Sujit Dongre
Strategic Marketing & Communications | B2B Marketing| C-Suite Consulting|
Thane
Summary
A seasoned PR professional with over two decades of expertise in reputation management, brand and crisis communications, Business planning, revenue development and change management.
Overview
24
24
years of professional experience
4
4
years of post-secondary education
4
4
Languages
Work History
Sr. Vice President - Corporate & BFSI Practice
Weber Shandwick India Collective
09.2022 - 12.2023
- As practice lead for BFSI, Corporate and Tech Clients, I was in-charge of end to end communication and reputation management of some of the most prestigious brands in the space.
- I mentored, and empowered my teams to excel in their roles and deliver outstanding results. Successfully managed to increase existing Client retainers and in one case the retainer increased by 200 per cent.
- My specialties include reputation management, building advocacy and thought leadership with a focus on ESG, brand strategy, Crisis Communications, media relations, and events.
Vice President & Head - Public Relations
9X Media
10.2007 - 08.2022
- Spearheading external and internal communications for India's largest music television broadcaster
- Played crucial role in social media campaigns, events, and sponsorships that generated significant impact
- Highlighted marketing message framework and storyboards that enabled development of unique, business value message strategies and initiated revenue growth opportunities
- Hired and led marketing and internal creative teams; collaborated with numerous company resources in a complex matrix setting.
- Implemented advanced data analytics tools to drive data-driven decision-making across all levels of the organization, leading to better business outcomes.
General Manager - Client Servicing
Vaishnavi Corporate Communications Pvt. Ltd.
02.2005 - 09.2007
- Executed projects for many reputed multinational companies and brands including Godrej and Boyce, launch of Croma Electronics stores in India, Italian Designer Donatella Vercase's India visit, launch of Italian brand GAS in India and Claudio Grotto's India visit
- Steered the development and execution of strategic public relations campaigns aimed at meeting both business and communications goals; worked closely with Clients' Marketing teams to ensure that campaigns leverage all applicable media, social and marketing channels
- Consulted and managed press activities for clients including Godrej and Boyce, Matrix Partners India, Tata Capital, Kotak Life Insurance, Raymond Ltd., Titan Industries, Star One, Fame Cinemas and Endemol India, among others
- Conducted media training workshops for many MNC's top management executives.
- Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
Principal Consultant - Client Servicing
MSL India then Hanmer & Partners
12.2002 - 01.2005
- Improved business development, strategic planning, client servicing & media management
- Mentored a team of 8 people and reported directly to the Chief Operating Officer
- Was promoted as the Principal Consultant and was given an official car. Was the youngest person among peers at this senior designation
- Successfully established the consumer practice at the Organisation
- Managing marketing communications for prestigious clients such as IDFC, Srei Infrastructure Finance, BPL (Loop) Mobile, Multi Commodity Exchange of India Ltd (MCX), Philips Global, Western Australia, LG Household & Healthcare, Hyundai Telecom (I) Pvt. Ltd., NDTV 24X7, NDTV India, Ceejay Healthcare, Reid & Taylor, Oakley, TAG Heuer, Zicom Electronic Security Systems and Wisden India
- Resolved crisis communications for a public listed Multi National Company which was getting delisted
- Managed the Public Relations mandate for Wisden India Awards seamlessly with extreme high visibility for the awards in the media, thus earning accolades from the Client.
Manager
Good Relations
11.2000 - 06.2002
- Streamlined brand communications for clients including Airbus, Cathay Pacific Airways, Zurich Risk Management, Guinness UDV, MTV, Nick, Courtesy Of Choice (COC), Volvo India, Funskool, Maharashtra Tourism Development Corporation and HelpAge India.
Sr. Account Executive
Buzz
10.1999 - 10.2000
- Managed the press office of clients including Mukta Arts, Virgin Records India Pvt. Ltd,
- Successfully handled the launch of B4U Music & Entertainment Channels in India
- Worked on special projects - launch of SRKworld.com for Dreamz Unlimited (Actors Shahrukh Khan's & Juhi Chawla's Company), managed the press office for third International Film Festival in Mumbai called MAMI.
Education
Diploma in Social Media Marketing -
NIIT
MBA in Marketing - undefined
Mumbai
Bachelor of Commerce -
Mumbai University
06.1993 - 05.1997
Skills
Unique blend of visionary leadership with expertise to extend marketing campaign ideas across Digital, Social & On-ground Stages such as Social Media and SEO
Analysed data to build favourable & robust PR narratives across top media, including print, broadcast and online outlets
Orchestrated various special promotional events; initiated, led and drove various media publicity events
Acting as a brand guardian to ensure communication is consistent and conform to brand guidelines
Conceived and implemented strategic marketing and communications plans that gained the company significant traction in the market
Worked with key clients from BFSI, Aviation, Tourism, Tech, Hospitality, Broadcasting to Security systems and from Telecom to Textile sectors
Rendering skills in developing focused communication plan aimed at implementing strategic PR program to manage corporate and brand reputation
Mitigated adverse narratives through extensive crisis management and communications experience
Delivered high-impact decisions in the domains of business growth, change management, strategy planning & execution, turnaround management, brand building and marketing communication
Boosted business volume through integrated marketing, data driven insights, product development, and expansive digital marketing distribution to increase profit growth
Personal Information
Date of Birth: 08/25/76
Married with two kids
Timeline
Sr. Vice President - Corporate & BFSI Practice
Weber Shandwick India Collective
09.2022 - 12.2023
Vice President & Head - Public Relations
9X Media
10.2007 - 08.2022
General Manager - Client Servicing
Vaishnavi Corporate Communications Pvt. Ltd.
02.2005 - 09.2007
Principal Consultant - Client Servicing
MSL India then Hanmer & Partners
12.2002 - 01.2005
Manager
Good Relations
11.2000 - 06.2002
Sr. Account Executive
Buzz
10.1999 - 10.2000
Bachelor of Commerce -
Mumbai University
06.1993 - 05.1997
Diploma in Social Media Marketing -
NIIT
MBA in Marketing - undefined
Mumbai