Subash Bhowmick

• Operating Topline of 160+Cr both Online and Offline with 1500+ Employee strength.
• Redesigned the business Category focus from Regional dependency to National. Prior Contribution of YY:TT to XX:UU
• Implementing Tech 1st approach, XXCr cost efficiency build thru CPR, Production, People
• Pivoting business Transition between Physicswallah and Utkarsh.
• Driven governance on building Treasury of XXCr
• Oversaw day-to-day operations across multiple departments, ensuring timely delivery of projects and streamlined workflows, leading to increased productivity and cost savings.
• Onboarded Tools such Appsflyer ,Mo-engage, Merrito , for optimizing Marketing, CRM and track user behavior. Implemented Student NPS which is presently 54
• Driving Organic 13Million YouTube community, core growth focus. Building continuous Face Faculty who influence the drive , recently onboarded Imran Khan.
• Presently building Cost centre bifurcation
• Build Organization Team structure which is required based on work Stream and accountability , such as CBO for Revenue, CTO, HR, Outbound & Academics
• Streamlined operations by implementing efficient processes and systems, leading to increased productivity and cost savings.
• Developed and implemented recommendations for service improvement based on cross functional requirements

• Core responsibility was to create New Category at Testprep business, specifically at State Public Service and diversify portfolio
• Created 4 YT Channel in the span of 4 month and Organically scaled to YY Subscribers, with VVV Impression with CTR of XX
• Generated at Runrate of 52Lac Business in 6 month with negative EBITDA. Onboarded approx 7K+ Paid Student
• Build a Team of 40+ Including Educator
• Set and monitored annual budgets for Category and entire business.
• Enhance Student satisfaction with timely response to issues and proactive problem-solving measures. TAT 2hours to NPS 46
• Built and strengthened relationships with industry Faculty to drive growth.
• Developed and implemented successful strategies for building company sales.

• Managing Revenue 118.12Crannually

• Mentoring Team of 73

• AOP , Gross margin& Churn Management

• Driven Contribution Margin for +EBITDA with 67% NPS

· Build the Operation, Supply, Revenue and Transformation

· Revenue Scaled from 0 to 2.4Cr and driven P&L

· Real Estate Acquired 2520 Beds in 8month

· Presently hiring, training and mentoring team of74

· Managed Customer/Guest Net Promoter Score 75%, best Pan India

-34% to +2% EBITDA

Regional Growth Head - Self-Operated Business Townhouse || Homes||OYO Life Feb’20-Jun’21

• Mentoring Team of46

· Gross Revenue grown from 8.6Cr to 23.4Cr

· Increased gross margin from 20% to 33.5% for 2018

· Lowest penetration of competition 4.3%

• Trained and managed 24BDM

Head – Business Development – WB, Sikkim & Andaman

· Gross Revenue grown from 8.6Cr to23.4Cr

· Increased gross margin from 20% to 33.5% for2018

· Lowest penetration of competition 4.3%

· Trained and managed 24BDM, Managing the P&L

• Circle Head–North Bengal & Sikkim July-­‐Dec’17

• Successfully enhanced revenue from INR 1.2 crore to INR 6 crore within
• 2 Years by implementing Network Correction, reaching out key counter, Increase Brand Presence at Trade Channels and constant training of Influencer strategies Won the ‘Top Gunner Award in 2014’ for highest sales growth in the region (East), brand – Oakley in2013

• Successfully enhanced the target of the company from scratch to INR 3.09Cr, in the first year itself
• Led the set‐up of Footwear business through distribution and store network expansion of Eastern Region for brands like Arrow, US Polo, Flying Machine and other international brands including Cole Haan, Johnston Murphy, Heatwave and Bugatti Shoes
• Created most desirable format of MBO- EBO store,whichis1stinthecountry,a unique module of brand POS presentation.

• Managed primary & secondary sales for 30 EBO and SIS
• Expanded business through opening of new stores, SIS placement and property negotiation
• Supervised several BTL activities including hoarding,in-shop promotion, Newspaper & LED advt. Road shows, backlit, façade highlighter, influencer workshop, store staff incentive and Kiosk – touch & feel promotion of product

• Supervised the entire gamut of operations related to the channel sales in upper Assam and Nagaland with 62 active dealers
• Was rated GA1, which is a bell curve performance evaluation rating , which is awarded for Outstanding performance only . Highly valued at Asian Paint Ltd