Susmita Das
Business Developer
Kolkata
Summary
Offering strong foundation in analytical thinking and problem-solving, eager to learn and thrive in business development landscape. Brings ability to quickly absorb industry-specific knowledge, along with proficiency in client engagement and negotiation tactics. Ready to use and develop strategic planning and communication skills in Business Development & Sales Manager role.
Overview
5
5
years of professional experience
4
4
Languages
Work History
Social Media Strategist
Saatvik Events
03.2025 - Current
- Trained team members on best practices and platform-specific nuances, elevating overall competency in managing social media accounts.
- Coordinated live events coverage on social media platforms to boost engagement and amplify key moments during conferences or product launches.
- Maintained an up-to-date content calendar that ensured timely deployment of posts aligned with marketing objectives.
- Analyzed performance metrics, refining strategy based on data-driven insights.
Social Media Consultant
Shree Asthavinayak Events
01.2025 - Current
- Monitored marketing campaign progress with web analytics.
- Analyzed social media campaigns and activities for effectiveness and made recommendations for improvement to increase engagement.
- Increased brand awareness by developing and implementing targeted social media strategies.
- Set individual goals for each month and worked hard to attain and exceed these milestones.
Social Media Manager
Apparent Real Estate
12.2024 - Current
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
- Increased brand awareness by developing and implementing effective social media strategies.
- Optimized posting schedules based on platform-specific analytics to maximize content visibility.
- Provided exceptional customer service through timely and thoughtful responses to user comments and messages.
Senior Presale Executive
Fabdiz Architect and Interior Design Studio
11.2024 - Current
- Established long-term client relationships through consistent delivery of high-quality products and services.
- Enhanced customer satisfaction by streamlining communication channels and improving response times.
- Developed innovative solutions to complex problems, resulting in improved organizational performance.
- Mentored junior staff members for accelerated career growth, developing future leaders within the organization.
- Increased website traffic with targeted SEO strategies and keyword research.
- Conducted market research to identify trends, competitor strategies, customer needs, and potential opportunities for growth in the digital landscape.
- Analyzed campaign performance using Google Analytics, identifying areas of opportunity for growth and improvement.
- Coordinated project timelines with internal stakeholders to ensure timely delivery of marketing initiatives without compromising quality or effectiveness.
Senior Sales Manager
Maa Chandikaa Solar
06.2023 - Current
- Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
- Cultivated a positive work environment that fostered employee engagement, increased retention rates, and boosted overall team morale.
- Improved project efficiency with strategic planning, resource allocation, and time management practices.
- Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
- Increased overall sales revenue by implementing effective sales strategies and building strong client relationships.
- Mentored junior sales professionals in advanced selling techniques, resulting in accelerated career progression and enhanced contributions to overall team success.
Senior Manager
Eventure Events
06.2024 - 11.2024
- Established strong relationships with clients and stakeholders, ensuring long-term partnerships and repeat business.
- Implemented and developed operational standards, policies and procedures.
- Held monthly meetings to create business plans and workshops to drive successful business.
- Provided strong leadership to enhance team productivity and morale.
- Collaborated closely with peers from other departments to drive organizational success jointly as one cohesive unit.
Digital Marketing Strategist
AEEMF Foundation
08.2024 - 09.2024
- Conducted market research to identify trends, competitor strategies, customer needs, and potential opportunities for growth in the digital landscape.
- Increased online engagement through the creation of compelling content tailored to target audiences.
- Generated high-quality leads through targeted social media advertising efforts aimed at specific buyer personas.
Content Analyst Intern
Green Chillies TV
12.2020 - 02.2021
- Developed compelling headlines and meta tags, leading to higher click-through rates for web pages.
- Collaborated with cross-functional teams to develop cohesive marketing strategies, resulting in increased brand awareness.
- Streamlined content production processes by creating templates and standard operating procedures for the team.
- Generated fresh ideas for new content topics based on audience interests, competitor analysis, and industry trends.
Assistant Event Coordinator
Global Indian Film Festival
12.2020 - 01.2021
- Conducted post-event evaluations to identify areas for improvement, ensuring continuous growth and development as an Assistant Event Coordinator.
- Arranged transportation reservations, hotel room blocks and beverage and food flat fees for future events.
- Aided in the development of creative event themes and décor ideas that resonated with targeted audiences, leading to memorable experiences.
- Developed customized proposals tailored to clients'' specific needs while adhering to budgetary guidelines set forth by upper management or stakeholders.
Volunteer Coordinator
Mumbai International Film Festival
01.2020 - 02.2020
Education
Diploma - Data Science And Ai Generative
Boston Institute
Boston 04.2001 -
Certificate - Digital Marketing Funadamental
IIDE
04.2001 -
Bachelor of Arts - Film, Television And New Media Production
Usha Pravin Gandhi College
Mumbai, India 04.2001 -
Diploma - Image Consultant
IFM Academy
Siliguri, India 04.2001 -
Certificate - Fundamental of Digital Marketing
Google
04.2001 -
High School Diploma -
Raymond Memorial Higher Secondary School
Falakata 04.2001 -
Skills
Brand strategy
Content scheduling
Visual storytelling
Competitor analysis
Audience engagement
Campaign planning
Event promotion
Photo and video editing
Teamwork and collaboration
Facebook, instagram, linkedin
Social media strategy
Analytics and reporting
Timeline
Social Media Strategist
Saatvik Events
03.2025 - Current
Social Media Consultant
Shree Asthavinayak Events
01.2025 - Current
Social Media Manager
Apparent Real Estate
12.2024 - Current
Senior Presale Executive
Fabdiz Architect and Interior Design Studio
11.2024 - Current
Digital Marketing Strategist
AEEMF Foundation
08.2024 - 09.2024
Senior Manager
Eventure Events
06.2024 - 11.2024
Senior Sales Manager
Maa Chandikaa Solar
06.2023 - Current
Content Analyst Intern
Green Chillies TV
12.2020 - 02.2021
Assistant Event Coordinator
Global Indian Film Festival
12.2020 - 01.2021
Volunteer Coordinator
Mumbai International Film Festival
01.2020 - 02.2020
Diploma - Data Science And Ai Generative
Boston Institute
04.2001 -
Certificate - Digital Marketing Funadamental
IIDE
04.2001 -
Bachelor of Arts - Film, Television And New Media Production
Usha Pravin Gandhi College
04.2001 -
Diploma - Image Consultant
IFM Academy
04.2001 -
Certificate - Fundamental of Digital Marketing
Google
04.2001 -
High School Diploma -
Raymond Memorial Higher Secondary School
04.2001 -
Similar Profiles
PRASANTA DASPRASANTA DAS
Manager in Training at Saatvik Food Pte LtdManager in Training at Saatvik Food Pte Ltd
Binna KipandulaBinna Kipandula
Cashier/kichern Assistant at Saatvik RestaurantCashier/kichern Assistant at Saatvik Restaurant
Narender SinghNarender Singh
Assistant Manager at Saatvik Green EnergyAssistant Manager at Saatvik Green Energy