Sunny Tickoo
New Delhi
Summary
12 Years of sales experience in Industry Medical devices. Aspiring to achieve organization's goal with sincere effort and innovative skills with continuous learning and play an active role in the development of the organization while being determined, dedicated and eager to learn more Hardworking employee enthusiastic about learning of Health Care inside and out. Pursues opportunities to learn new skills and contribute to group success. Offers strong administrative, relationship-building and problem-solving abilities.
Overview
12
12
years of professional experience
2
2
Languages
Work History
Sales Account Specialist
Carl Zeiss India (Bangalore) Pvt. Ltd. ZEISS Group
06.2019 - Current
- Handling a whole business of high-end operating Microscopes for Neurosurgery & Spine, ENT, Plastic and reconstruction surgery, Dental and Gynecology
- Coaching, training, supporting and supervising the distributor network and its sales forces in the assigned territories & Identifying, analyzing and assessing key market opportunities and developing sales and marketing programs to meet revenue goals
- Analyze implications of competitor activities and in association with global marketing, define and implement appropriate actions
- Building brand awareness amongst specific geographical networks
- Targeting potential projects /selecting potential customers and preparing project management plans
- Planning time frame, budget
- Early engagement with influencer/key decision-makers
- Understanding customer requirements
- Responsible for meeting the overall revenue plan.
- Monitored competitor activities to identify potential threats or opportunities within the market space.
- Coordinated with internal teams to ensure timely delivery of products or services, resulting in high levels of customer satisfaction.
- Enhanced customer satisfaction by promptly addressing concerns and providing tailored solutions.
- Maintained accurate records of all sales activities, utilizing CRM software to track progress and ensure timely follow-up with clients.
- Negotiated contracts with clients, securing long-term business partnerships and fostering mutual growth opportunities.
- Managed a diverse portfolio of accounts, consistently exceeding monthly sales quotas through effective relationship-building efforts.
- Organized regular client meetings to discuss progress updates, address challenges, and explore opportunities for further collaboration.
- Attended industry events such as trade shows or conferences to network with potential customers and stay informed about market developments.
- Analyzed sales data to identify areas of improvement, implementing targeted strategies for increased success rates.
- Provided ongoing support to clients throughout entire sales process from initial contact through post-sales followup.
- Participated in weekly team meetings to share insights into account successes failures and brainstorm strategies for continued improvement.
Assistant Territory Manager
KARL STORZ Endoscopy India Pvt Ltd
04.2013 - 06.2019
- Handling whole business of company products
- Handling 4 members of channel team
- Business Development for Laparoscopic surgery and Laparoscopic Gyane instruments
- Attending Conferences and Workshop, Demos, Closing sales leads
- To keep update of market information in terms of competitor's models, competitor's schemes
- To ensure company products are placed at eye level & in sufficient quantity
- Responsibility to promote various surgery instruments in prestigious institutions of corporate & private sector of Entire Punjab, Himachal, Haryana, Jammu& Srinagar based at Chandigarh
- Responsibility for entering into & managing rate contracts with key Accounts, handling tenders with Govt Hospitals
- Job involves supervising demos in OT & meeting decision makers thereafter to get specialty range approved & increasing the usage with the help of channel partners
- To train and help the junior colleagues & channel partners at regular basis
- Achievements: Re-gained Market Share in key accounts
- Initiated Awareness activates in all accounts with all KOL's
- Promoting new products to the customers.
- Assessed each location's individual and team performances, analyzing data trends to determine best methods to improve sales results.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Achieved sales goals, distribution targets and market share through proactive management of territory.
- Monitored competitor activities and adjusted sales strategies accordingly to maintain a competitive edge in the market.
- Streamlined territory management processes through the implementation of efficient organizational systems and tools.
- Coordinated closely with supply chain partners to ensure timely delivery of products while minimizing inventory holding costs where possible.
- Enhanced team performance by providing coaching, mentoring, and training to junior sales representatives.
- Developed new business opportunities by conducting market research and identifying potential clients within the territory.
- Developed and presented talks on available products and services that could meet current business needs.
- Monitored expenses and time usage to maximize effectiveness.
- Developed a comprehensive understanding of customer needs through regular consultations, adapting our product offerings accordingly to better serve their requirements.
- Contributed towards the achievement of overall company growth targets by consistently meeting and exceeding individual sales goals within assigned territory.
- Contributed to overall company success by sharing best practices across territories, supporting continuous improvement initiatives among peers.
- Conducted regular market analysis to identify new opportunities for territory sales growth.
- Trained and mentored sales representatives in sales techniques and strategies.
- Communicated regularly with territory, regional, and strategic managers for daily support and strategic planning for accounts.
- Researched competitor activity and used findings to develop sales growth strategies.
- Worked with vendors and suppliers to support timely delivery of products and services.
- Built relationships with customers and community to establish long-term business growth.
- Prepared sales presentations for clients showing success and credibility of products.
- Managed accounts to retain existing relationships and grow share of business.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Demonstrated products to show potential customers benefits and advantages and encourage purchases.
- Managed revenue models, process flows, operations support and customer engagement strategies.
Territory Manager
KARL STORZ Endoscopy India Pvt Ltd
4 2016 - 6 2019
- Handling whole business of company products for General Surgery Gynae Proctology, CTVS & Gastro
- Business Development for Laparoscopic surgery and Gynae Laparoscopic instruments
- Worked closely with regional distributors to ensure optimal inventory levels were maintained consistently throughout the year – avoiding stockouts or overstock situations.
- Organized regular training sessions for team members to enhance their product knowledge and overall sales skills.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Championed new product adoption by effectively communicating its unique selling points and benefits to clients, resulting in accelerated sales growth.
- Researched competitor activity and used findings to develop sales growth strategies.
- Expanded territory coverage by strategically identifying and targeting high-potential accounts.
- Planned and conducted weekly sales meetings to keep sales representatives up-to-date on new products and strategies.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
- Attending Conferences and Workshop, Demos, Closing sales leads
- To keep update of market information in terms of competitor's models, competitor's schemes
- To ensure company products are placed at eye level & in sufficient quantity
- Responsibility to promote various surgery instruments in prestigious institutions of corporate & private sector of Entire Punjab, Himachal, Haryana, Jammu & Srinagar
- Responsibility for entering into & managing rate contracts with key Accounts, handling tenders with govt
- Hospitals
- Job involves supervising demos in OT & meeting decision makers thereafter to get specialty range approved & increasing the usage with the help of channel partners
- Achievements: Re-gained Market Share in key accounts
- Initiated Awareness activates in all accounts with all KOL's & Promoting new products to the customers.
Sales Executive
KARL STORZ Endoscopy India Pvt Ltd
New Delhi
03.2012 - 03.2013
- Managing sales budgets in corporate accounts quarterly for surgical equipment's
- Engaging surgeons in various workshops relating to General Surgery , Gynecology & Proctology .
- Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.
- Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
- Delivered exceptional customer service, resulting in a high percentage of repeat business and client referrals.
- Demonstrated expert product knowledge during client interactions, addressing questions/concerns confidently and offering solutions tailored specifically for them.
- Analyzed sales data regularly to monitor progress towards goals and make necessary adjustments to strategy as needed.
- Researched sales opportunities and possible leads to exceed sales goals and increase profits.
- Created and implemented successful sales campaigns to drive leads and increase sales.
- Mentored junior sales representatives, providing ongoing coaching to improve their performance.
- Exceeded quarterly targets consistently through diligent prospecting and tailored product presentations.
- Developed key partnerships, resulting in increased lead generation and cross-selling opportunities.
- Developed and implemented account management plans to establish customer satisfaction.
- Expanded market share with strategic territory planning and targeted prospecting.
- Managed pipeline efficiently, prioritizing tasks according to urgency/importance while maintaining focus on long-term objectives.
- Maintained up-to-date knowledge of store sales, payment policies and security standards.
- Conducted product demonstrations to highlight features and redirect objections to positive aspects.
- Attending OT with surgeon to understand the device usage in a procedure and position our products accordingly by demonstrating the USPs
- Meeting the channel partners concerned with the corporate accounts for better distribution network and achieving the sales budget respectively.
Sales Trainee
KARL STORZ Endoscopy India Pvt Ltd
New Delhi
9 2011 - 3 2012
- Managing sales budgets in corporate accounts quarterly for surgical Equipment's
- Visiting potential customers for new business
- Attending OT with surgeon to understand the device usage in a procedure and position our products accordingly by demonstrating the USPs
- Providing customers with quotations
- Gathering market and customer information.
- Identified areas for improvement in the sales process, presenting suggestions to management for increased efficiency.
- Enhanced customer satisfaction by providing personalized product recommendations based on their needs and preferences.
- Managed multiple projects simultaneously under tight deadlines while maintaining attention to detail.
- Developed strong relationships with key customers, resulting in increased repeat business.
- Worked closely with other departments to ensure seamless communication and coordination throughout the sales process.
- Assisted senior colleagues during major presentations, contributing to their success by handling logistics and providing on-the-spot support.
- Managed customer expectations and helped navigate sales processes.
- Provided product and technical support to customers.
- Developed and maintained strong working relationships with professionals within assigned territory.
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
- Exceeded monthly sales goals through effective time management and prioritization of tasks
Education
MBA - Sales And Distribution
KIIT WORLD Gurgaon
Gurgaon, India 04.2001 -
Bachelor of Science - Electronics & Computers
Trikuta Degree College Jammu.(Jammu University)
Jammu, India 04.2001 -
Non Medical - 12th Class With Science Background
KNIT School of Education Jammu (J&K Board).
Jammu, India 04.2001 -
Skills
Customer Relationship Building,Customer Relations
Sales Development,Sales Presentations
Client Service,Product and service knowledge
Lead prospecting,Sales strategy development
Strategic Planning,Relationship Building
Interpersonal communication skills
Account Management,Client Account Management
Revenue Generation
Territory Management
Negotiation Tactics,Closing Techniques
Product Promotions & Sales Forecasting
Promotional planning & Account development
Competitor research,Teamwork and Collaboration Contract Negotiations
Multitasking Abilities & Decision-Making
Organizational Skills & Professionalism
Strengthsassets
- Ability to work hard with creativity and co-ordinate as a part of team
- Optimistic, dedicated & enthusiastic
- Carry out activities in planned way
- Quick learning and fast implementation
- Committed to maintaining efficiency and quality
- Passion to excel and lead
Corecompetenciesstrengths
- Presentation skills
- Relationship building
- Good trouble-shoot & problem-solving skills
- Innovative & leadership qualities
- Strategic planning skills
- Technical skills
- Revenue and profit growth
Rewardsrecognition
- Got best sales person award for the year 2015.
- Got the Award for continues achieving my targets
- Recognized by higher management for overachieving quarterly targets.
- Got rewarded as Rising Star for the very first year.
Linguistproficiency
English, Hindi
Mobilitypreference
New Delhi, Chandigarh
Educationbackground
- Master of Business Administration - KIIT College of Management Gurgaon (MDU Rohtak University)
- Bachelors in Computer Science - Trikuta Degree College Jammu.(Jammu University)
- Higher Secondary Certificate (Science) - KNIT School of education Jammu (J&K Board).
- Secondary School Certificate - Anu Radha Public School Jammu (J&K Board)
Personal Information
- Date of Birth: 10/24/85
- Gender: Male
- Nationality: Indian
- Marital Status: Married
traveling, cooking, and interacting with new people
- Traveling: Passionate about exploring new cultures and destinations, which has enhanced my adaptability and broadened my global perspective.
- Cooking: Enjoy experimenting with different cuisines and culinary techniques, fostering creativity and attention to detail.
- Interacting with New People: Enthusiastic about meeting and engaging with diverse individuals, enhancing my communication skills and cultural awareness.
Timeline
Sales Account Specialist
Carl Zeiss India (Bangalore) Pvt. Ltd. ZEISS Group
06.2019 - Current
Assistant Territory Manager
KARL STORZ Endoscopy India Pvt Ltd
04.2013 - 06.2019
Sales Executive
KARL STORZ Endoscopy India Pvt Ltd
03.2012 - 03.2013
MBA - Sales And Distribution
KIIT WORLD Gurgaon
04.2001 -
Bachelor of Science - Electronics & Computers
Trikuta Degree College Jammu.(Jammu University)
04.2001 -
Non Medical - 12th Class With Science Background
KNIT School of Education Jammu (J&K Board).
04.2001 -
Territory Manager
KARL STORZ Endoscopy India Pvt Ltd
4 2016 - 6 2019
Sales Trainee
KARL STORZ Endoscopy India Pvt Ltd
9 2011 - 3 2012