Sunayna Sukumar Nedunghat
Calicut
Summary
Experienced Atelier Fashion Stylist & Brand Storyteller at Banana Republic. Offers personalized styling consultations, expert fashion advice, curated styling solutions, and brand storytelling. Also provides retail expertise. Strives to create impactful styling experiences for clients during consultations and brand narratives. Welcomes, advises, and assists clients in selections. Provides detailed information about brand features, history, and values. Manages special sales and after-sales follow-up. Ensures impeccable product presentation and sales area organization. Organizes private demonstrations to contribute to sales targets and foster customer loyalty. Former Marketing Professional with hands-on experience in copywriting, content writing, blogging, rephrasing, editing, and proofreading. Worked with upper-upscale clients like Radisson Blu. Specializes in social media marketing and virtual assistance for business owners seeking growth and expansion. Mission is to deliver quality work that creatively communicates an impactful message aligned with brand essence, market demand, and client requirements.
Overview
9
9
years of professional experience
Work History
Fashion Stylist & Brand Storyteller
Banana Republic
11.2022 - 12.2024
- As a seasoned Atelier Fashion Stylist & Brand Storyteller at Banana Republic, I offer personalized styling consultations, expert fashion advice, curated styling solutions, brand storytelling, and retail expertise
- I bring creativity, expertise, and a personal touch to every styling consultation and brand narrative while creating impactful styling experiences for my clients
- I'm also responsible for welcoming, advising, and assisting clients in their selections, providing detailed information about the features, history, and values of the brand which include personalized services, managing special sales, and after-sales follow-up
- Meanwhile I ensure impeccable presentation of products and the sales area, organize private demonstrations, and actively contribute to sales targets with addition to customer loyalty through a unique and personalized experience
Social Media Marketing Manager
Pongal
07.2021 - 11.2022
- As a Social Media Marketing Manager, I focus and work more on creating content and executing a strategy to generate leads for Pongal's business through my social media marketing presence on their social platforms that include Facebook, Instagram, Twitter and TikTok
- Core responsibilities: -
- Create and run paid Facebook ads
- Create and run paid Instagram ads
- Google Business Management
- Social Media Management
- Community Management
- Building Content Calendars
- Scheduling + Publishing content
Web Content Writer/ Virtual Assistant
XGlobal Energy
03.2021 - 07.2021
- As part of the project to End World Hunger, currently writing and editing a wide variety of website content in a clear, engaging and conversational style to appeal to website visitors and motivate them to take desired actions
- Ensuring that material developed is factually and technically accurate, as well as interesting and engaging
- Alongside providing virtual assistance to business owner seeking to grow and expand their businesses
- Creating, maintaining, and entering information into databases
- Performed: -
- Social Media Management
- Email Management
- Community Management
- Editing
- Proofreading
Copywriter
PlainSpeak
07.2017 - 12.2018
- A skilled Copywriter who has committed to producing good copywriting and advertising for prominent builders; that also included content writing for billboard advertising, folders, brochures, leaflets, pamphlets, and newspaper advertorials
- Additionally, has worked on web content writing where editing and proofreading skills were of paramount importance
- Furthermore, was responsible for creating contents for campaigns, screen check mailers, signage and advertisement hoardings for other brands and companies including major group of hotels
Copywriter
Chakra Communications
03.2016 - 06.2017
- Ensuring good advertising for the public with the brand essence, market demand and client requirements; focusing primarily on copywriting, content writing, blogging, editing and proofreading for popular brands and companies
- Communicated with a good number of clients with regard to discuss, analyze, evaluate, suggest and express highly creative ideas
- Entrusted to manage office in creative director's absence
- Provided timely, courteous and knowledgeable response to meet client requirements and market demand within tight deadlines
Editorial Assistant
Information & Public Relations Department (I&PRD)
01.2016 - 03.2016
- A knowledgeable intern who was specialized in Editorial Assistance for the 2016 Media Handbook curated by the Information & Public Relations Department (I&PRD) that is the nodal agency of the Government of Kerala to disseminate information to the public through print and electronic media on government policies, programs, schemes, initiatives, and achievements
Education
Post Graduate Diploma - Print Journalism
Press Club Institute of Journalism
India12.2016
Bachelor of Arts (B.A) - English & Communicative English
National College of Arts & Science
India03.2015
Skills
- Fashion Stylist
- Brand Storyteller
- Retail Marketing
- Customer Loyalty
- Social Media Marketing
Hobbies and Interests
- Writing Creative Articles
- Feature Writing
- Writing Film Reviews
- Reading
- Blogging
- Fashion Styling
- Traveling
- Working Out
Blog Website
nssunayna77.wordpress.com
Timeline
Fashion Stylist & Brand Storyteller
Banana Republic
11.2022 - 12.2024
Social Media Marketing Manager
Pongal
07.2021 - 11.2022
Web Content Writer/ Virtual Assistant
XGlobal Energy
03.2021 - 07.2021
Copywriter
PlainSpeak
07.2017 - 12.2018
Copywriter
Chakra Communications
03.2016 - 06.2017
Editorial Assistant
Information & Public Relations Department (I&PRD)
01.2016 - 03.2016
Post Graduate Diploma - Print Journalism
Press Club Institute of Journalism
Bachelor of Arts (B.A) - English & Communicative English
National College of Arts & Science
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