Sujit Sinha
Kolkata
Summary
Results-driven professional with extensive expertise in Requirements Analysis, DMS, and SFA Management. Proven track record of successfully implementing DMS, SFA, CRM, Analytical Dashboards, and Automation solutions. Seeking a challenging role in a forward-thinking organization to leverage problem-solving skills and deep knowledge of policies and procedures.
Overview
15
15
years of professional experience
Work History
Manager –Sales Force Automation
Lux Industries Ltd
06.2024 - Current
- Collaborating with internal stakeholders and management to identify and document business requirements.
- Develop innovative in-house systems for enhancing efficiency across SFA, DMS, Retailer App, and CRS in collaboration with development teams.
- Created comprehensive project plans including clear scopes, defined timelines and efficient resource allocation for on-time project delivery.
- Developed and executed efficient change management strategies across multiple application platforms.
- Ensure order booking, location/PJP compliance, and fulfillment compliance are monitored.
- Execute effective budget planning and resource management strategies to meet project objectives while handling payments.
- Plan and conducting Zone-Wise Training Programs for Application Users.
- Implementation Planning of Applications.
- Evaluate performance and assigning tasks to the Sales automation team.
- Monitor application business rules and ensure their consistent maintenance across all territories.
Manager –Sales Force Automation
Dollar Industries Ltd
09.2019 - 06.2024
- Collaborated with internal stake holders and management to recognize business requirements and documentation
- Administered vendor management activities for Sales Automation, CRM, and CRS Applications
- Managed the development and implementation of Tele-calling, Loyalty Program, and Task Management Systems.
- Performed comprehensive project planning by defining scopes, timelines and allocation of resources to achieve timely completion
- Led successful change management initiatives, coordinating with cross-functional teams to drive smooth transitions and maximize user adoption of newly implemented applications.
- Generated insights to optimize application performance
- Ensured adherence to order booking, location/PJP compliance, and fulfillment compliance.
- Planned project budget and allocated resources to meet project goals within budget constraints.
- Developed and executed customized training sessions for application users based on geographical areas
- Ensured successful execution of application implementation
- Maintained application's quality and efficiency by monitoring business rule compliance in all the Territories.
Assistant Manager –Sales Force Automation
Parle Agro Pvt Ltd
07.2018 - 08.2019
- Worked alongside sales and marketing departments to define desired business goals
- Played a pivotal role in partnering with the Sales team to analyze and implement essential automation strategies for meeting company goals.
- Maintain the developed business rules in the application throughout every Territory.
- Collaborated with project manager to effectively execute management plans, supervise teams, and achieve project milestones within designated timelines.
- Coordinated efforts with Development Team for on-time task delivery.
- Provided orientation to new team members on company policies and procedures
- Enhanced utilization of the application by sales staff.
- Tracked sales officers' usage performance of the application, monitored order booking, location/PJP compliance, and fulfillment compliance
Business Development Officer
CavinKare Private Limited
Silchar
07.2017 - 07.2018
- Cultivated long-term partnerships with clients by employing effective communication techniques including personal contact or virtual means.
- Identified new business opportunities by conducting thorough research and made recommendations for implementing revenue-generating ideas.
- Efficiently gathered market and customer information to facilitate negotiations related to price variations, delivery, and customer specifications.
- Managed Primary and Secondary Sales for Distributors, exceeding sales targets by implementing strategic planning, budgeting, and promotional initiatives.
- Maintained awareness of industry trends, market activities, and competitors to drive the development of improved products or new offerings
- Instituted distribution channels and executed business plan for an emerging market, which enhanced overall performance in just 8 months.
Sales IT Support Officer
CavinKare Private Limited
Mumbai
03.2016 - 07.2017
- Managed implementation and deployment of DMS and SFA applications in Western Region
- Ensured smooth operation of Distribution Management system and Sales force Automation Software.
- Provided assistance to the Sales Force in the Western Region, managing a team of over 350 salesmen in SFA, 130 Distributors with DMS, as well as more than 40 Sales Officers and 10 Area Managers
- Contributed to completing assigned projects in a timely manner under the guidance of Sales IT Manager
- Compiled data to generate insightful MIS reports for sales analysis on different time frames
- Implemented monthly scheme uploads on server, tracked scheme implementation progress, and automated claim processing.
- Enhanced efficiency of distributor auto claim process and FF-incentives by collaborating with Commercial Team, resulting in equitable compensation for Salesmen according to their app usage
- Managed and analyzed sales officers' application usage, daily order booking, location capture, and fulfillment compliance.
- Led training sessions for newly hired personnel, imparting essential expertise and capabilities to optimize their performance.
Associate –Quality Assurance
Botree Software International Pvt. Ltd.
Chennai
05.2014 - 06.2015
- Assessed client's needs and specifications
- Contributed to the development of comprehensive Test Plans
- Test scenario preparation alongside test case documentation.
- Streamlined defect monitoring and resolution
- Enhanced application quality through suggestion memorandum preparation.
- Optimized testing timelines through effective communication with Test Lead/Manager.
Senior – Associate Customer Support
Botree Software International Pvt. Ltd.
Kolkata
09.2013 - 05.2014
- Provided Implementation and Software support to end users / clients, enhancing their experience.
- Responsible for ensuring smooth operations and maintenance of the DBMS
- Managed implementation of hardware and software components
- Aided in resolving queries concerning Botree Console functionalities for enhanced Data Synchronization and Mapping support.
- Regular updates and follow-up of the incidents.
- Ensured the accuracy and consistency of web console data through regular verifications using DMS
- · Mobility Solution Installation
Executive Product Support
Botree Software International Pvt. Ltd.
Kolkata
04.2009 - 08.2013
- Provided Implementation and Software support to end users / clients, enhancing their experience.
- Responsible for ensuring smooth operations and maintenance of the DBMS
- Managed implementation of hardware and software components
- Aided in resolving queries concerning Botree Console functionalities for enhanced Data Synchronization and Mapping support.
- Regular updates and follow-up of the incidents.
- Ensured the accuracy and consistency of web console data through regular verifications using DMS
- Mobility Solution Installation.
Education
M.B.A - INFORMATION SYSTEM
S.M.U
Kolkata01.2014
Bachelor’s Degree - English Honors
Assam University
01.2009
Skills
- Systematic Application Troubleshooting
- Project Management
- Proficiency in Sales Automation Solutions
- Software Development Oversight
- Application Testing Expertise
- Customer Relationship Management (CRM)
- Database Management
- Loyalty Program Development
- Problem Solving
- Team Leadership
- Self-Motivated
- Complex Problem-Solving
- Ability to relate to people needs
- Good relationship building ability
Personal Information
- Total Experience: 14+ Yrs
- Place of Birth: Assam
- Citizenship: Indian
- Father's Name: Late Mr. Kamalesh Sinha
- Mother's Name: Mrs. Krishna Sinha
- Date of Birth: 12/18/86
- Gender: Male
- Marital Status: Unmarried
Languages
- English
- Hindi
- Bengali
Awards and achievements
- Received Best Implementer award from Amul in Eastern Region DMS Implementation and Support in 2014.
- Promoted to Quality Assurance Team as Associate –QA in Chennai-H.O in 2014.
- Implemented DMS in more than 350 Distributors in Dollar Industries limited.
- Implemented SFA for entire Dollar Industries Sales team at all divisions.
- Implemented CRM for Tele-calling and Sales team to manage Tasks for entire Dollar Industries Sales team Lakshya divisions.
Hobbies and Interests
- Travelling
- Watching Animation and science fiction Movies
- Social networking
- Gadgets
Disclaimer
I Sujit Sinha, hereby declare that the above furnished information is authentic to the best of my knowledge.
Timeline
Manager –Sales Force Automation
Lux Industries Ltd
06.2024 - Current
Manager –Sales Force Automation
Dollar Industries Ltd
09.2019 - 06.2024
Assistant Manager –Sales Force Automation
Parle Agro Pvt Ltd
07.2018 - 08.2019
Business Development Officer
CavinKare Private Limited
07.2017 - 07.2018
Sales IT Support Officer
CavinKare Private Limited
03.2016 - 07.2017
Associate –Quality Assurance
Botree Software International Pvt. Ltd.
05.2014 - 06.2015
Senior – Associate Customer Support
Botree Software International Pvt. Ltd.
09.2013 - 05.2014
Executive Product Support
Botree Software International Pvt. Ltd.
04.2009 - 08.2013
M.B.A - INFORMATION SYSTEM
S.M.U
Bachelor’s Degree - English Honors
Assam University
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