Swarnima Wahi
Varanasi
Summary
Results-driven content writer with 4 years of experience in digital marketing, SEO-focused content creation, and multi-platform storytelling. Proven expertise in developing high organic conversion web content, marketing campaigns, and blogs using WordPress and Google Analytics tools. Skilled in aligning content strategy with business goals.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Assistant Manager- Content Marketing
UNext Learning Pvt. Ltd.
Bengaluru
2024.02 - 2025.02
- Needed to increase organic engagement on web platforms, and improve brand visibility.
- Created SEO-optimized blog posts, led acquisition webinar, and collaborated with design teams for sales one-pagers, and landing pages. Managed backend content on WordPress, and optimized web copy for conversions.
- Increased organic blog traffic by 35%, and improved lead conversion on landing pages by 20%. Introduced new strategies for acquisition webinar campaigns, which increased the number of registrations and attendees by 40%.
Content Writer
Wing Operation & Technologies
Bengaluru
2023.05 - 2023.12
- Required to generate high-quality content for US-based clients across platforms.
- Wrote email newsletters, articles, and promotional copy for LinkedIn. Developed the website structure and complete web content for a new brand launch.
- Delivered 100% of content within tight deadlines, increasing client retention by 15%.
Content Writer (Intern)
Leadsquared
Bengaluru
2023.01 - 2023.04
- Needed scalable content ideas and campaign support for marketing.
- Created both long-form and short-form articles and landing pages, as well as assisted in webinar planning.
- Contributed to a 25% increase in monthly blog traffic and improved webinar engagement by 18%.
Content Writer
Freelancing
Varanasi
2022.07 - 2023.01
- Wrote for diverse industries, including legal, tech, and healthcare. Adapted tone and research for each niche.
- Delivered over 100 articles with a 98% client approval rate.
Content Marketing Executive
Digital Corridor
Varanasi
2021.08 - 2022.04
- Needed improved brand presence and content planning.
- Developed press releases, social media campaigns, and blog content. Supported sales and marketing teams with collateral.
- Boosted social engagement by 40% and supported new business acquisition efforts.
Content Writer
Bragsocial
2020.11 - 2021.07
- Written several women centric articles from history and modern day to address the societal evolution of women.
- Promoted as Project Manager after four months.
Education
Bachelors in Fine Arts - Pottery & Ceramic
Banaras Hindu University
Varanasi, UP01.2022
Skills
- SEO & Content Strategy
- WordPress CMS
- Google Analytics
- Email Marketing
- Copywriting & Editing
- Webinar Coordination
- Competitive Research & Analysis
- Quora & LinkedIn Content
- Project Management
- Academic Writing
- Coaching and mentoring
- Multitasking Abilities
Certification
- Alan Sharpe's Copywriting Masterclass (with ChatGPT Tips)
- The Complete AI Guide: Learn ChatGPT, Generative AI & More
Portfolio Link
https://drive.google.com/drive/folders/1yIDiNvQ8m0nRFrztdSFzeq7Vc_VwDlJd
References
References available upon request.
Timeline
Assistant Manager- Content Marketing
UNext Learning Pvt. Ltd.
2024.02 - 2025.02
Content Writer
Wing Operation & Technologies
2023.05 - 2023.12
Content Writer (Intern)
Leadsquared
2023.01 - 2023.04
Content Writer
Freelancing
2022.07 - 2023.01
Content Marketing Executive
Digital Corridor
2021.08 - 2022.04
Content Writer
Bragsocial
2020.11 - 2021.07
Bachelors in Fine Arts - Pottery & Ceramic
Banaras Hindu University