Suman Sarkar
Bangalore
Summary
Dynamic Business Development Manager with a proven track record at Amazon.in, driving 80% revenue growth through strategic planning and exceptional account management. Expert in data analysis and customer relationship management, consistently achieving sales targets while enhancing client satisfaction. Recognized for fostering cross-functional collaboration to optimize business performance.
Overview
12
12
years of professional experience
Work History
Business Development Manager
Amazon.in
04.2024 - Current
- Acquired and onboarded new sellers, resulting in 80% revenue growth.
- Managed key accounts, ensuring 60% year-over-year sales growth, and 100% customer satisfaction.
- Developed and executed strategic plans to drive business growth, improve sales performance, and enhance customer experience.
- Collaborated with cross-functional teams, including sales, marketing, and product development.
Category Manager at Shopsy.in
Flipkart
Bangalore
01.2022 - 04.2024
- Evaluate, qualify, and aggressively acquire reputable sellers who fit into Shopsy Marketplace's overall category strategy. Understand current trends, opportunities, assortments, competition, and buyers’ vision by category of business and use this knowledge to properly assort merchandise and market product online.
- Identify unique, underdeveloped, emerging, or new products or categories based on statistical analysis, competitive landscape, customer feedback, and web analytics. Communicate to and work with company merchants to execute opportunities.
- Managing a team of six members. Developing new strategic partnerships that accelerated growth and gained market share with 60 major business partners.
- Spearheading a project to eliminate at-risk inventory, reducing over $1.2M of the products, and devising measures to prevent future inventory buildup.
- Created strategies to identify key competitors and analyze their strengths and weaknesses. Developed actionable plans based on findings that boosted market share by 80%.
- Merchandising sellers' offers and promotions, monitoring conversion rates, CTR, customer retention rates, traffic, and average transaction value.
- Successfully handled the planning of visual merchandising and worked on the deals and events.
- Managing ads for private labels, analyzing their ACoS, TACoS, impression share, and analyzing traffic, both organic and inorganic views.
Sales Specialist
Amazon.in
Kolkata
10.2019 - 01.2022
- Managing a portfolio of 20 accounts including multi brand retailers and private label brands in east region, generated GMS of 7 million USD in year 2020
- Identifying new business opportunities and discussing closely with C level executives also analyzing relevant data to provide business insights
- Conduct deep dive analysis and present data trends on the seller current & future business opportunities
- Coordinated client visits and while also monitoring the productivity of current employees
- Managing sellers Ads and analyzing ACoS, TACoS, Impression Share, analyzing traffic organic & inorganic views, conversion rate, search term impressions
Sales Associate
Amazon.in
Kolkata
04.2017 - 10.2019
- Acquiring new potential & critical vendors across all categories
- Achieving monthly business plan targets while maintaining the fixed commissions
- Increasing business with existing & new accounts by 10% + through adding new on demand categories
- Worked closely with cross functional team laid out the plan in eastern region provided structured feedback to senior management
Sr. Account Manager
Snapdeal.com
Kolkata
04.2015 - 04.2017
- Gained long term service commitments from 27 assigned accounts from east region and generated GSV of 5 million USD yearly
- Planned and executed bespoke sales strategies, advertisements & promotions
- Achieving quarterly business targets by 20% whilst maximizing profits at the desired margins
- Managing Ads for Pvt Labels, analyzing their ACoS, TACoS, organic & inorganic traffic
Ecommerce Manager
Zebronics
Chennai
04.2013 - 04.2015
- Planned and generated sales through all major online platforms, extended coverage by appointing new distributors and retailers also account relationship management
- Demonstrated customer and category knowledge, be an advocate for a quality customer experience and understand the competition and industry
- Responsible for long term growth opportunities and risk identification, planning, communication and partnering with internal teams
- Regular engagements with accounts managers including in person meeting monthly basis
Education
Master of Business Administration - MBA in Marketing
Sathyabama University
Chennai04.2015
B.B.A -
University Of Madras
Chennai01.2013
Skills
- Business strategy
- Sales forecasting
- Account management
- Data analysis
- Market research
- Customer relationship management
Languages
- English, Read / Write / Speak
- Hindi, Read / Write / Speak
- Bangla, Read / Write / Speak
Awards
- Received appreciation certificate for ACE Selling Skills in 2015 from Snapdeal
- Received Outstanding Performance award in quarter 2, 2015 from Snapdeal
- Received Outstanding Performance award in quarter 1, 2016 from Snapdeal
- Received Outstanding Performance award in quarter 3, 2017 from Amazon.in
- Received best performer award for Diwali in quarter 4, 2021 from Amazon.in
Hobbies and Interests
- Bike rides
- Geopolitics
- Quiz
Personal Information
Title: Business Development Manager
Websites And Social Links
LinkedIn, linkedin.com/in/suman-sarkar-2a3b8262
Timeline
Business Development Manager
Amazon.in
04.2024 - Current
Category Manager at Shopsy.in
Flipkart
01.2022 - 04.2024
Sales Specialist
Amazon.in
10.2019 - 01.2022
Sales Associate
Amazon.in
04.2017 - 10.2019
Sr. Account Manager
Snapdeal.com
04.2015 - 04.2017
Ecommerce Manager
Zebronics
04.2013 - 04.2015
Master of Business Administration - MBA in Marketing
Sathyabama University
B.B.A -
University Of Madras
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