects of high-end consumer electronics including sourcing, funding, training, visual merchandising, sales, etc.
- Mapped market for proper positioning of product/field fore & activities while conducting profit & loss analysis to realign funds.
- Interviewed and hired talented individuals with top-level strengths, improving organizational talent, and skill set.
- Implemented service improvements to enhance the sales cycle.
- Examined customer loan applications for loan approvals and denials.
- Increased branch revenue by implementing effective sales strategies and maintaining strong customer relationships.
Branch Manager
Viveks Ltd (Retail Chain)
Chennai
10.2000 - 02.2004
- Managed sales, service, accounts, customer service, and corporate communications of large multi-brand consumer electronics.
- Assessed employee performance and developed improvement plans.
- Enhanced branch strike rates by handling staff conflicts, evaluations, hiring, and termination processes and coaching employees on company protocol and payroll operations.
- Created strategies to develop and expand existing customer base increasing annual sales.
- Consulted with customers to boost product sales and services.
- Resolved various issues impacting sales management and business operations.
- Maintained friendly and professional customer interactions.
- Continuously monitored branch performance against key performance indicators, taking corrective actions as needed to ensure objectives were met or exceeded.
- Implemented effective sales strategies to achieve branch targets and exceed expectations consistently.
Area Manager
Cipla pharmaceuticals
Chennai
10.1994 - 12.1998
- Managed the launch and marketing of new products while organizing meetings with doctors, stalls, campaigns & taxi tours
- Handled 3 distributors & appointed 7 sub-stockiest to increase market penetration, share, and business volume.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Assessed reports to evaluate performance, develop targeted improvements, and implement changes.
- Managed inventory and reduced shrinkage through detailed monitoring of daily operations and stock.
- Established territory boundaries and distribution routes to maximize sales.
Manager - Sales Pharmaceutical Formulations
Eskay Therapeutics
Takoradi And Cape Cost
1 1 - 1 1
- Handling 2 regions Takoradi & Cape Coast Biz volume- 1.3 to 1.5 million Ghc / month
- RHD / Gov & Pvt Hospitals / Doctors & Dealers / Truck Sales team
- Average travel of 700 - 900 kilometers per week.
- Organized industry shows, conventions, and other meetings to expand market opportunities.
- Closed lucrative sales deals using strong negotiation and persuasion skills.
- Resolved customer issues quickly to close deals and boost client satisfaction.
- Maximized performance by monitoring daily activities and mentoring team members.
Education
Logistics & Containerization - Logistics Management
Indian Rail Transport
New DelhiHospital Administration - Hospital Administration
K J Hospital
Chennai Bachelor of Science - Pharmacy
K M College of Pharmacy
MaduraiSkills
,,,,,,,,
Pharma / Fmcd / Automobile
Market analysis & Mapping
Training and development
Relationship building
Project development FMCD
Cluster operations
Key account management
Process improvement
Failure analysis
Accomplishments
Cipla - Promoted to area manager in short period
Viveks - Received Shield Consecutive 3 years for best New year sales
Somotex Ghana - After a year of cluster operations in Accra promoted to handle Northern ghana
Personal Information
Cricket - Madurai First division league player
Successful opening Batsman for 3 consecutive years
Timeline
Sales and Marketing Consultant
SGS Formulations
09.2022 - Current
Sales Head - Dynatech JCB Pvt Ltd
Dynatech JCB Pvt Ltd ( JCB Earth Moving Equipment Dealer
02.2020 - 05.2020
General Manager - Purchase /Head of Sales & Marketing
Jains Car-M&M CV / PV / 3W Dealer
01.2019 - 05.2019
General Manager - Business Operations
Susee Trucks Pvt. Ltd. ( TATA Trucks ) Dealer
08.2013 - 09.2018
Manager - Retail Cluster Operations.
Somotex Ghana Ltd.
02.2006 - 04.2013
Branch Head
Digital World
03.2004 - 11.2005
Branch Manager
Viveks Ltd (Retail Chain)
10.2000 - 02.2004
Area Manager
Cipla pharmaceuticals
10.1994 - 12.1998
Manager - Sales Pharmaceutical Formulations
Eskay Therapeutics
1 1 - 1 1
Logistics & Containerization - Logistics Management
Indian Rail Transport
Hospital Administration - Hospital Administration
K J Hospital
Bachelor of Science - Pharmacy
K M College of Pharmacy