Sushant Garg
Gurugram
Summary
Experienced Performance Marketer skilled in data analysis, strategy, and project management. Passionate about driving business growth through data-driven campaigns. Excels in collaboration, market research, and leveraging customer insights. Committed to staying updated in the digital marketing landscape for delivering exceptional results and contributing to organizational success.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Performance Marketing Manager
Cyclitics digital
Gurugram
12.2023 - Current
- Leading a team of 6 members and ensuring smooth operations.
- Handling relationships and needs of 4 key clients.
- Implementing growth strategies for scaling the client's business.
- Executing retention marketing to boost customer loyalty and increase LTV.
- Onboarding prospective clients through account audits and growth opportunity presentations.
Performance Marketing Lead
Jollee
Gurugram
07.2023 - 12.2023
- Designing and implementing marketing strategies.
- Managing cross-channel campaigns and optimizing data.
- Efficient budget allocation and enhancing conversion rates.
- Segmenting audiences, adopting new tech, collaborating, and reporting KPI.
Business Analyst
Merkle Sokrati
Pune
04.2021 - 07.2023
- Data-driven marketing strategies for client growth.
- Market research & competitor analysis for tactics.
- Cross-functional collaboration for multi-channel campaigns.
- Data analysis to measure and optimize effectiveness.
- Establishing and monitoring KPIs.
- Expertise in Facebook Ads, Google Ads, LinkedIn campaigns, data analysis, reporting, and stakeholder collaboration.
Marketing Analyst Intern
Xpert
01.2021 - 03.2021
- Assisted in marketing strategy development, conducted data analysis for campaign performance evaluation, and supported digital ad campaign management across platforms.
Founder
Notesocommon
01.2020 - 12.2020
- Oversaw entire product development process.
- Created financial plans for long-term solvency.
- Directed marketing efforts for client attraction.
- Made strategic decisions for company growth.
- Analyzed industry trends for product development.
Education
Bachelor of Technology-E&TC -
Bharati Vidyapeeth College Of Engineering
Pune2021
Skills
- Data Analysis
- Marketing Strategy
- Communication
- Digital Marketing
- Creativity
- Problem Solving
- Google Ads Manager
- Facebook Ads Manager
- Campaign Manager 360
- DV 360
- Google Analytics
- LinkedIn Campaign Manager
- Microsoft Excel
- Microsoft PowerPoint
- SQL
- Tableau
- Python
- Retention Marketing
- Microsoft Clarity
- Google Tag Manager
- Hotjar
- Amplify
- Team Supervision
- Client Relationship Management
- Project Management
- Budget Preparation
- Microsoft Excel
- Microsoft PowerPoint
- Canva
Accomplishments
- Marketing Head at Mozilla Campus Club, BVDUCOE, Pune.
- Marketing & Publicity Head at NSG, BVDUCOE, Pune.
- Marketing Associate at EDC, BVDUCOE, Pune.
- Selected for Tata Imagination Challenge — Round 2.
- AIR-548 in IMO.
Certification
- BUSINESS ANALYST CERTIFIACTION - UPGRAD
Timeline
Performance Marketing Manager
Cyclitics digital
12.2023 - Current
Performance Marketing Lead
Jollee
07.2023 - 12.2023
Business Analyst
Merkle Sokrati
04.2021 - 07.2023
Marketing Analyst Intern
Xpert
01.2021 - 03.2021
Founder
Notesocommon
01.2020 - 12.2020
Bachelor of Technology-E&TC -
Bharati Vidyapeeth College Of Engineering
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