Sunaina Magan
Director Marketing
Noida,UP
Summary
Professional with extensive experience in founding and managing businesses, demonstrating exceptional leadership and strategic planning capabilities. Proven track record in creating and implementing effective business strategies, fostering team collaboration, and driving growth. Known for adaptability and results-focused approach, excelling in dynamic and fast-paced environments.
Overview
18
18
years of professional experience
5
5
years of post-secondary education
Work History
Founder
Vernssage – An Art Consulting Enterprise
12.2015 - 03.2021
- Responsible for defining the company's mission, vision and overall strategy.
- Responsible for hiring right team with similar vision.
- Developed products and services.
- Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
- Established a successful business by identifying market needs and developing innovative solutions.
- Delivered exceptional customer services by addressing client concerns promptly and effectively resolving issues.
- Negotiated favorable contracts with artists, reducing costs while maintaining product quality.
International Business Management Consultant
Ferns N Petals
New Delhi, New Delhi
02.2015 - 09.2015
- Established Ferns N Petals office in Dubai for luxury destination weddings.
- Represented Ferns N Petals' luxury destination wedding segment at prestigious international platforms across Europe and Far East Asia.
- Collaborated with cross-functional teams to ensure successful implementation of strategic projects.
- Managed large-scale transformation projects, ensuring timely completion within budget constraints.
- Optimized resource allocation by assessing organizational strengths and weaknesses.
- Presented actionable insights from data analysis to support informed decision-making among stakeholders.
Communication and Strategy Head
Copal Art - Start up
New Delhi, New Delhi
01.2012 - 01.2015
- Building relationships with journalists and influencers.
- Crafting clear and compelling messages that reflect organizational goals, vision, and values.
- Ensuring the company maintains a positive image during challenging situations.
- Leading a team of communication professionals, guiding them in content creation, media relations, and digital communication strategies.
- Responsible for managing and supervising a team of writers, editors, designers, social media managers, and media relations specialists.
- Overseeing the budget, timeline, and quality of all communication projects.
- Monitor and evaluate the effectiveness and impact of the communication activities, and report the same to senior management.
Manager Lifestyle
India Today Group
New Delhi, New Delhi
12.2008 - 08.2011
- Responsible for the launch and marketing of the American luxury fashion magazine "Harper's Bazaar India."
- Responsible for brand development and strategy for growth, including business plan and sales strategy development.
- Actively involved in developing and implementing communication/media strategy and activities for marketing, public relations, and event planning based on business strategy objectives for international luxury lifestyle clients like Louis Vuitton, Christian Dior, Burberry, Chanel, and many more.
- Conducted competitor analysis for better positioning in the market and identifying growth opportunities.
- Conduct competitor analysis for better positioning in the market, and identifying growth opportunities.
- Delivered comprehensive market research reports that guided executive decision-making processes.
Relationship Manager
Kingfisher Airlines
New Delhi, New Delhi
04.2006 - 11.2008
- Key assignments were corporate acquisitions, and to build positive brand perception for high-profile client acquisition and management.
- Designing frequent flyer programs and personalized rewards incentives for repeat travel and strengthening customer retention.
- Brand positioning through storytelling customer testimonials, and highlighting unique values such as comfort, service excellence, and sustainability.
- Market segmentation by demographics, travel habits, and loyalty to design tailored offers and optimize revenue.
- Provided exceptional customer service, resolving issues promptly and maintaining client trust throughout the resolution process.
Executive
Thomas Cook Travel
New Delhi, New Delhi
04.2003 - 03.2006
- Conducting outbound calls to prospective and existing clients to promote foreign exchange services.
- Understanding clients' travel needs to provide appropriate solutions.
- Enhanced customer satisfaction by streamlining communication channels and improving response times.
- Achieving and exceeding sales targets.
Education
BBA - Business Management And Accounting
Indraprastha University
New Delhi, India 07.1999 - 03.2003
Executive General Management Program - Marketing
Indian Institute of Management
Lucknow, India 09.2011 - 08.2012
No Degree - Luxury Brand Management And Product Designing
London College of Fashion
London 04.2001 -
Skills
Team leadership
Strategic planning
Project management
Marketing
Timeline
Founder
Vernssage – An Art Consulting Enterprise
12.2015 - 03.2021
International Business Management Consultant
Ferns N Petals
02.2015 - 09.2015
Communication and Strategy Head
Copal Art - Start up
01.2012 - 01.2015
Executive General Management Program - Marketing
Indian Institute of Management
09.2011 - 08.2012
Manager Lifestyle
India Today Group
12.2008 - 08.2011
Relationship Manager
Kingfisher Airlines
04.2006 - 11.2008
Executive
Thomas Cook Travel
04.2003 - 03.2006
No Degree - Luxury Brand Management And Product Designing
London College of Fashion
04.2001 -
BBA - Business Management And Accounting
Indraprastha University
07.1999 - 03.2003