Reading, Cooking, Playing Football, Snooker and singing
Enthusiastic Decision sciences professional having close to 4 years of experience in helping fortune 250 clients achieve their business goals. Skilled in SQL, Python, Hive, Power BI, Tableau, R, Microsoft Excel etc.
Excellent reputation for resolving problems, improving customer satisfaction, and driving overall operational improvements. Consistently saved costs while increasing profits.
Eager to push boundaries and drive value with continuous learning.
• Exposure/Experience: Customer Intelligence platform, 1 Industry (AdTech), 3 Projects
• Analytical Solution Building: Revenue reports analysis :
Built the first in house tool to record the revenue generated across various countries, products, pricing model’s, clients and also track Daily CPM revenue which helped the C-Suite and Sales executive in focusing on missed gap’s, client acquisition and client retention. Majorly Client acquisition increased by ~60% and Revenue growth increased by a whopping
75% YoY.(GCP, Postgre SQL, Tableau)
• Marketplace reporting : Built a framework which helped the C-Suite executives in understanding marketplace business and revenue generated across agency, Brand or Publisher which helped in analyzing and differentiating clients based on their desired business model’s which led to an increase in marketplace revenue by ~30% and converting ~30% of existing clients to Subscription business model. (GCP, Postgre SQL, Tableau)
• Data Partner Cost analysis and reporting : Helped the C-Suite executive to understand the cost (Data partner Share) incurred for consuming data from various telco and non-telco Data partners which helped in analyzing and reducing the cost incurred on inactive data partners and motivating active data partners by providing new business model (Fixed fee and Minimum guarantee) depending on various factors which led to cut down costs by almost ~15%.
(GCP, Tableau , Postgre SQL)
various factors which led to cut down costs by almost ~15%.
(GCP, Tableau , Postgre SQL)
• Exposure/Experience: 2 Fortune 250 clients. 2 Industries (Convenience stores & ecommerce), 4 Projects
• Client engagement: Actively engaged with C-suite Clients in setting expectations,planning and delivering solutions. Prepared and presented monthly and quarterly business reviews to stakeholders.
• Analytical Solution Building: Delivered several high-visibility projects including :
• Sponsored products-SKU analysis: Helped the top-level executives of leading e-commerce industry in identifying missed opportunities which showed an average increase of 40K$ per month by creating a tool enhanced with an ability to visualize 100K top-performing SKU for a rolling year along with qualitative & quantitative details. helping them in tracking the performance of these SKUs across various levels. (Hive, GCP, Teradata, Tableau)
• Search key word analysis: Helped top level executive In identifying the trending keywords by traffic, sponsorship, bidding and other related metrics by providing an analytical framework which will increase the revenue generated through keyword sponsorship by ~20K$ per month and also help them in taking better business decisions in terms of marketing, advertising, key word bidding,
keyword sponsorship etc. (Hive, GCP, Teradata, Tableau)
• Vendor Portal: Collaborated with leading convenience store to build a tool for the purpose of monetizing data which helped their vendors in identifying the performance of SKU's, promotions, untapped potential and forecasting future sales and units for a specific vendor as a part of POC which showed an increase of ~22K$ and helped them in optimizing the inventory at different outlets.(MS
SQL ,PowerBI, Python)
• Campaign measurement: Built a reporting framework for gauging the effectiveness of campaigns by developing relevant KPIs and aligning with all stakeholders (Ms SQL, PowerBI)
stakeholders (Ms SQL, PowerBI)igning with all
stakeholders (Ms SQL, PowerBI)
Statistical analysis and machine learning on Big Data using programming languages (Python, SQL, R)
Advanced SQL for Data Scientist
Reading, Cooking, Playing Football, Snooker and singing
Advanced SQL for Data Scientist
Data Analytics for Business professionals