Sumedh Rane

Key Responsibilities & Achievements:

• Successfully led Quick Commerce (Blinkit, Instamart, Zepto) and Amazon to drive high-impact growth and consistent brand performance.
• Scaled overall sales by 3–3.5x in the past year through focused media execution, data-backed optimization, and strategic category expansion.
• Took ownership of end-to-end P&L management, ensuring sustainable growth, profitability, and efficient allocation of marketing and trade spends.
• Developed and executed platform-specific growth strategies that significantly improved product visibility, customer reach, and conversion rates.
• Played a key role in scaling core categories such as feminine hygiene, hair removal, and sexual wellness into the top 5 category leaders on Q-commerce platforms.
• Leveraged deep insights from performance dashboards and consumer behavior to drive campaign optimization, audience refinement, and ROI uplift.
• Collaborated closely with internal teams and external brand partners to align on GTM plans, promotional calendars, and innovation-led launches.

• As an E-commerce PPC Analyst, I was responsible for managing and optimizing paid ad campaigns across multiple online platforms to drive traffic, improve ROAS (Return on Ad Spend), and support sales growth. My role combined performance marketing, data analysis, and strategic planning.
• Conducted keyword research, competitor analysis, and audience targeting to improve campaign efficiency.
• Strategically managed marketing, bid strategies, and daily pacing for brands like Open Secret, Plush, Blissclub, The Whole Truth, and Sugar.
• Helped scale revenue growth by 2-2.5x within 6 months for key brands through aggressive media scaling and precision targeting with a improved ROI.

• Worked in HVAC Dept. and supply chain management, got hands-on working experience on ERP system.
• Duration: 8 weeks
• Project: Introduction to Kanban System in Operations Dept., Modification of Plant Layout for better Process Planning of Production.
• Achievements: Awarded a year full time internship Offer.