Swikruti Dwibedy

Quality Assurance:

• Review and assess all the creative assets, such as animated videos, product demo videos, infographics, case studies, and web experiences, to identify errors, inconsistencies, and areas for improvement.
• Ensure that all creative elements, including visuals, animations, transitions, typography, layout, composition, voiceovers, and branding, meet our clients' and overall our company's quality standards.
• Verify that the language used in scripts, voiceovers, and subtitles is clear, concise, and free from grammatical errors.

Feedback and Collaboration:

• Collaborate closely with creative teams, including animators, scriptwriters, and designers, to provide constructive feedback and guidance for improvement.
• Bridge the gap between production and delivery by enabling a culture of continuous improvement and attention to detail.

Process Improvement:

• Develop and refine quality control processes and guidelines to enhance the efficiency and effectiveness of the quality assurance workflow.
• Stay up-to-date with the latest industry trends and best practices to ensure our content remains competitive and relevant.

Reporting and Documentation:

• Maintain detailed records of quality assessments, feedback, and improvement recommendations.
• Generate regular reports on the quality of creative assets and collaborate with management to address any recurring issues.

Training and Development:

• Provide training and guidance to team members on quality standards and best practices.
• Stay updated on the latest tools and technologies related to quality assurance in digital media production.

• Content Writing/Creation and Content Moderation
• Web Content- Writing, Editing, and Proofreading to produce engaging and error-free content
• Digital Marketing and Social Media thorough research into assigned topics
• Social Media Calendar and Content Management
• Operations Team Management, Training and Mentoring
• Course Instructor (Interview, Negotiation, Finalizing & Management) Advanced Content Moderation/Review
• Quality Audits and Proofreading
• Creative Content Development

• Conceptualized and Planned the Budgeting and Execution of events.
• Client Servicing and Vendor Management.
• Post-event Analysis, Evaluations, and Recommendation reports.
• Researching markets and seeking growth opportunities.
• Understanding brands and the changing dynamics of the market.
• Prioritizing, scheduling, and execution of events as per deadlines.
• Content Creation and Content Writing.
• Digital Marketing and Social Media Calendar Management.

• Evaluated the appropriateness of images and other multimedia elements in the creative
• Suggested changes to the content to make it more effective or appealing to readers according to Amazon Policies
• Revised content to meet audience needs by adding or removing elements
• Prepared and Editing new SOP and Policies
• Played a collaborative role by: Working with the HR Team (CAT) as a Team POC, conducted several team building activities and held several fun and interactive sessions
• Conducted Trainings and CAPA sessions for moderators
• Communicated with the advertisers for escalations and ad approvals
• Highlighted errors and devised solutions to correct the same; Conducted SIM audits
• Played a key role in training a team of 45-50 members on process and technical aspects
• Formulated training programs for moderators to enhance the moderation and process quality.

• Proofread and Edit Ad creatives for typing errors and grammatical errors
• Reviewed the content to ensure that it was consistent with the company's mission statement and brand identity
• Ensured that ad content was accurate, error-free and of high quality as per the policies of Amazon
• Responded to queries on a platform where moderators were permitted to post creative related queries during moderation
• Scanned catalogues, analyzed SOP gaps and deep dived using various tools and methods like Quip Rewording, AHT vs
• Precision Experiment
• Steered efforts in conducting Onboarding Process for new joinees
• Conducted Refresher Trainings for moderators.