Salesforce
Sumouli Kundu
Marketing Specialist
Durgapur,India
Summary
Highly ambitious Marketing Professional with background in sales, marketing and advertising. Expertise in market analysis, forecasting and client needs assessments.
Overview
1
1
year of professional experience
6
6
years of post-secondary education
Work History
Partner Account Manager
Tayana Solutions
Atlanta, Georgia
12.2021 - Current
- Retained 99% of clients through changing atmospheres by quickly and professionally resolving customer issues.
- Strategically targeted ANZ software resellers for APM - ERP sales and closely monitored effectiveness of campaigns.
- Drove traffic to company website by creating and implementing promotional plans.
- Planned and prepared advertising and promotional material to increase sales of products or services and work with customers, company officials and advertising agencies.
- Built and deployed strategic approaches in marketing and branding to enhance product sales.
- Attended customer meetings, trade shows and conferences as company representative.
- Increased longevity of accounts by providing individualized customer service and developing relationships with account holders.
- Envisioned, designed and launched revamped website to better convey company brand.
- Wrote engaging and creative press releases for each promotion.
- Tracked sales and effectiveness of email marketing campaigns to optimize department planning and initiatives using Google Analytics, bitly tracker, Power BI, SEMRush etc.
- Used Canva, Filmora, Mautic, GPT3 tools, Vyond etc. to create dynamic, modern and effective digital marketing materials.
Sales Manager
White Hat Jr.
Mumbai, Maharashtra
08.2021 - 10.2021
- Met with clients, delivering presentations and educating on product and service features and offerings.
- Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.
- Interpreted sales and pricing policies to departmental personnel and customers.
- Developed and implemented comprehensive business strategies and sales and marketing plans that complemented overall corporate operating plan.
- Led account planning strategy sessions aimed at retaining and acquiring customers and increasing business opportunities.
- Utilized metrics to modify low-performing sales and marketing programs and plans to increase effectiveness.
- Closed lucrative sales deals using strong negotiation and persuasion skills.
- Tracked pipeline data, won vs. lost opportunities and lead response times with Salesforce CRM.
Community Manager - Freelance
Headstrt
Sunnyvale, California
05.2021 - 06.2021
- Planned marketing initiatives and leveraged referral networks to promote business development.
- Improved bottom-line profitability by growing customer base and capitalizing on upsell opportunities.
- Devised business plan outlining concise and actionable targets and sales goals.
- Developed interactive websites demonstrating integration of company web products with customer websites.
- Marketed services to current clients as well as local and national businesses resulting in 30 percent increase in revenue.
- Studied demographic data to determine optimal targets, competitor offerings and tactics for persuasion.
- Identified appropriate marketing channels and target customers for campaigns.
Education
B.Tech - Computer Science & Engineering
University of Calcutta
Kolkata 09.2015 - 07.2019
Class XII - Science, English, Computer Science
Hem Sheela Model Shool
Durgapur 05.2014 - 05.2015
Class X - Science, Social Sience, Language
Hem Sheela Model School
Durgapur 05.2012 - 05.2013
Skills
Market trends knowledge
Facebook expertise
Social Media Management
Video promotions
Google Ads
Digital marketing proficiency
Customer engagement
Campaign development
Employee training
CRM expertise
Software
Leadsquare
Aumatica
Zoho
Canva
Mautic
Mailchimp
Lightroom
Vyond
Google Analytics
Power BI
SEMRush
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Business has only two functions – marketing and innovation.
Peter Drucker
Timeline
Partner Account Manager
Tayana Solutions
12.2021 - Current
Sales Manager
White Hat Jr.
08.2021 - 10.2021
Community Manager - Freelance
Headstrt
05.2021 - 06.2021
B.Tech - Computer Science & Engineering
University of Calcutta
09.2015 - 07.2019
Class XII - Science, English, Computer Science
Hem Sheela Model Shool
05.2014 - 05.2015
Class X - Science, Social Sience, Language
Hem Sheela Model School
05.2012 - 05.2013