Summary
Overview
Work History
Education
Skills
Languages
Accomplishments
Certification
Hobbies and Interests
Timeline
Generic
SUBHAJIT MONDAL

SUBHAJIT MONDAL

Kolkata

Summary

Senior Business Development Manager with 5+ years of experience driving revenue growth, forging strategic partnerships, and leading high-performing sales teams across IT, advertising & ed-tech industries. Skilled in client relationship management, sales strategy, and lead generation. Proven ability to exceed targets, negotiate deals, and contribute to long-term business success across fast-paced industries.

Overview

6
6
years of professional experience
1
1
Certification

Work History

Senior Manager

Socioglitch
Gurugram
04.2024 - Current
  • Managed a team of 10 business executives by providing guidance, setting sales goals and objectives, delegating tasks, and monitoring performance.
  • An initial member of the business development team, working closely with the founders, and setting up the sales team.
  • Onboarded 30+ new brands and spearheaded their influencer marketing campaigns, involving nano to celebrity creators. Some of the major ones include Faber-Castell, Levi's, Khadim's, Amazon, Pilgrim, Dot & Key, Panasonic, Flipkart, etc.
  • Oversaw quality assurance efforts to maintain high standards of service delivery.
  • Participated in recruitment initiatives by interviewing potential candidates and selecting suitable hires.
  • Identified and secured strategic partnerships with brands.
  • Built and maintained strong relationships with clients. Acted as the main point of contact, ensuring client satisfaction and retention. Conducted regular check-ins and business reviews to understand evolving client needs.
  • Managed end-to-end delivery of marketing, campaign, and sales initiatives for clients. Coordinated with internal teams (creative, tech, and operations) to meet deadlines. Ensured projects were delivered on time, within scope, and budget.
  • Resolved client concerns promptly and effectively. Acted as a liaison to prevent miscommunication, and manage expectations.

Manager- Influencer Marketing & Brand Partnerships

Chtrbox
Mumbai
08.2023 - 04.2024
  • A liaison between the brand and the influencers. Help strategize and conceptualize ideas as per the brand's requirements and the category of influencers.
  • Onboarded and handled key accounts such as HealthKart, Mamaearth, Bata, Zouk, Amazon, Pilgrim, Superdry, etc.
  • Researched new brands and generated new leads, which include both brands and key decision-makers.
  • Contribute to the upscale of brand awareness and audience. Powering overall campaign success.
  • Connecting and onboarding new brands to run their influencer marketing campaigns.
  • Handling a team of seven business development associates and nurturing them to meet their sales targets.
  • Looking at and moderating the ROI of particular campaigns for a brand.
  • Connecting with influencers from different categories and onboarding them to work with us.
  • Accomplished multiple tasks within established timeframes.
  • Coordinated influencer content calendars with product launches.
  • Built and maintained relationships with micro, macro, and celebrity influencers.

Business Development Associate

Byjus
Bangalore
05.2020 - 07.2023
  • One of the core members to settle operations and establish business in the Eastern Region for the organization.
  • Handled a team size of 20+ Trainees & boarded them as Full Time Business Development Associates(BDA's) in 2 months of time post Successful completion &. Evaluation of Their Training Period and Revenue Targets.
  • Identified new customers through pipelining, pre-qualification, and territory analysis and management.
  • Enhanced sales volume through skilled support to both new and inactive customers.
  • Determined price schedules and discount rates.
  • Resolved customer complaints regarding sales and service.
  • Spearheaded pre-sales initiatives, demonstrating expertise in generating high-quality leads through strategic channels, including cold calling, email campaigns, and targeted social media outreach.
  • As a Team Manager, I released approximately 1.5 crore on a monthly basis, exceeding the set standards, and managed to secure a position among the top 10 BDMs pan India throughout my tenure as a Business Development Manager (BDM).
  • Coached, developed, and motivated the team to achieve revenue goals.
  • Developed and led the successful execution of cross-functional projects in conjunction with logistics, payments, and business development teams to improve reliability, increase simplicity, and enable scalable growth.

Business Development Executive

Tracxn
Bangalore
04.2019 - 04.2020
  • Identified and pursued valuable business opportunities to generate new company revenue, and improve bottom-line profit.
  • Directly involved and connected with the decision-makers of the client, I helped them understand the market in which they are trying to invest.
  • Spearheaded and handled demos of our platform and the onboarding of the clients.
  • Prepared PPTs to showcase the value proposition of the Tracxn platform, and helped investors in making fruitful investment decisions.
  • Researched about investor clients, such as venture capital firms, private equity firms, investment banks, and other large corporates.
  • I researched key decision-makers of a particular client and reached out to them with our proposal through various mediums, like LinkedIn, emails, and calls.
  • Completed and submitted weekly and monthly to support business development decision-making.
  • Translated customer needs into solution requirements using powerful value propositions, and negotiation skills.
  • Collaborated with the sales and marketing departments to support the project rollout.
  • Communicated directly with customers and partners to build strong business networks and relationships.
  • Identified business development challenges, and customer concerns for proactive resolution.

Education

MBA - Marketing

Symbiosis Institute of BusinessManagement
Pune
03-2019

Bachelor of Technology - Electronics & Instrumentation Engineering

Techno India College of Technology
Kolkata
07-2016

Skills

  • Business Development
  • B2B and B2C sales
  • Influencer marketing
  • Account Management
  • Customer Success
  • Microsoft Excel
  • Tableau & R Programming
  • Alliances and Partnerships
  • Campaign management
  • Team leadership
  • Quality assurance
  • Client relationship management
  • Market research
  • Sales strategy
  • Lead generation

Languages

  • English
  • Hindi

Accomplishments

  • Toured an achievement company full paid incentive trip to Russia, Dubai, Bali , Indonesia and Istanbul,Turkey with my whole team as PAN India Best Team.
  • Exceeded Revenue Expectations by 150%, achieving overall approx 1.5 Cr Monthly during the serving period as BDM in Byjus.
  • Onboarded 30+ new brands for Socioglitch, generating a revenue of more than 8cr+ within a span of 12 months.
  • Spearheaded the most successful micro influencer campaign for Pilgrim which involved 5 influencers generating 1.3M+ views & 35K+ engagement.
  • Designed the marketing campaign for TRUHair which till date has been their most successful campaign with total views of 13.31M with a CPV of 0.15 & CPC of 15.15
  • Was selected for the BDM with the highest sales in the East India market for 6 months & was also certified to be among the top 10 BDM's Pan India many times during my stint at Byju's.
  • An initial member of the East India team at Byjus, and was influential in setting up the business there.

Certification

  • Fundamentals of Digital Marketing
  • Content Marketing
  • IRDA
  • Microsoft Office Specialist Excel

Hobbies and Interests

  • Hiking
  • Bike Rides
  • E-Sports
  • Photography
  • Vlogging

Timeline

Senior Manager

Socioglitch
04.2024 - Current

Manager- Influencer Marketing & Brand Partnerships

Chtrbox
08.2023 - 04.2024

Business Development Associate

Byjus
05.2020 - 07.2023

Business Development Executive

Tracxn
04.2019 - 04.2020

MBA - Marketing

Symbiosis Institute of BusinessManagement

Bachelor of Technology - Electronics & Instrumentation Engineering

Techno India College of Technology

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