Tabish Anwar
Lucknow
Summary
Results-driven Senior Catalog Specialist at End To End Ecommerce with expertise in e-commerce strategy and SEO optimization. Proven track record in enhancing product visibility and driving organic traffic through innovative marketing campaigns. Adept at team management and data analysis, consistently achieving sales growth and improving user experience across multiple platforms.
Overview
7
7
years of professional experience
Work History
End To End Ecommerce
Lucknow
09.2024 - Current
- Develop and execute the overall e-commerce strategy aligned with business goals.
- Coordinate with product teams to ensure accurate product listings (descriptions, images, pricing, etc.).
- Manage product lifecycle on the platform — from onboarding to removal.
- Work on catalog optimization for SEO and search functionality.
- Drive organic traffic through SEO, content marketing, and social media.
Marketplace Specialist
CEDCOSS Technologies Private Limited
Lucknow
06.2022 - 07.2024
- Handled US, UK, Canada, India & United Arab Emirates marketplace regions.
- Conducted audits of Amazon Marketplace accounts, optimizing listings, pricing, inventory, and advertising campaigns.
- Planned, executed, and optimized PPC campaigns, achieving consistent sales growth and profitability through keyword research and SEO techniques
- Identified optimization opportunities through market research, competitor analysis, and customer feedback
- Developed targeted marketing campaigns, utilizing A/B testing and continuous experimentation for traffic and conversion improvements
- Used Helium 10 and Amazon Seller Central for data analysis and reporting
- Integrated marketplace connectivity apps like Codisto and CedCommerce.
- Optimized product listings and resolved search-suppressed/inactive listings, improving visibility and quality.
- Assisted in creating infographic images, Brand Stories, Enhanced Product Descriptions, and store designs.
- Prepared detailed monthly reports, highlighting organic and PPC performance.
- Demonstrated leadership and team management, guiding a remote team to meet deadlines and deliver high-quality work.
Business Support Associate
BDeveloper
Lucknow
12.2017 - 12.2018
- Utilized SEO tools for keyword mapping, optimization, and article drafting.
- Improved digital marketing strategies via analytics and team collaboration.
- Rewrote and submitted articles on multiple social platforms.
- Conducted keyword searches and competitor analyses to optimize copy and landing pages.
- Created high-quality backlinks and performed comprehensive SEO audits.
Education
MBA - Pursuing
Integral University
Lucknow01-2025
Bachelor of Commerce -
Luckonw University
Lucknow01-2019
Skills
- E-commerce strategy
- SEO optimization
- Product lifecycle management
- Market research
- PPC advertising
- Data analysis
- Amazon Seller Central Proficiency
- Competitive Analysis
- Landing Page Optimization
- Catalog optimization
- Team management
- Catalog management expertise
- Adaptability and Learning Agility
Timeline
End To End Ecommerce
09.2024 - Current
Marketplace Specialist
CEDCOSS Technologies Private Limited
06.2022 - 07.2024
Business Support Associate
BDeveloper
12.2017 - 12.2018
MBA - Pursuing
Integral University
Bachelor of Commerce -
Luckonw University
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