Summary
Overview
Work History
Education
Skills
LANGUAGES
Training
Accomplishments
Timeline
Generic

SUMIT NAVLANI

Hyderabad

Summary

Visionary Digital Marketing Manager with over10 years of experience crafting and executing transformative branding campaigns that elevate brand identity and market presence. Proficient in CRM integration and celebrated for driving exceptional engagement and growth. A standout achievement includes leading a rebranding initiative that significantly strengthened brand recognition and deepened audience connections.

Overview

10
10
years of professional experience

Work History

Senior Digital Marketing Specialist

Heartfulness organization
06.2024 - Current
  • Mentored junior team members, sharing expertise in campaign strategy, digital tools, and performance optimization to foster a high-performing marketing team
  • Analyzed campaign performance using advanced analytics tools; delivering actionable insights and improving ROI through continuous optimization
  • Leveraged A/B testing, marketing automation, and CRM integration to enhance user experience and improve conversion rates
  • Utilized data-driven insights and performance metrics to continuously refine strategies and ensure alignment with business KPIs

Digital Marketing Account Manager/Sr. Representative Operations

Concentrix Malaysia
02.2022 - 12.2023
  • Recognized as the #1 performer in South Asia for QA & CSAT with a95.2% QA score and100% CSAI, earning Concentrix5-Star Exceptional Review (2022), Top Performer and Q4 Difference Maker awards, and British Council Certification (2018)
  • Consistently met client KPIs, driving retention through enhanced customer experiences and resolving product issues efficiently
  • Ensured compliance with quality assurance and regulatory standards while delivering tailored solutions to meet client business goals
  • Managed advertiser interactions to meet performance targets; maintaining strong relationships and upholding privacy policies
  • Collaborated effectively with teams, embracing new challenges and product launches to consistently exceed client expectations and drive success

Digital Marketing Account Manager

VI International
10.2014 - 12.2020
  • Lead digital marketing campaigns, focusing on brand-building across social media and content marketing to align with client objectives
  • Optimize strategies using data-driven insights to maximize ROAS and improve overall campaign performance
  • Collaborate with cross-functional teams to refine tactics and ensure client goals are met with measurable results
  • Build and maintain strong client relationships, offering strategic recommendations to enhance brand visibility and customer engagement

Education

B.Ed. - Science

University of Gujarat
01.2018

BSc - Science

University of Bhavnagar
01.2016

Skills

  • Digital Marketing Strategy
  • Brand Loyalty Architect
  • Market Penetration Strategist
  • Campaign Strategy
  • Brand Positioning Expert
  • Brand Growth Manager

LANGUAGES

English - Fluent
Hindi - Native
Gujarati - Native

Training

  • Meta Ads Manager: Meta Ads Manager course, mastering the creation, management, and optimization of Facebook and Instagram ad campaigns to drive targeted audience engagement and maximize ROI.
  • Creative Studio: Creative Studio course, gaining hands-on expertise in content creation, design, and digital media tools for effective brand storytelling.

Accomplishments

  • Successful Rebranding Campaign: Led a social media rebranding campaign that expanded the online community by43%, significantly strengthening brand presence.
  • Lead Generation Turnaround: Optimized email marketing strategies, boosting click-through rates by56% and driving significant sales growth.
  • "Brand Awareness Catalyst": Designed and executed a targeted advertising campaign that elevated brand awareness and fostered greater customer engagement, building a stronger audience connection.
  • Data-Driven Budget Optimization: Harnessed data-driven insights to streamline digital marketing budgets, reducing costs by23% while expanding campaign reach and impact.

Timeline

Senior Digital Marketing Specialist

Heartfulness organization
06.2024 - Current

Digital Marketing Account Manager/Sr. Representative Operations

Concentrix Malaysia
02.2022 - 12.2023

Digital Marketing Account Manager

VI International
10.2014 - 12.2020

BSc - Science

University of Bhavnagar

B.Ed. - Science

University of Gujarat
SUMIT NAVLANI