Summary
Overview
Work History
Education
Skills
Websites
Certification
Timeline
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SUDHA MANJUKUMAR

Bengaluru

Summary

Results-driven Digital Marketing professional with 4+ years of experience in optimizing websites for search engines and improving organic search rankings. Proven track record of implementing successful SEO strategies to increase website visibility, traffic, and conversions. Seeking to leverage expertise and drive further growth for a dynamic organization.

Overview

1
1
year of professional experience
1
1
Certification

Work History

SEO Analyst - Digital Marketing

Whizlabs
Bangalore
06.2024 - Current
  • Implemented SEO strategies to enhance website visibility and improve search engine rankings, focusing on optimizing content, meta descriptions, and internal linking structures.
  • Analyzed competitor websites to evaluate their SEO efforts and tactics used.
  • Performed technical SEO audits of websites to ensure they are correctly indexed by search engines.
  • Worked closely with social media teams to coordinate activities between the two departments.
  • Tracked progress of SEO initiatives using various analytics tools such as Google Analytics or Adobe Analytics.
  • Led guest blogging initiatives and outreach campaigns to build high-quality backlinks, establish brand authority, and increase organic traffic
  • Developed and created detailed visualizations of sales data to provide actionable insights and support strategic decision-making.
  • Conducted comprehensive traffic analysis using Google Analytics to track user behavior, identify trends, and optimize marketing strategies for better user engagement and conversion rates
  • Managed and published blog content on WordPress, ensuring SEO best practices were applied to drive traffic and improve content discoverability.
  • Strategized, created, and optimized search ad campaigns to drive targeted traffic, enhance brand visibility, and maximize return on investment (ROI) through data-driven insights and performance analysis.

Junior SEO Executive

Shree Kanha Rock Pvt Ltd
Bengaluru
05.2024 - 12.2024
  • Optimized keywords, meta tags, web pages, and performed competitor analysis, keyword density analysis, and website speed analysis
  • Improved internal navigation, fixed Google crawl errors, created XML sitemaps, and robots.txt files
  • Utilized tools like Ahrefs, Buzzsumo, Pitchbox, and Buzzstream for citation monitoring and outreach
  • Managed client outreach initiatives, driving positive outcomes
  • Supported the development and optimization of social media strategies
  • Managed PPC campaigns on Google Ads and Facebook Ads for optimal ROI
  • Crafted compelling ad copy and performed A/B testing to elevate CTRs and conversions.

SEO Analyst

IQUANTI
Bengaluru
12.2024 - 09.2024
  • Drove website ranking improvements through strategic keyword research
  • Conducted competitive analysis, enhancing traffic quality and benchmarking against industry leaders
  • Spearheaded competitor SEO research for strategic positioning
  • Executed off-page SEO tactics, including link building and social media engagement, boosting traffic
  • Compiled and presented weekly and monthly traffic reports to clients and management
  • Worked with developers to integrate SEO best practices into new code.

Link Building Executive

IQUANTI
Bengaluru
12.2024 - 01.2024
  • Conducted in-depth research for link-building opportunities, enhancing campaign success
  • Applied analytical skills to optimize client websites, boosting performance metrics
  • Created and optimized Facebook pages and monitored Facebook Insights and Twitter analytics for increased engagement
  • Developed and managed SEO strategies and monitored campaign effectiveness
  • Built relationships with industry influencers and bloggers, securing high-authority backlinks that improved domain authority and search rankings
  • Implemented broken link building strategies, identifying and replacing broken links with fresh, relevant content, enhancing user experience and SEO performance
  • Delivered insightful reports to clients, ensuring clear communication of campaign success and enhancing client satisfaction
  • Proficient in website analytics tools like Google Analytics and Web Trends.

Education

B.E (ECE) -

Hindusthan Institute of Technology
Coimbatore
01.2011

Skills

  • On-Page and Off-Page SEO
  • Keyword Research and Analysis
  • Technical SEO Audits
  • Content Optimization
  • Facebook Ads
  • Remarketing and Retargeting Campaigns
  • Link Building - Out Reach Strategies
  • Google Analytics and Search Console
  • SEO Tools: (Moz, SEMrush, Ahrefs, Screaming frog)
  • Social Media Marketing
  • Programming Languages: HTML(Basics), Python, R
  • Data Visualization: Tableau, Power BI
  • Databases: SQL
  • CMS: Wordpress
  • Project Management Tools: Jira, Confluence

Websites

Certification

  • Certified Digital Marketer from Digitalkora
  • Master’s Program - Data Analyst from Simplilearn, IBM

Timeline

SEO Analyst

IQUANTI
12.2024 - 09.2024

Link Building Executive

IQUANTI
12.2024 - 01.2024

SEO Analyst - Digital Marketing

Whizlabs
06.2024 - Current

Junior SEO Executive

Shree Kanha Rock Pvt Ltd
05.2024 - 12.2024

B.E (ECE) -

Hindusthan Institute of Technology

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SUDHA MANJUKUMAR