Passionate about leveraging digital innovations and performance metrics to achieve business goals and maximize ROI.
Overview
5
5
years of professional experience
Work History
Assistant Manager- Digital Marketing
Modi Autogroup
Andheri, Maharashtra
08.2023 - Current
Established the digital marketing foundation, including website and social media presence from scratch.
Launched Google Ads and Meta campaigns, optimizing for high-quality lead generation and strong ROAS.
Implemented SEO strategies to boost organic visibility and traffic.
Designed targeted campaigns that lowered CPL and improved lead quality.
Leveraged data-driven insights to achieve high ROI and align with business growth objectives.
Collaborated with sales teams to enhance overall market presence and drive business growth.
Senior Digital Marketing Executive
Purple Tuché Brand Solutions Pvt. Ltd.
Marol Naka, Maharashtra
10.2022 - 07.2023
Skilled in managing high-performance campaigns, optimizing content for web and social media platforms, resulting in a 30% increase in engagement and 20% growth in followers over 6 months.
Proficient in PPC and social media marketing, driving targeted traffic that led to a 25% boost in lead generation and reducing cost per acquisition by 15%.
Adept at leveraging data-driven insights, optimizing campaigns to achieve a 4x return on ad spend (ROAS) and consistently improving conversion rates.
Proven track record in elevating brand visibility, growing organic traffic by 35% through SEO efforts and driving overall business growth via innovative, measurable marketing strategies.
Senior Digital Marketing Executive
Novac Technology Pvt. Ltd.
03.2021 - 08.2024
Digital Marketer with experience in executing successful campaigns for a finance company, resulting in high ROI for two-wheeler loans, personal loan & MSME Loan products
Professional Experience: Developed and executed successful PPC campaigns for two-wheeler loan and personal loan products, resulting in a 25% increase in leads and a 15% decrease in cost-per-acquisition
Managed and optimized social media campaigns for two-wheeler loan and personal loan products, resulting in a 30% increase in engagement and a 20% increase in lead generation.
Digital Marketing Executive
Colormaze Digital Pvt. Ltd.
03.2020 - 08.2024
Assisted in developing and executing digital marketing strategies across various channels, including PPC, and social media marketing
Conducted market research, analyzed data, and provided insights to optimize campaign performance and increase ROI.