Summary
Overview
Work History
Education
Skills
Software
Training And Internship
Timeline
Generic

Swarnima Rastogi

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F-52, Palam Colony, Raj Nagar 2, New Delhi

Summary

Passionate about embarking on a dynamic and stimulating professional journey, seeking a career that utilizes my full range of abilities and offers opportunities for personal and professional growth. Objective is to enhance the organization's prosperity through exceptional service delivery and continuously advance expertise. Committed to fostering a mutually beneficial partnership aligning dedication with company's vision for long-term growth and success.

Overview

13
13
years of professional experience
6
6
years of post-secondary education
3
3
Languages

Work History

Production Merchandiser

Fabindia Pvt Ltd
05.2021 - 10.2024
  • Managed end-to-end order processes including tech pack creation, fit reviews, code generation, and sample approvals, ensuring timely production cycles.
  • Maintained and analyzed internal databases and key trackers (PPC, Web, Vendor, Production) to monitor KPIs and streamline execution.
  • Spearheaded e-commerce cataloging for Fabindia’s B2B platforms (CASA and 3P), improving upload accuracy by 35%.
  • Conducted market research and customer interaction to inform competitive positioning and product planning.
  • Leveraged SAP MM for production and quality data management, using SQL to extract insights and optimize workflows.
  • Designed Tableau dashboards for tracking product performance and vendor SLAs; automated reporting via advanced Excel tools.
  • Led sampling, pricing, and costing analysis; coordinated with vendors and logistics for quality control, PO management, and shipping.
  • Oversaw ESF creation, sealer/testing samples, and implemented corrective action plans in collaboration with suppliers and internal teams.
  • Facilitated staff training and supplier negotiations, enhancing merchandising effectiveness and vendor relationships.

Associate Merchandiser

William E Connor & Associates
02.2019 - 06.2020
  • Contributed to the manufacturing of woven kids' wear garments for prominent brands such as H&M and FutureGroup.
  • Managed sub-brands like Monki and Weekday, ensuring timely and organized production.
  • Collaborated with diverse retailers to facilitate the production and design of goods.
  • Conducted comprehensive sourcing, liaising with mills and factories overseas for trims and fabrics, ensuring effective and efficient production and shipment.
  • Coordinated internally with logistics and accounting departments, providing updates on merchandise status.
  • Corresponded with overseas factories, negotiating prices, and overseeing aspects of garment production, colorations, fabrics, and accessories.
  • Engaged in regular communication with the design department and maintained awareness of competitors' performance.
  • Gathered valuable insights into customer reactions to products, contributing to strategic decision-making.
  • Maintained a comprehensive library of relevant data to support informed decision-making.

Quotation Merchandiser

Royal Exports Pvt. Limited
12.2017 - 09.2018
  • Analyze design team tech packs for accuracy and practical execution.
  • Ensure timely submissions of Fit Samples, print/embellishment strike-offs, PP, and shipment samples.
  • Curate detailed product catalogues, collaborating closely with the design team to introduce innovative ideas aligned with industry trends and technologies.
  • Integrate import program requirements into the seasonal development calendar.
  • Provide valuable inputs from vendors to the design team, harmonizing with fashion trends and brand requirements.
  • Identify vendors meeting quality, cost, and MOQ standards.
  • Select vendors for importing seasonal and fashion products, ensuring alignment with quality, cost, and MOQ criteria.
  • Explore alternative sourcing for short quantity programs and close-to-season top-up needs.
  • Cultivate strong relationships with vendors, emphasizing mutual understanding and growth.
  • Ensure on-time delivery of Fit samples, strike-offs, Size Sets, PP samples, and Photo shoot samples.

Merchandiser

SGGN Exports Pvt. Limited
03.2015 - 05.2017
  • Drove the sample development process, overseeing cost management, and efficiently managing fabric and trim sourcing.
  • Coordinated seamlessly with buyers for sample approval and finalization, demonstrating a commitment to precision and quality.
  • Played a pivotal role in developing and finalizing AD, PP, and TOP samples, ensuring adherence to buyer specifications.
  • Utilized ERP software for preparing comprehensive style and order sheets, contributing to efficient workflow management.
  • Collaborated effectively with the production team, ensuring seamless coordination and timely execution of orders.
  • Assumed responsibility for inspection and packaging arrangements, emphasizing a commitment to quality control and customer satisfaction.

Merchandiser

MLK Exports Pvt. Ltd
04.2012 - 08.2014


  • Updated pricing and signage to complete product displays and educate customers.
  • Drove the sample development process, overseeing cost management, and efficiently managing fabric and trim sourcing.
  • Coordinated seamlessly with buyers for sample approval and finalization, demonstrating a commitment to precision and quality.
  • Played a pivotal role in developing and finalizing AD, PP, and TOP samples, ensuring adherence to buyer specifications.
  • Utilized ERP software for preparing comprehensive style and order sheets, contributing to efficient workflow management.
  • Collaborated effectively with the production team, ensuring seamless coordination and timely execution of orders.
  • Assumed responsibility for inspection and packaging arrangements, emphasizing a commitment to quality control and customer satisfaction.

Education

FASHION RETAIL MANAGEMENT -

NIFT BANGALORE
01.2017 - 01.2018

Bachelor of Science (B.Sc.) - FASHION DESIGN AND TECHNOLOGY

AMITY UNIVERSITY
01.2009 - 01.2012

Intermediate - undefined

St. Anthony's Senior Secondary School
01.2008 - 01.2009

High School - undefined

Anand Bhawan High School
01.2006 - 01.2007

Skills

  • Strategic Merchandising & Vendor Management
  • Merchandise planning
  • Price negotiations
  • Sales Growth
  • Team Leadership
  • Detail-Oriented & Multitasker
  • Crisis Management
  • Data Cleaning & Visualization
  • Catalogue Design
  • Sourcing Materials
  • E-commerce Analytics & Operations
  • E-commerce product listing
  • Operating Systems: Windows 10, 8, 7, and XP
  • System Software: MS Office, ERP, MIS Assist, Track Wizard, SAP
  • SQL, Tableau, Advanced Excel (Pivot Tables, Lookup Functions)

Software

SAP

Training And Internship

  • Customer Care Associate, V. Van Heusen, Lucknow, 05/2011, 06/2011
  • Assistant Merchandiser, MAQ Exports, Gurugram, 05/2011, 06/2011

Timeline

Production Merchandiser

Fabindia Pvt Ltd
05.2021 - 10.2024

Associate Merchandiser

William E Connor & Associates
02.2019 - 06.2020

Quotation Merchandiser

Royal Exports Pvt. Limited
12.2017 - 09.2018

FASHION RETAIL MANAGEMENT -

NIFT BANGALORE
01.2017 - 01.2018

Merchandiser

SGGN Exports Pvt. Limited
03.2015 - 05.2017

Merchandiser

MLK Exports Pvt. Ltd
04.2012 - 08.2014

Bachelor of Science (B.Sc.) - FASHION DESIGN AND TECHNOLOGY

AMITY UNIVERSITY
01.2009 - 01.2012

Intermediate - undefined

St. Anthony's Senior Secondary School
01.2008 - 01.2009

High School - undefined

Anand Bhawan High School
01.2006 - 01.2007
Swarnima Rastogi-