Tahrim Zahra
Lucknow
Summary
Market Research professional with over 4.5 years of experience in secondary research. Demonstrated expertise in delivering market intelligence reports through secondary research in fast-paced and challenging environments. Proficient in preparing customized and syndicated reports. Seeking opportunities in the market research domain to leverage skills in data analysis and report writing.
Overview
7
7
years of professional experience
Education
PGDM (MBA) - Marketing & Finance
Xavier Institute of Management & Entrepreneurship
04.2016 - 2018.04
B.COM -
Amiruddaula Islamia Degree College
04.2009 - 2012.04
12th - Commerce & Mathematics
City Montessori Inter College
04.2008 - 2009.03
10th - Science
The Lucknow Public Collegiate
04.2006 - 2007.03
Skills
Data Analysis: Analyzed unstructured data to develop actionable insights for research queries Contributed to the delivery and presentation of client deliverables by preparing well-structured, logical, and clear presentations using Microsoft Office, including PowerPoint, Excel, and Word
Timeline
Assistant Manager
Netscribes
10.2022 - 04.2024
Associate
Acuity Knowledge Partners
06.2021 - 05.2022
Research Associate
Infiniti Research
05.2019 - 06.2021
Summer Internship Project
Finnastra Pvt. Lmt
05.2017 - 06.2017
Volunteering Project
Indian Red Cross Society
12.2016 - 01.2017
PGDM (MBA) - Marketing & Finance
Xavier Institute of Management & Entrepreneurship
04.2016 - 2018.04
B.COM -
Amiruddaula Islamia Degree College
04.2009 - 2012.04
12th - Commerce & Mathematics
City Montessori Inter College
04.2008 - 2009.03
10th - Science
The Lucknow Public Collegiate
04.2006 - 2007.03
Work History
Assistant Manager
Netscribes
10.2022 - 04.2024
- Contributed to generating research insights supporting company and competitive intelligence projects.
- Conducted comprehensive research assessments on trends, market advancements, disruptions, and emerging technologies.
- Conducted research on diverse technology domains, including cloud computing, artificial intelligence (AI) and machine learning (ML), blockchain, Internet of Things (IoT), 5G, edge computing, quantum computing, and cybersecurity.
- Proficient in all stages of Competitive Intelligence Cycle, including identifying business models, market segments, strategies, issues and challenges, M&A history, competitive positioning, organizational structure, key management, recent developments, and conducting SWOT analysis.
- Engaged with requestors/clients to interpret requirements, estimate project scope, and set timelines.
- Delivered end-to-end projects effectively.
Associate
Acuity Knowledge Partners
06.2021 - 05.2022
- Managed ad hoc, time-sensitive, and short-turnaround research requests.
- Conducted secondary research across multiple sectors, including Consumer, Automotive, Healthcare, TMT, and Real Estate.
- Developed expertise in utilizing databases such as S&P Capital IQ, EMIS, IBIS World, Statista, Gartner Peer Insights, IDC, D&B Hoovers, Mergermarket, Factiva, Lexis Nexis, Alphasense, and Profound.
- Performed financial analysis of companies and markets using databases like Pitchbook, Privco, Orbis, and Euromonitor.
- Maintained Pipeline news related to European companies.
Research Associate
Infiniti Research
05.2019 - 06.2021
- Developed business intelligence reports for various markets and industries through comprehensive primary and secondary research.
- Conducted primary research, including preparing questionnaires, identifying interview participants, and conducting interviews to gather quantitative and qualitative insights.
- Performed secondary research to create analytical sections within reports by collecting, interpreting, and analyzing data.
- Produced reports through market, industry, competitor, and customer analysis.
- Recommended optimal industrial solutions to clients by synthesizing research findings and various data insights.
Summer Internship Project
Finnastra Pvt. Lmt
05.2017 - 06.2017
- Conducted project to study impact of digital marketing.
- Analyzed return on investment by comparing traditional and digital marketing practices.
Volunteering Project
Indian Red Cross Society
12.2016 - 01.2017
- Conducted project to help organization explore various sources for raising funds.
- Enhanced organization's social media presence.
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