SUMUKHA M
Bangalore
Summary
Strategic and results-oriented former entrepreneur with a proven track record of building and scaling a successful business from the ground up. Adept at leading high-performing teams, streamlining operations, and driving revenue through innovative marketing and sales initiatives. Now seeking to pivot into a dynamic corporate environment where I can channel my entrepreneurial agility, leadership acumen, and fast-learning mindset to deliver impactful solutions, contribute to organizational growth, and thrive within a collaborative, goal-driven culture.
Overview
7
7
years of professional experience
1
1
Certification
Work History
CO-FOUNDER
Shield's Fitness Club
Bangalore
12.2021 - 01.2025
- Developed and executed comprehensive business strategies, collaborating with investors for successful fitness club launches.
- Optimized resource procurement, reducing operational costs through streamlined sourcing and vendor management.
- Led recruitment efforts to build a high-performing team of over 15 employees, enhancing productivity by 30%.
- Implemented robust marketing and sales strategies, driving significant revenue growth and market penetration through digital channels.
- Executed targeted online campaigns on platforms like Instagram, Facebook, and Google Ads, maximizing audience engagement with analytics insights.
- Consistently exceeded monthly sales targets, generating substantial revenue and motivating the sales team to surpass metrics.
- Managed customer relationship operations at Shield's Fitness Club, ensuring high client satisfaction and retention rates.
- Introduced personalized onboarding processes and loyalty programs, achieving a 25% increase in member retention.
- Stakeholder management, Presenting business anlaytics to stakeholders
BUSINESS DEVELOPMENT EXECUTIVE - CORPORATE SALES (SOUTH)
BSH Household Appliances Manufacturing Pvt. Ltd
Bangalore
09.2020 - 12.2021
- Oversaw B2B corporate sales across South India, managing accounts for CSD, INCS, and CPC.
- Expanded market reach by identifying and onboarding new gifting partners and institutional dealers.
- Promoted Bosch Benefits Web Portal to external corporate employees, enhancing engagement.
- Secured government tenders through competitive bidding, negotiating high-value deals for over 500 washing machines on GeM portal.
- Increased bid success rate by 20% through market analysis and competitive pricing strategies.
- Formed strategic partnerships with leading scheme-based marketing companies, including Coca-Cola.
- Exceeded quarterly sales targets by coordinating with a 3-member team, achieving sales exceeding 1 cr.
- Utilized Salesforce CRM and advanced data-driven sales techniques to optimize performance.
- Analyze resource availability, skill sets, and capacity to support demands, ensuring the appropriate allocation of resources.
KEY ACCOUNT EXECUTIVE
Hermes Distillery Private Limited
Bangalore
11.2018 - 09.2020
- Cultivated strategic partnerships with government officials and luxury hotel clients to expand product reach.
- Spearheaded planning and execution of over 80 marketing events annually, managing marketing budget exceeding ₹1.3 crore.
- Designed targeted promotional campaigns, increasing brand visibility and achieving 35% market share growth.
- Generated sales of ₹30 lakhs within 30 days through focused sales campaigns, exceeding targets consistently.
- Collaborated with media outlets and advertising agencies to enhance brand awareness across multiple channels.
- Created impactful marketing materials and campaigns that improved public perception of company.
- Streamlined workflows and optimized resource management within sales and marketing teams.
- Implemented process improvements that reduced overheads by 10% and shortened sales cycle by 15%.
INTERN
HAL-ARDC
Bangalore
02.2018 - 03.2018
- Designed and developed a JET engine using an automotive turbocharger, applying innovative engineering techniques for aviation applications.
- Conducted research on the TEJAS MK2 JET engine, providing critical data to support and advance development processes.
- Updated machinery with new technologies and conducted comprehensive research to ensure adherence to the latest industry standards.
- Documented progress through detailed reports, supporting decision-making and knowledge transfer across teams.
- Technical Skills Used: CAD Design, Engine R&D, Aviation Technology, Report Writing, Data Analysis, Machinery Upgrades.
Education
BACHELOR OF ENGINEERING - MECHANICAL ENGINEERING
RNSIT
Bengaluru11.2018
PRE- UNIVERSITY -
VIJYA COMPOSIT PU COLLEGE
Bengaluru03.2014
SSLC - 10TH -
VIJAYA HIGH SCHOOL
Bengaluru03.2012
Skills
- Microsoft Excel
- Power Point
- Adobe Photoshop
- C Programming
- Strategic Marketing Planning
- Client Relationship & Management
- Corporate Sales & Business Development
- Entrepreneurial Leadership
- Market Analysis & Opportunity Identification
- Financial Management & Budgeting
- Innovative Problem Solving
- Effective Communication & Presentation Skill
- Team Building & Leadership
- Negotiation & Contract Management
- Resource procurement
- Team building
Certification
- Foundations of Project Management by Google - Coursera
- Assess for Success: Marketing Analytics and Measurement by Google - Coursera
- Project Initiation: Starting a Successful Project by Google - Coursera
- Corporate Strategy by University of London - Coursera
Extracurricular Activities
Planned and conducted interactive theater workshops for junior students, focusing on improvisation, acting techniques, and stage presence. Ideated and executed community awareness campaigns at Being Social NGO reaching over 1,000 orphan residents in underserved neighborhoods. Successfully completed the Paragliding Level 3 training at Bir-Billing through the Billing Paragliding Association.
Timeline
CO-FOUNDER
Shield's Fitness Club
12.2021 - 01.2025
BUSINESS DEVELOPMENT EXECUTIVE - CORPORATE SALES (SOUTH)
BSH Household Appliances Manufacturing Pvt. Ltd
09.2020 - 12.2021
KEY ACCOUNT EXECUTIVE
Hermes Distillery Private Limited
11.2018 - 09.2020
INTERN
HAL-ARDC
02.2018 - 03.2018
BACHELOR OF ENGINEERING - MECHANICAL ENGINEERING
RNSIT
PRE- UNIVERSITY -
VIJYA COMPOSIT PU COLLEGE
SSLC - 10TH -
VIJAYA HIGH SCHOOL
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