Sumalatha BS
Bangalore,KA
Summary
Accomplished and internationally certified Aesthetician, Makeup & Hair Artist with over 17 years of comprehensive experience in beauty industry, leadership, business development, Business Consulting, technical training, and salon operations. Proven track record in steering large-scale beauty projects, establishing new business units, and trained over 8,000+ Students & make them professionals to work across India and abroad. Equipped with international exposure and a Aesthetician license from England (CIBTAC), a strategic leader with extensive expertise in risk management, client relationship management, and team development. Recognized with the South India Beauty Award for Best Makeup Artist (2019) and certified as a Master Makeup & Hair Artist by CIBTAC (England) and Creative Hair Stylist & Colourist by TONY & GUY (Singapore)
Overview
12
12
years of professional experience
Work History
Operations Head, Beauty & Hair Trainer
The Beauty Hub Salon & Academy
09.2018 - Current
- Company Overview: NASU Ventures India Pvt Ltd
- Operational Strategy and Planning: Develop and implement operational plans, set objectives, and ensure alignment with the organization's strategic goals
- This includes budget management, forecasting, and performance analysis to optimize resources and efficiency
- Team Leadership and Management: Lead and oversee salon and academy staff, including stylists, beauticians, trainers, and support staff, to ensure high standards of service and productivity
- Client Experience and Quality Control: Ensure consistent, high-quality services by monitoring client satisfaction, handling escalated concerns, and implementing improvements
- Sales and Business Development: Drive revenue growth through sales strategies, service upgrades, client retention initiatives, and cross-promotional activities
- Compliance and Risk Management: Enforce health, safety, and hygiene protocols as per regulatory standards, minimizing operational risks
- Inventory and Resource Management: Oversee inventory control, procurement of beauty and salon supplies, and manage vendor relationships
- Training Coordination and Staff Development: Identify training needs and coordinate with trainers to ensure all staff receive ongoing education and skill development
- Marketing and Brand Development: Collaborate with marketing to promote services, manage social media presence, and develop brand consistency
- Training Design and Curriculum Development: Develop training programs for beauty, hair, and makeup, ensuring that they meet industry standards and cover foundational to advanced techniques
- Conducting Workshops and Hands-On Training: Facilitate interactive, hands-on training sessions for staff and students to build technical proficiency and creativity in hair styling, makeup, and beauty treatments
- Assessment and Skill Evaluation: Assess trainees’ skills regularly, provide constructive feedback, and tailor training to address skill gaps
- Staying Updated with Industry Trends: Research and incorporate new trends, products, and techniques into training sessions to keep skills current and competitive
- Mentoring and Professional Guidance: Act as a mentor to new stylists and beauticians, supporting them in developing client management skills, customer service techniques, and career growth strategies
- Certification and Accreditation Management: Facilitate certification processes for trainees, ensuring they meet required standards to qualify for industry-recognized certifications
- Client Engagement and Demonstrations: Occasionally conduct live demonstrations and educational events to showcase new styles or techniques, enhancing client engagement and brand loyalty
Regional Technical Trainer (Hair & Beauty Professional Products range)
Brillare Science India Pvt ltd
03.2016 - 06.2017
- Deliver in-depth training sessions on a range of professional beauty and hair products, including product composition, benefits, and application techniques
- Conduct live demonstrations of product usage, ensuring participants understand both the theoretical and practical aspects
- Stay updated on product innovations and effectively introduce them to the teams through hands-on workshops
- Design and customize training programs based on the company’s product line and the specific needs of salons or regions
- Develop training materials, manuals, and presentations that align with brand standards and meet the learning needs of diverse groups
- Train and upskill beauty professionals on advanced styling techniques, skincare treatments, and the latest trends
- Conduct certification sessions to ensure all professionals meet industry and brand standards
- Act as a resource for sharing best practices on product usage, safety, and sanitation
- Promote the importance of maintaining high service standards and ensure that these are reflected in daily salon operations
- Provide post-training support and guidance, addressing any challenges or questions related to product usage or techniques
- Troubleshoot product or application issues that professionals may face and provide recommendations for improvement
- Assess the skill levels of trainees through practical evaluations and provide constructive feedback for improvement
- Collect feedback on training sessions to continually enhance and adapt training programs based on participant needs and market trends
- Travel within the region to conduct on-site training sessions at various salons, academies, and partner locations
- Stay updated with the latest trends, techniques, and product developments in the hair and beauty industry
- Prepare reports summarizing training outcomes, regional observations, and potential product improvements to relay back to the product development and management teams
- Build and maintain strong relationships with salon partners, clients, and training attendees to encourage product loyalty and trust in the brand
Salon Operations Manager
Warren Tricomi Salon & Spa at JW Marriott
01.2015 - 03.2016
- Oversee day-to-day operations, ensuring the salon runs smoothly and efficiently
- Develop and enforce salon policies and procedures to maintain high standards of service
- Ensure cleanliness, safety, and overall ambience align with brand expectations
- Recruit, train, and manage a team of stylists, therapists, and support staff
- Conduct regular performance reviews, offering constructive feedback and growth plans
- Create schedules, manage shifts, and handle payroll activities
- Ensure exceptional customer experience by maintaining high service quality
- Address and resolve client complaints and concerns with professionalism
- Implement loyalty programs, promotions, and feedback systems to enhance client satisfaction
- Monitor inventory levels, place orders, and manage relationships with suppliers
- Maintain records for stock and usage, ensuring cost-effectiveness and availability of products
- Work on sales targets, ensuring revenue growth through effective marketing and upselling
- Monitor financial performance, prepare budgets, and ensure profitability
- Collaborate with the marketing team to design campaigns and promotions to attract clients
- Ensure compliance with health, safety, and hygiene regulations
- Conduct or organize ongoing training sessions to update staff on trends and techniques
- Prepare and present monthly and quarterly financial reports to senior management
- Build and maintain relationships with product and equipment suppliers
Regional Technical Trainer (Beauty & Hair)
Naturals Salon India Pvt Ltd
02.2014 - 01.2015
- Conduct in-depth technical training sessions for trainers on beauty, hair, and salon operations to ensure they can deliver services to Naturals’ standards
- Continuously upgrade trainers’ skills in new beauty trends, techniques, and product knowledge to keep up with market trends
- Develop standardized training modules, ensuring consistency in service quality across all franchises
- Evaluate trainers' performances through practical and theoretical assessments and provide constructive feedback to improve their skills
- Educate new franchise partners and their teams on Naturals’ brand standards, SOPs (Standard Operating Procedures), and customer service expectations
- Coordinate pre-opening activities such as salon setup, equipment installation, product procurement, and branding to ensure the franchise is ready for launch
- Train franchise staff on salon operations, customer interaction, retailing, and hygiene standards to deliver quality services
- Implement quality control checks to ensure all new franchises meet Naturals’ service and operational standards
- Act as the point of contact for franchise partners, addressing any technical or operational queries, and ensuring seamless day-to-day operations
- Assist franchise partners with initial marketing strategies and promotional activities to drive client engagement and brand visibility in the local market
Freelance Beauty & Hair Consultant
Self Employed Services
01.2013 - 02.2014
- Conduct thorough research on the local market to identify demand, competitors, and trends in the beauty and hair industry
- Assess the feasibility of the salon in the proposed location, taking into account demographics, foot traffic, and target audience preferences
- Work closely with clients to define their salon concept, services, and unique selling propositions (USP) to differentiate their salon
- Create a brand identity that aligns with the target market, including logo, salon name, color themes, and interior design aesthetics
- Develop a comprehensive business plan, outlining strategies, milestones, and financial projections
- Prepare a realistic budget, considering startup costs, operational expenses, and potential revenue streams to ensure financial viability
- Help clients find an ideal location, either by liaising with real estate agents or scouting prospective areas
- Supervise salon layout and interior design to ensure a functional and appealing environment that aligns with the brand and local regulations
- Identify and negotiate with suppliers for salon equipment, products, and furnishings to ensure high quality and competitive prices
- Set up inventory management systems and establish ongoing relationships with vendors for a smooth supply chain
- Oversee the recruitment of skilled stylists, beauticians, and support staff, ensuring that each candidate aligns with the brand values and service standards
- Design comprehensive training programs covering technical skills, customer service, and product knowledge to maintain consistency and quality across services
- Obtain all necessary licenses and permits for operating a salon, including health and safety, sanitation, and local government approvals
- Ensure the salon meets all compliance requirements for hygiene, employee safety, and operational regulations
- Implement efficient workflows for appointment management, service delivery, and client checkouts
- Establish standard operating procedures (SOPs) for daily operations, including opening and closing routines, inventory checks, and quality control
- Recommend and set up salon management software for appointments, billing, and inventory to streamline operations
- Create a marketing plan to attract clients through digital channels, local advertising, and promotions
- Set up accounting and financial tracking systems to monitor expenses, revenue, and profitability
- Conduct a smooth handover by thoroughly orienting the client and staff with all processes, workflows, and key contacts
Education
Certified Creative Cut & Colourist - Hairdressing
Tony & Guy Academy
Singapore08-2014
Business Management
Kuvempu University
Karnataka01.2012
Aesthetics
CIBTAC
England (UK)07-2009
Skills
- Mentoring
- Communication
- Quality Orientation
- Performance Orientation
- Interpersonal Skills
- Customer Handling
- Team Player
- Flexibility
- Adaptability
Accomplishments
- South India Beauty Awards, Winner, Best Makeup Artist, 2019
- Best Beauty & Makeup Academy Award, Conducted by Star Suvarna TV Channel & Granny’s Care Beauty Products, 2020
- Title winner of Mrs India Million Karnataka Classic, Conducted by Mrs India One In Million, Delhi, 2020
Languages
Kannada
English
Hindi
Tamil
Telugu
Certificationsandeducation
- UK Certified Aesthetician & Master Makeup & Hair Artist (CIBTAC), CIBTAC, 2009
- Bachelor of Business Management, India, 2012
- Certified Creative Cut & Colorist, Tony & Guy Academy, Singapore, 2014
Timeline
Operations Head, Beauty & Hair Trainer
The Beauty Hub Salon & Academy
09.2018 - Current
Regional Technical Trainer (Hair & Beauty Professional Products range)
Brillare Science India Pvt ltd
03.2016 - 06.2017
Salon Operations Manager
Warren Tricomi Salon & Spa at JW Marriott
01.2015 - 03.2016
Regional Technical Trainer (Beauty & Hair)
Naturals Salon India Pvt Ltd
02.2014 - 01.2015
Freelance Beauty & Hair Consultant
Self Employed Services
01.2013 - 02.2014
Certified Creative Cut & Colourist - Hairdressing
Tony & Guy Academy
Business Management
Kuvempu University
Aesthetics
CIBTAC
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