SEMRush
Surya Vamsi Gandhapuneni
Digital Marketing Manager
Bengaluru,KA
Summary
Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 7+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success. High-achieving Digital marketing with extensive executive-level experience and proven vision to lead Qnas Marketing LLP organizations to continuous growth. Running routine operations and spearheading revolutionary updates to keep teams adaptable and systems scalable for changing demands.
Overview
8
8
years of professional experience
4
4
years of post-secondary education
3
3
Languages
Work History
Digital Marketing Manager
QNAS Marketing LLP
Bengaluru, Karnataka
06.2019 - Current
- Administered marketing calendar and posted new content to coincide with new product and service releases.
- Spearheaded client meetings to determine project needs and professional requirements and identify correct course of action enhance client success.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Discussed SEO needs and optimized strategies for short- and long-term campaigns.
- Managed social media accounts for 28 clients, generating interest for existing and upcoming product or service releases.
- Verified client messages were answered within 30 Minutes to establish quick and effective issue resolution.
- Monitored and evaluated website analytics to assess campaign success, identify issues and make forward-thinking adjustments to maintain targets.
- Led and managed talented teams of Developers and SEO, SMM, SEM & PPC Specialist to plan and implement project tasks meeting timelines and exceeding expectations.
- Utilized techniques such as cold calling, networking and prospecting to develop new leads.
- Evaluated monthly performance statistics and used data to inform future strategies.
- Evaluated business requirements, leveraging information to forecast feature costs relating to hardware, software and consulting.
- Drove digital and enterprise collaboration across functional teams, focusing on delivery and continuous process improvement.
- Analyzed competitor pages to locate backlink and keyword opportunities.
- Managed relationships with high-profile clients and translated marketing and social media needs into results-driven strategies.
- Managed team of 14 direct reports engaged in ongoing product optimization, account management and ad placement on company website.
Senior Digital Marketing Expert
IDISHA INFO LABS PRIVATE LIMITED
Bengaluru, Karnataka
03.2019 - 06.2019
- Completed all paperwork, recognizing any discrepancies and addressing them in a timely fashion.
- Offered friendly and efficient service to all customers, handled challenging situations with ease.
- Delivered exceptional level of service to each customer by listening to concerns and answering questions.
- Worked flexible hours; night, weekend, and holiday shifts.
- Managed quality assurance program, including on-site evaluations, internal audits and customer surveys.
- Actively listened to customers' requests, confirming full understanding before addressing concerns.
- Created plans and communicated deadlines to ensure projects were completed on time.
- Worked to maintain outstanding attendance record, consistently arriving to work ready to start immediately.
- Performed duties in accordance with all applicable standards, policies and regulatory guidelines to promote safe working environment.
- Worked closely with Developers to maintain optimum levels of communication to effectively and efficiently complete projects.
- Led projects and analyzed data to identify opportunities for improvement.
SEO ANALYSIS
HostingRaja
Bengaluru, Karnataka
05.2018 - 03.2019
- Handled day-to-day running of In House project HostingRaja.com , ensuring high levels of productivity and progression.
- Prepared a variety of different written communications, reports and documents to ensure smooth operations.
- Adhered to social distancing protocols and wore mask or face shield at all times.
- Created spreadsheets using Microsoft Excel for daily, weekly and monthly reporting.
- Worked with CEO & CMO to understand needs and provide excellent service.
- Actively listened to customers' requests, confirming full understanding before addressing concerns.
- Developed team communications and information for meetings.
- Successfully maintain clean, valid driver's license and access to reliable transportation.
- Resolved problems, improved operations and provided exceptional service.
- Used coordination and planning skills to achieve results according to schedule.
- Maintained energy and enthusiasm in fast-paced environment.
- Conducted research, gathered information from multiple sources and presented results.
- Worked flexible hours; night, weekend, and holiday shifts.
- Proved successful working within tight deadlines and fast-paced atmosphere.
- Exceeded goals through effective task prioritization and great work ethic.
Digital Marketing Team Leader
Systrac Solutions
Hyderabad, Telangana
04.2016 - 03.2018
- Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
- Oversaw numerous social media campaigns, including creating and deploying content, engaging with target audiences and boosting reach with strategic ad placements.
- Boosted brand awareness by establishing strong web and social media presence.
- Developed backend-tracking URLs to measure campaign results and determine ROI.
- Created wide range of digital assets such as rich media online ads and micro websites.
- Conducted continuous evaluations of market trends to stay current on consumer and competitor changes.
- Leveraged tracking data to segment target audiences, trigger campaigns and personalize content.
- Managed digital projects end-to-end, from initial conceptualizing through final implementation and live monitoring.
- Collaborated cross-functionally with sales, engineering and product management teams to accomplish shared goals.
- Masterminded highly successful digital strategies for various platforms to attract customer engagement.
- Worked effectively under constant pressure of simultaneous project milestones and deliverable deadlines.
- Optimized social media channels and web pages to improve SEO and usability.
- Improved click-through rates, conversion and other important KPIs with strategic approach.
- Collaborated effectively with advertising and media specialized to boost results from strategic campaigns.
Freelancer SEO Analyst
Izetta IT Solutions
Hyderabad, Telangana
05.2013 - 04.2016
- Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
- Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to maximize budget.
- Maintained Google and Bing Webmaster Tools accounts and monitored every day for crawling and indexing issues.
- Collaborated with Freelancer SEO Analyst team to investigate critical SEO-related issues and provided impactful solutions.
- Researched and implemented search engine optimization recommendations in accordance with development methodology.
- Executed tests, collected and analyzed resulting data, and identified trends and insights to achieve maximum ROI in paid search campaigns.
- Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.
- Researched and analyzed competitor website and advertising links to gain insight into new strategies.
- Tracked, reported and analyzed website analytics every day to drive strategy and improve user experience.
- Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
Education
Associate of Science - Computer Science And Engineering
Swami Vivekananda Institute of Science And Technol
Hyderabad 06.2012 - 03.2016
Skills
Project Management
undefinedAccomplishments
- Achieved 76% engagement rate through content marketing.
- Grew social media audience 65% through grassroots marketing plans incorporating social media campaigns.
- Helped generate $135,000 in new sales following launch of social media campaign for HostingRaja.
- Helped to generate $675,000 funding for their company throw their website traffic BeingTheParent.com "Mykids Ventures Private Limited."
- Increased web traffic 97% within 1.75 Million months by designing innovative digital marketing campaigns.
- Overhauled business pages on Being The Parent, increasing site visits 97% and new visitor hits 80%.
- Capitalized on untapped social media platforms such as LinkedIn, Quora, Twitter, Pinterest to grow brand awareness, sales, and customer interactions.
- Improved relationships with customers by soliciting feedback and encouraging interactions with customers on social media.
- Collaborated with team of 13 in the development of QnasPro.
- Used Microsoft Excel to develop inventory tracking spreadsheets.
- Supervised team of 23 staff members.
- Documented and resolved Client Issue which led to sales.
- Resolved product issue through consumer testing.
Software
MOZ
Ahrefs
Google Analytics
Webmaster
HotJar
Interests
Technology
Algorithms
Timeline
Digital Marketing Manager
QNAS Marketing LLP
06.2019 - Current
Senior Digital Marketing Expert
IDISHA INFO LABS PRIVATE LIMITED
03.2019 - 06.2019
SEO ANALYSIS
HostingRaja
05.2018 - 03.2019
Digital Marketing Team Leader
Systrac Solutions
04.2016 - 03.2018
Freelancer SEO Analyst
Izetta IT Solutions
05.2013 - 04.2016
Associate of Science - Computer Science And Engineering
Swami Vivekananda Institute of Science And Technol
06.2012 - 03.2016
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