Surajit Nath
Strategy Consulting Project Manager
Hyderabad
Summary
- Results-oriented Strategy Consulting Project Manager with over 15 years of experience leading complex, high-impact projects for global organizations, focusing on market expansion by adapting to changing consumer needs and preferences.
- Skilled in leading cross-functional teams to achieve business growth through data-driven Go-To-Market strategies and market entry initiatives for over 150 projects.
- As the global Project Manager at GlobalData, I lead consulting market research projects, ensuring timely delivery of insights to clients while effectively managing processes, teams and resources.
- Key Responsibilities:
- Project Delivery Planning, Resourcing, Vendor Recruitment and Efficient Progress Tracking
- Client Management and Reporting
- Team Management and Guidance
- Research Design and Methodology Sense Checks
- Supervising Data Analysis and Reporting Key Capabilities:
- Vertical expertise: IT Products and Services, Consumer Good (Packaging, Beverages, Food Service), Automotive, Publishing, FDI Agencies.
- Primary Research: Survey Design, CATI, Key Opinion Leader Interviews
- Secondary Research: Web, Databases like GMD, D&B Hoovers, InsideView, Factiva, OneSource.
- Project Management Tools: Float, Microsoft SharePoint
- Strengths Include: Report Writing, PPT Decks, Marketing and Sales Content Creation, Proposal Development, Account Profiling, Sales Battle cards, Whitespace Analysis.
Overview
21
21
years of professional experience
Work History
Global Project Manager
GlobalData Plc
07.2021 - Current
- End-to-end delivery of custom strategy consulting projects.
- Regular scoping, phasing, resourcing, stakeholder engagement, Fieldwork co-ordination, reporting and delivery of custom market research consulting assignments.
- Function autonomously on projects by aligning stakeholders of all experience levels and skills to deliver high-quality thematic insights and data-backed results for varied custom consulting projects.
- Coordinate across multi-cultural and distributed teams and ensure optimum stakeholder output for on-time and high-quality project delivery.
- Manage multiple accounts and projects SOWs simultaneously by balancing workloads and prioritizing skill distributions.
Principal Consultant Research & Marketing (Commission Based Contract)
Research NXT
08.2019 - 07.2021
- Managed all research clients and their respective projects through effort estimation, proposal development, project and team planning, and daily reporting.
- Delivering research services from project planning to the final recommendation stage (includes providing actionable recommendations to support key business objectives.)
- Service Consulting of Research Projects including Questionnaire Design, Data Collection, Analysis, and Report Writing.
- Assist in marketing of custom research solutions and account/competitive intelligence services by creating marketing collaterals like case studies, datasheets, blog and whitepaper content.
- Support the sales development process by responding to RFI and creating bid winning proposals.
Director Marketing Insights & Research
Bython Media
11.2018 - 07.2019
- Lead Bython Media's India team to strengthen its research-based editorial capabilities in the content space and leadership position as a brand.
- Managed the team of market researchers, content writers, digital marketing professionals to produce and promote Research-based premium content solutions primarily to support and deliver Full Funnel Demand Generation services. Worked with the audience engagement team to improve marketing matrices like site traffic & subscriber base considerably. Categorically achieved a 25% rise in Unique Visits and reduced bounce rates.
- Please Note: DemandShore Solutions Pvt. Ltd. and DemandShore Media Pvt. Ltd., comes under Parent Company ZDSB Pvt. Ltd.
Director Market Research
DemandShore Media Pvt. Ltd. (Brand Name Martech Advisor)
06.2017 - 10.2018
- Lead the Market Research division that regularly tracked, monitored, and reported emerging market trends and technologies for the MarTech and the HRTech space globally.
- Was part of the founding team that lead the brand to grow in to the Top 10 most viewed MarTech publication by CMOs worldwide.
- Introduced and established various forms of research-based content services ROI models for the business unit.
- Assisted in pre-sales and in sales enablement of the services.
Senior Manager Market Research
DemandShore Solutions Pvt. Ltd.
10.2006 - 05.2017
- Executed FDI and Economic Development Strategy for globalizing India in the world investment map. Created detailed India Entry strategy and supported by Key sectoral profiles for International clients (primarily Country specific Economic Development bodies).
- Directed, conducted, tracked, and monitored market research on current and emerging market trends and technologies.
- Established qualitative research interviews, Secondary research protocols and conducted statistical analysis from data collected.
- Was responsible for proposals creation by consistently engaging with the clients, interpreting their requirements, checking feasibility, and estimating efforts and accordingly staff projects and manage the communication flow throughout.
- Managed the research team’s activities by setting up standards for quality control and performance management.
Market Research Analyst ICT Domain
Bridge2Tech
04.2005 - 03.2006
- I was accountable for both primary and secondary research to support the ICT Research Business Unit of Frost & Sullivan.
- Extensively conducted long form 1-to-1 tele-surveys with C-level executives in the ICT sector pan India.
Education
MBA - Information Technology Management
IMED, BVDU
PUNE01.2005
BBM - undefined
Bangalore University
01.2002
Skills
Strategy Consulting
Key Capabilities
- Vertical expertise: IT Products and Services, Consumer Good (Packaging, Beverages, Food Service), Automotive, Publishing, FDI Agencies.
- Primary Research: Survey Design, CATI, Key Opinion Leader Interviews
- Secondary Research: Web, Databases like GMD, D&B Hoovers, InsideView, Factiva, OneSource.
- Project Management Tools: Float, Microsoft SharePoint
- Strengths Include: Report Writing, PPT Decks, Marketing and Sales Content Creation, Proposal Development, Account Profiling, Sales Battle cards, Whitespace Analysis.
Roles And Responsibilities
- Project Delivery Planning, Resourcing, Vendor Recruitment and Efficient Progress Tracking
- Client Management and Reporting
- Team Management and Guidance
- Research Design and Methodology Sense Checks
- Supervising Data Analysis and Reporting
Location
- Hyderabad, Telangana, India
- Pune, Maharashtra, India
Personal Information
Availability: Hyderabad/Pune (Remote)
Timeline
Global Project Manager
GlobalData Plc
07.2021 - Current
Principal Consultant Research & Marketing (Commission Based Contract)
Research NXT
08.2019 - 07.2021
Director Marketing Insights & Research
Bython Media
11.2018 - 07.2019
Director Market Research
DemandShore Media Pvt. Ltd. (Brand Name Martech Advisor)
06.2017 - 10.2018
Senior Manager Market Research
DemandShore Solutions Pvt. Ltd.
10.2006 - 05.2017
Market Research Analyst ICT Domain
Bridge2Tech
04.2005 - 03.2006
BBM - undefined
Bangalore University
MBA - Information Technology Management
IMED, BVDU