SULAKSH SHARMA
STORE MANAGER / AREA SALES MANAGER
Chandigarh
Summary
Highly motivated Area Sales Manager with 10+ years of experience in sales, developing customer relationships and
achieving revenue goals. Possess outstanding communication, negotiation, and problem-solving skills. Proven track
record of success in leading sales teams and delivering high-value sales growth. Highly experienced in managing
complex sales cycles and closing deals. Received multiple awards for exceeding sales targets and demonstrating
excellent customer service. Skilled at leading cross-functional teams to drive innovative solutions and exceed customer
expectations. Able to build strong relationships with clients by understanding their needs and offering tailored services.
Overview
10
10
years of professional experience
Work History
Store Manager
Avenue Supermarts Ltd. DMart
05.2025 - Current
- Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
- Managed inventory control, cash control, and store opening and closing procedures.
- Assisted with hiring, training and mentoring new staff members.
- Maximized sales and minimized shrinkage through excellent customer service and adherence to standard practices.
- Managing team of more than 200 associates which includes ASM , D.M , OFFICERS AND PROMOTERS with Business of above 20cr Monthly
- Negotiated with vendors to introduce new products that matched consumer trends, keeping store's offerings fresh and appealing.
Area Sales Manager
PARLE PRODUCTS PVT LTD
04.2022 - 03.2025
- Managed a successful sales team, consistently achieving and exceeding monthly sales targets.
- Expanded market share through effective prospecting, lead generation, and negotiation skills.
- Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
- Established strong relationships with major accounts and key decision-makers to increase sales in designated territory
- Accounts handled were all B2B , B2C AND ECOMM
- Region - PUNJAB , JAMMU , UTTRAKHAND AND PARTS PF UP with Business of 6cr plus monthly
- Accounts handled - Reliance , Dmart , MRL , Walmart , Metro , Air Plaza , Aadhar , Blinkit , Swiggy , Zepto , Big Basket , Jumbotail , Vmart and Supermarkets.
SR.SALES EXECUTIVE
PARLE PRODUCTS PVT LTD
06.2016 - 03.2022
- Facilitated relationships with target accounts through implementation of proven networking methods.
- Created prospect rapport by approaching leads and cultivating strong business relationships through sales.
- Leveraged strong negotiation skills to maximize profit margins while maintaining exceptional customer service standards.
- Shaped sales approaches to individual clients, facilitating relationships with customers and driving revenue to over 4CR monthly
- Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
Customer Executive
Varun Beverages ( PEPSI )
04.2015 - 06.2016
- Handled IPL - Planning and Execution of marketing PEPSI
- Managed challenging situations calmly and professionally, maintaining composure even during difficult conversations with clients.
- Managing of all ATL AND BTL Activities
- Handled above 100 Subway outlets across Punjab
- Specialty in managing KEY ACCOUNTS - Breaking Monopoly of Competitor and maintained our 100% share
Education
MBA - MARKETING AND SALES
PUNJAB UNIVERSITY
Chandigarh, India 04.2001 -
Bachelor of Technology - B.TECH - Information Technology
PUNJAB UNIVERISTY
Chandigarh, India 04.2001 -
Skills
Sales team supervision
Relationship building
Territory management
New account development
Key account growth
Sales tracking
Accomplishments
- Achieved THRICE BEST SALES EXECUTIVE AWARD in Annual Conference
- Achieved TWICE BEST AREA SALES MANAGER AWARD in Annual Conference
Timeline
Store Manager
Avenue Supermarts Ltd. DMart
05.2025 - Current
Area Sales Manager
PARLE PRODUCTS PVT LTD
04.2022 - 03.2025
SR.SALES EXECUTIVE
PARLE PRODUCTS PVT LTD
06.2016 - 03.2022
Customer Executive
Varun Beverages ( PEPSI )
04.2015 - 06.2016
MBA - MARKETING AND SALES
PUNJAB UNIVERSITY
04.2001 -
Bachelor of Technology - B.TECH - Information Technology
PUNJAB UNIVERISTY
04.2001 -
Similar Profiles
AR ROHAN ZIMURAR ROHAN ZIMUR
Assistant Manager at Avenue Supermarts Ltd. DMartAssistant Manager at Avenue Supermarts Ltd. DMart
DEEPAK YADAVDEEPAK YADAV
Retail Department Manager at Avenue Supermarts Ltd. DMartRetail Department Manager at Avenue Supermarts Ltd. DMart
RIZWAN KHANRIZWAN KHAN
Store Manager at Avenue Supermarts Ltd. DMartStore Manager at Avenue Supermarts Ltd. DMart
GARVESH TIWARIGARVESH TIWARI
Trainee Department Manager at Avenue Supermarts Limited (DMART)Trainee Department Manager at Avenue Supermarts Limited (DMART)
Dhruv NayyarDhruv Nayyar
Technical Consultant at Alert EnterpriseTechnical Consultant at Alert Enterprise