Suneet Kumar Gupta

• Business Expansion: Spearheaded the expansion of operations across 48 branches, significantly broadening the company's market presence and customer base.
• Sales Team Leadership: Led a high-performing sales team comprising three sales managers and twelve field sales executives, driving cohesive efforts and achieving consistent sales growth.
• Strategic Alliances: Built strong partnerships with 40 Direct Selling Agents (DSAs) and Aggregators, enhancing service offerings and expanding distribution channels.
• Digital Strategy Focus: Led initiatives to optimize digital channels, focusing on engagement with educational institutions and maximizing online presence.
• Market Growth & Development: Identified and executed growth opportunities, contributing to a notable increase in revenue and market share.
• Client Relationship Management: Fostered long-term relationships with key stakeholders, ensuring sustained engagement and satisfaction.
• Compliance & Escalation Handling: Ensured adherence to regulatory compliance standards and effectively managed client and operational escalations, maintaining a high level of service quality.
• Operations & Credit Relook: Oversaw operational processes, including credit relook procedures, to streamline workflows and enhance efficiency.
• Event Organization: Successfully organized corporate events and seminars, strengthening client relationships and promoting brand awareness.
• Achievements and Growth:
• Rapid Sales Growth: Achieved a 20% increase in sales within the first two months by leveraging targeted marketing strategies.
• High Conversion Rate: Maintained a 35% lead-to-sale conversion rate, surpassing the team average.
• Client Acquisition: Successfully onboarded 15 new clients within the first quarter, contributing significantly to overall team goals.
• Skill Development: Quickly adapted to CRM software and streamlined the customer tracking process, enhancing team efficiency

• Business Generation: Generated significant business from the open market, contributing to overall revenue growth and market expansion.
• Team Performance Monitoring: Oversaw team performance, setting and tracking targets to ensure consistent achievement and high productivity.
• Daily Operations Management: Managed day-to-day activities related to Education Loans for assigned branches, ensuring efficient operations and client satisfaction.
• Leadership & Mentorship: Led, mentored, and developed team leaders, providing guidance and support to enhance their leadership skills and overall team performance.
• Business Analysis & Strategy: Analyzed business performance and market conditions, implementing new activities and strategies to drive growth and improve operational effectiveness.

Achievements and Growth:

Team Building & Market Penetration: Established a new sales team from scratch and successfully drove business growth directly from the open market, resulting in substantial revenue increases and enhanced market presence.

• Client Acquisition Powerhouse: Secured 109 new clients in 5 years, driving a 51% YoY revenue surge.
• Market Leadership Champion: Elevated client engagement at key events, solidifying #1 market position
• Collaboration Catalyst: Fostered seamless teamwork across 6+ departments for optimal results
• Brand Reputation Guardian: Leveraged social media & review analytics to maintain a positive brand image
• Lead Generation Dynamo: Built a robust pipeline through diverse channels, fueling consistent growth
• Global Network Builder: Expanded brand reach through international fairs & university partnerships.

Achievements and Growth:

Award Recognition: Received the Best Performance Award for FY 2016-2017 from Ms. Renu Sud Karnad, Group MD & CEO, HDFC Ltd, and the Best Employee Award for FY 2016-2017 from Mr. Subodh Salunke, Senior General Manager, HDFC Ltd.

Partnership Management: Cultivated and managed enterprise partnerships with a ₹90 crore disbursement portfolio, boosting financial growth and market position.

Business Growth: Achieved a 51% year-over-year growth, significantly enhancing overall revenue and market presence.

Channel Innovation: Developed a new segment for Fortune 500 companies, acquiring 80 corporate clients and receiving commendations from the MD, CEO, and National Head.

• Marketing Visionary: Masterminded concept ideation, content strategy, and product innovation for maximum impact
• Multi-Channel Marketing Maestro: Orchestrated successful campaigns across print, TV, radio, OOH, and digital media, with a keen eye on BTL strategies
• Negotiation Ninja: Secured lucrative marketing deals through expert negotiation skills
• Sales & Activation Ally: Provided indispensable marketing support to drive sales and customer engagement.

Achievements and Growth:

Retail Expansion & Product Launch: Successfully led the expansion of retail operations of "SUAYU" into multiple new cities, overseeing the launch of new products and significantly increasing market presence.

• Franchise Growth Architect: Spearheaded the planning and development of a successful franchise model for FSC stores
• Marketing Trailblazer: Pioneered innovative marketing strategies for Five Star Chicken across Karnataka and Maharashtra, driven by deep consumer insights
• Market Trend Analyst: Stayed ahead of the curve by analyzing the latest marketing trends and keeping a close eye on competitor activities
• Brand Ambassador: Cultivated positive media relationships and executed successful PR campaigns to enhance brand visibility and reputation.

Achievements and Growth:

Store Launch Achievement: Successfully managed the marketing strategy for the launch of 50 new stores across Karnataka, Andhra Pradesh, and Mumbai, significantly enhancing regional market presence.

Product Launch PR: Successfully coordinated PR and press releases for the launch of three new products—Chicken Popcorn, Chicken Nuggets, and Thai Crispy—enhancing brand visibility and media coverage.

• Marketing Strategist & Growth Catalyst: Spearheaded marketing strategy and planning, driving demand generation and elevating the Credila brand in Karnataka
• Budget & Campaign Maestro: Masterfully crafted marketing activity calendars and budgets, while conceptualizing impactful ATL, BTL, and direct marketing campaigns
• Brand Builder & Positioning Expert: Enhanced Credila's brand positioning, visibility, and development through innovative campaigns and co-branding initiatives
• Partnership Powerhouse: Cultivated strong relationships with media agencies, marketing firms, event planners, vendors, and channel partners
• Team Leader & ROI Optimizer: Led a high-performing marketing team, ensuring seamless execution and meticulous ROI tracking for all activities
• Customer Engagement Champion: Forged strong connections between the HDFC Credila brand and education loans through engaging customer programs and impactful campaigns.

Achievements and Growth:

• Consultant Business Growth: Increased the consultant business at the location by 42%, driving significant revenue growth.
• Institutional Business Expansion: Boosted business with institutions by 57% across the state, enhancing market penetration and overall sales.
• USA Record Breaker Contest: Achieved the No. 1 position PAN India in the USA Record Breaker Contest 2013 across all departments.
• Canada Wall of Fame: Ranked in the Top 5 PAN India in the Canada Wall of Fame 2013 across all departments.
• Whatsapp Campaign Success: Led a PAN India WhatsApp campaign that registered 22,000 study abroad aspirants.
• Educational Outreach: Organized and conducted seminars and workshops in 40 colleges across Karnataka, enhancing brand engagement and educational outreach.

• Agency Leader: Founded and grew a top ad agency, managing all key operations.
• Client Success: Boosted client base and retention rates.
• Campaign Expert: Implemented successful, high-ROI campaigns.

Achievements and Growth:

Agency Growth & Excellence: Expanded client portfolio by 50% and boosted revenue by 45% through innovative BTL campaigns and strategic brand activations. Expert in delivering exceptional service at the lowest cost, orchestrating over 100 high-impact events with a 35% increase in market penetration and a 30% rise in client satisfaction. Built and led a high-performing team, enhancing project efficiency and maximizing client ROI.