Sudhanshu Kothari

• Led projects to redesign web pages, diversify strategies and revitalize social media presence.
• Monitored online trends, conversations and innovations to optimize strategies.
• Maintained in-depth understanding of industry practices and trends to best promote products.
• Used Google Analytics, Google Search Console, Ahrefs and Screaming frog to identify behavioral patterns and trends in data.

• Maintained Google and Bing Webmaster Tools accounts and monitored for crawling and indexing issues.
• Researched and implemented search engine optimization recommendations in accordance with development methodology.
• Collaborated with team to investigate critical SEO-related issues and provided impactful solutions and to achieve target results.
• Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
• Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to maximize budget.
• Prepared variety of different written communications, reports and documents.

• Responsible for managing the complete SEO process for running clients
• Lead a team for implementing full organic SEO
• Guidance and training to team members with a goal to make each member self efficient and execute independently
• Responsible for day to day work assignment to team members and monitoring campaign execution
• Co-ordinate with other concerned professionals for modifications on the website for designing, coding and other related issues

• Reviewed and optimized client sites to improve keyword targeting URL strategies, website architecture and content.
• Created dynamic SEO strategies to exceed market competitors and meet client needs.
• Developed and implemented quality link-building strategies.

GPA: 58