Sunny Singh
Delhi
Summary
Accomplished Sales Executive with a proven track record at BUSINESSNEXT, driving Go-To-Market strategies and securing high-value deals, including a notable INR 25 Cr sale with Lodha Group. Expert in BFSI Digital Transformation and Client Relationship Management, adept at stakeholder mapping and cross-functional collaboration. Demonstrated success in enhancing sales pipelines and fostering enduring client relationships.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Sales Executive
BUSINESSNEXT
Noida
12.2022 - Current
- Spearhead Go-To-Market (GTM) strategies for BFSI solutions, focusing on enterprise accounts with an ARR potential of INR 2 Cr+
- Assisted the Regional Head in closing four enterprise logos in the last two years—PNB, BOM, Unity SFB, and Sampath Bank—while ensuring seamless execution of sales strategies and RFP documentation management
- Engage CXOs, EDs, and senior leadership to present and position BUSINESSNEXT’s CRM, Digital Lending, Collections, Risk Rating, and AI-driven support systems
- Generate leads through cold outreach (email, LinkedIn, and direct calls), securing discovery calls and leading initial qualification
- Conduct first-level product demos to analyze target account requirements, pain points, and competitive positioning
- Lead and assist high-stakes meetings with CXOs alongside the Regional Head, ensuring effective sales positioning and strategic alignment
- Collaborate with product and solution consulting teams to tailor technical presentations and align them with sales objectives
- Manage a diversified portfolio of BFSI clients across Delhi NCR, ensuring continuous engagement and relationship building like PSB, OICL, Canara HSBC Life, IFFCO Tokio, PNB,etc.
- Track sales pipeline, forecast revenue, and provide strategic insights to support management decision-making
- Conduct competitor and customer analysis to identify & explore potential markets
- Maintain excellent customer satisfaction and build effective client relationships through regular engagement
Sales Executive
Lodha Group
Gurugram
11.2021 - 12.2022
- Achieved sales of INR 25 Cr within one year
- Led negotiations and successfully closed high-value deals
- Trained the pre-sales team on call scripts and coached the Channel Partner (CP) team to improve product positioning
- Leveraged a strong network of Channel Partners to drive sales
- Managed 15+ Lodha projects, developing in-depth product knowledge
Education
PGPM - Marketing
IBS Mumbai
Mumbai01.2022
B. Com -
IP University
Delhi01.2020
Skills
- SaaS & Enterprise Sales
- BFSI Digital Transformation
- Go-To-Market (GTM) Strategy
- Account-Based Selling & Stakeholder Mapping
- RFP & Documentation Management
- Product Demonstrations & Discovery Calls
- Pipeline Tracking & Revenue Forecasting
- Cross-Functional Collaboration
- Client Relationship Management
Certification
- The Fundamentals of Digital Marketing, Google, 05/01/21
- Inbound Marketing, HubSpot, 05/01/21
Timeline
Sales Executive
BUSINESSNEXT
12.2022 - Current
Sales Executive
Lodha Group
11.2021 - 12.2022
PGPM - Marketing
IBS Mumbai
B. Com -
IP University
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