Summary
Overview
Work History
Education
Skills
Awards
Publications
Training
Disclaimer
Timeline
Generic

Sri Venu Madhav Tippabhotla

Application Manager -SWA and SEA (Automation and Genomics)
Hyderabad

Summary

Experienced with application lifecycle management, ensuring seamless operation and user satisfaction. Utilizes technical expertise to optimize performance and resolve issues efficiently. Track record of effective team leadership and strategic problem-solving.

Overview

22
22
years of professional experience

Work History

Application Manager - SWA and SEA

Beckman Coulter Life Sciences
01.2024 - Current
  • Established strong relationships with channel partners, sales associates, and customers across various regions of SWA and SEA (Singapore, Vietnam, Thailand, and Taiwan).
  • Fostered a culture of continuous improvement within the Application Management team, emphasizing the importance of collaboration and learning from past experiences.
  • Supported sales team increases their funnel and wins orders.

Application Manager- METAI Region

Beckman Coulter Life Sciences
12.2021 - 12.2023
  • Established strong relationships with channel partners, sales associates, and customers across various regions of METAI (Middle East, Turkey, Africa, and India).
  • Developed customised solutions for clients, tailoring applications to meet unique requirements and specifications.
  • Provided comprehensive training materials for end users, promoting smooth adoption of different applications on Liquid Handling Systems.

Senior Analyst Field Applications

Beckman Coulter Life Sciences
07.2019 - 11.2021
  • Enhanced team productivity by streamlining workflow processes and implementing time-saving strategies.
  • Collaborated with cross-functional teams to identify areas of improvement, leading to increased operational effectiveness.
  • Nurtured strong working relationships with clients, ensuring their needs were met while exceeding expectations on deliverables.


Product Specialist

Intra Globus Biosystems
01.2018 - 06.2019
  • Boosted customer retention by providing exceptional product support and addressing user concerns.
  • Assisted with demonstrations for Hamilton Liquid Handling Systems, ACEA Biosciences to showcase functionality.
  • Continually expanded knowledge for Hamilton Liquid Handling Systems, ACEA Biosciences product line.
  • Supported sales representatives during client meetings by providing expert knowledge on specific features or functionalities of the given product line.
  • I took care of sales, application, and service-related issues for Hamilton Liquid Handling Systems.

Senior Field Application Specialist

Integrated Gulf Bio Systems
08.2013 - 12.2017

Technical discussions, presentations, pre-sales for:

1. Molecular Devices: Multimode Readers, GenePix Scanners, High Content Screening, and Metamorph software (Cellular Imaging).

2. Life Technologies: Real-Time PCR, Capillary Sequencers, Next-Generation Sequencing.

2. Hamilton Liquid Handling Systems: Standard Solutions, NIMBUS, and StarLet Configurations.

4. ACEA Biosciences: Cellular Analysis.

Application Specialist

Spinco Biotech Private Limited
11.2009 - 07.2013
  • Company Overview: www.spincobiotech.com.
  • Application Support, Technical Discussions, and Presentations for:
  • 1. Molecular Device: Multimode Readers, GenePix Scanners, and Metamorph Software (Cellular Imaging). Attended training in London.
  • 2. AAPPTEC: Peptide synthesizers, and organic synthesizers.
  • 3. Shimadzu: MultiNa Automatic Electrophoresis.
  • 4. Affymetrix: Microarray platform.
  • 5. Illumina: qPCR systems, MiSeq.
  • 6. Hamilton: Liquid Handling Systems (attended training in Switzerland).

Successfully finished the first SNP 6.0 GWAS with Dr. Chandak at CCMB.

Senior Scientist

ONAN Biotech Private Limited
11.2007 - 11.2009
  • Company Overview: www.onanbiotech.com
  • Working in Research and Development Division. Involved in development of PCR and Real Time PCR Diagnostic Kits. Apart from PCR kits also involved in Development of Extraction Kits (DNA/RNA).

Trainee Scientist

Vimta Labs Limited
03.2006 - 08.2007
  • Company Overview: www.vimta.com
  • Worked in Advanced Molecular Biology Division. We worked on Biomarker identification where we adopted advanced technologies related to Genomics, Proteomics and Bioinformatics. Here I worked on Affymetrix Microarray Platform, SEQUENOM and ABI 4800 MALDI-TOF/TOF.

Project Assistant

CPMB, Osmania University
02.2005 - 02.2006
  • Company Overview: www.kulab.org
  • Computational Approach to Rice Genome analysis (Japonica). Since the rice genome is recently sequenced and available to all public databases, problem was identified that it was not completely annotated and we started working on identification of Cell cycle genes within the sequenced genome. I have been actively involved in identification of Cell Cycle genes in Rice Genome (Japonica). Later identification and analysis on promoters should be performed to confirm the presence of genes identified.

Research Associate/Faculty in Bioinformatics

BioMed Informatics, Medwin Hospitals
11.2003 - 11.2004
  • Taught basic concepts and skills in Bioinformatics and Cheminformatics; conducted Bioinformatics lab sessions and as well as handled in house projects related to the same.
  • I have also been extensively involved in gene sequence analysis, protein sequence analysis, performing computational 3D structure analysis, geometry optimization, energy minimization, molecular modeling
  • Guided several projects for M.Sc Bioinformatics students.

Education

Master of Science (M.Sc) Distance - Structural Molecular Biology

University of London
London
11.2010

Master of Philosophy (M.Phil) - Biotechnology

Bharathidasan University
Tiruchirappalli, Tamilnadu
12.2005

Post Graduate Diploma - Bioinformatics and Cheminformatics

BioMed Informatics, Medwin Hospitals
Hyderabad
10.2003

Master of Sciences - Biochemistry

St. Joseph's College (Autonomous), Bharathidasan University
Tiruchirappalli, Tamilnadu
01.2003

Bachelor of Sciences -U.G - Microbiology, Biochemistry, and Aquaculture

P. B. Siddhartha College of Arts & Science, Nagarjuna University
Vijayawada
01.2001

Intermediate - Botany, Zoology, Physics, and Chemistry

Intermediate
Guntur
01.1997

X th -

Secondary School Certificate
Vijayawada
01.1995

Skills

Core Technical Skills

  • Life Science Instrumentation: Expertise in liquid handling, qPCR, NGS, microarrays, sequencing platforms, and imaging systems.
  • Assay Development & Validation: Designing, troubleshooting, and optimizing protocols for PCR, RT-PCR, NGS, cell-based assays, and molecular diagnostics.
  • Bioinformatics & Data Analysis: Familiarity with genomic/proteomic data interpretation, software analysis tools, and automation workflows.
  • Automation & Robotics: Proficiency in programming and customizing automated liquid handling platforms (e.g., Hamilton, Beckman).
  • Molecular Biology Techniques: PCR, qPCR, sequencing, DNA/RNA extraction, electrophoresis, and proteomics workflows.

Customer & Application Support Skills

  • Technical Consultation: Understanding customer requirements and mapping solutions with appropriate workflows/instruments.
  • Demonstrations & Training: Conducting on-site and virtual training sessions, workshops, and technical presentations.
  • Troubleshooting: Strong problem-solving for instrument performance, assay setup, and workflow integration.
  • Documentation: Writing SOPs, user manuals, application notes, and customer reports.
  • Regulatory Awareness: Familiarity with GLP, ISO, and quality management systems in diagnostics/research labs.

Business & Strategic Skills

  • Pre-Sales & Post-Sales Support: Partnering with sales teams to drive customer adoption and provide application expertise.
  • Stakeholder Management: Interacting with academic, clinical, and industry clients to align workflows with their needs.
  • Market Knowledge: Awareness of trends in genomics, proteomics, diagnostics, and life science automation.
  • Product Lifecycle Input: Providing customer feedback for product improvements and new application development.

Soft Skills

  • Communication: Clear and confident in both technical and non-technical discussions.
  • Presentation & Public Speaking: Effective in conferences, client meetings, and workshops.
  • Team Collaboration: Ability to work with cross-functional teams (sales, service, R&D).
  • Analytical Thinking: Translating technical problems into practical solutions.
  • Adaptability: Handling diverse customer needs and rapidly evolving technologies.

Awards

Received Commonwealth Association Scholarships to pursue M.Sc Structural Molecular Biology., Received several laurels during my M.Sc at St. Joseph’s College (Autonomous), Trichy., Received Dr. George Endowment Medal for my M.Sc studies., Best out going student and received Silver Medal for my academic years at M.Sc.

Publications

  • Poster Presentations
  • Hemalatha. T, Sri Venu Madhav Tippabhotla and Arul Mozhi N. M (2005): “Identification of Lead molecules for Schizophrenia causing gene via Virtual Screening Method: Nrg1” presented at International Symposium Conducted by Osmania University, Hyderabad, Andhra Pradesh.
  • Sri Venu Madhav Tippabhotla (2006): “Identification of Lead molecules for Schizophrenia causing gene via Virtual Screening Method: DAAO” poster in International Symposium Conducted by National Chemical Laboratories, Pune.
  • Hemalatha. T, Sri Venu Madhav Tippabhotla, Bhaskar Matcha, and Arul Mozhi N. M (2007): “Identification of Potential Vaccine and Drug Targets in Chlamydophila pneumoniae through in silico analysis” presented at National conference on Applied zoology and sustainable development by Applied Zoologists Research Association, at IICT, Hyderabad
  • Hemalatha. T , Sri Venu Madhav Tippabhotla, Bhaskar Matcha, and Arul Mozhi N. M (2007): “Predicting the Nature of Non Synonymous SNP’s in Small Cell Lung Cancer Causing Pathway - An in silico analysis” presented at National Seminar on Genome Analysis Perspective in the Post-Genomic Era And Its Relevance to Society, MGRI, Domalguda, Hyderabad .
  • Papers Published
  • Hemalatha. T and Sri Venu Madhav Tippabhotla (2008): “Drug Designing: An in silico approach”, Bioinformatics Trends, Vol 2, Issue 2 p87-92

Training

  • Lecture on, Drug Design: An in silico approach.
  • At UGC National Seminar Conducted by Sri Venkateswara University, Tirupathi.

Disclaimer

I here by declare that the above particulars are correct to the best of my knowledge and belief. Date: Signature Place: (T. Sri Venu Madhav)

Timeline

Application Manager - SWA and SEA

Beckman Coulter Life Sciences
01.2024 - Current

Application Manager- METAI Region

Beckman Coulter Life Sciences
12.2021 - 12.2023

Senior Analyst Field Applications

Beckman Coulter Life Sciences
07.2019 - 11.2021

Product Specialist

Intra Globus Biosystems
01.2018 - 06.2019

Senior Field Application Specialist

Integrated Gulf Bio Systems
08.2013 - 12.2017

Application Specialist

Spinco Biotech Private Limited
11.2009 - 07.2013

Senior Scientist

ONAN Biotech Private Limited
11.2007 - 11.2009

Trainee Scientist

Vimta Labs Limited
03.2006 - 08.2007

Project Assistant

CPMB, Osmania University
02.2005 - 02.2006

Research Associate/Faculty in Bioinformatics

BioMed Informatics, Medwin Hospitals
11.2003 - 11.2004

Master of Sciences - Biochemistry

St. Joseph's College (Autonomous), Bharathidasan University

Master of Science (M.Sc) Distance - Structural Molecular Biology

University of London

Master of Philosophy (M.Phil) - Biotechnology

Bharathidasan University

Post Graduate Diploma - Bioinformatics and Cheminformatics

BioMed Informatics, Medwin Hospitals

Bachelor of Sciences -U.G - Microbiology, Biochemistry, and Aquaculture

P. B. Siddhartha College of Arts & Science, Nagarjuna University

Intermediate - Botany, Zoology, Physics, and Chemistry

Intermediate

X th -

Secondary School Certificate
Sri Venu Madhav TippabhotlaApplication Manager -SWA and SEA (Automation and Genomics)