Tamiksha Rathore

- Managed high-impact projects, delivering successful outcomes, like:

• BMW iX and i4 - India launch: Built a pan-India influencer marketing campaign resulting in sold-out initial batch of 400 units within 48 hours.
• Sipsmith - India launch: Created India's first Secret Sipping Society, engaging 100 culture makers and reaching over 110,000 people through a digital campaign.
• #RaisingTheBar for Diageo: Scripted, produced, and amplified playbooks of six influential bars, garnering over 150,000 views in less than a week.
• Jameson Black Barrel Barbeque Sundowners: Conceptualised & established a recurring IP and executed 14 events PAN india

- Built a team from 3 to 20 members across 2 cities, showcasing expertise in recruitment, training, and fostering collaboration.

- Contributed to a 300% revenue increase over 3 years

- Demonstrated a growth-oriented mindset, securing promotions with increased responsibilities every six months

- Generated leads for sponsorships and partnerships, converting short-term projects into retainers for sustained business growth

- Onboarded & managed clients that contributed to 80% of the agency revenue

- Implemented & oversaw execution of systems & processes to enhance account & campaign management

• Handled end-to-end digital brand management, including creating funnels, newsletters, sales promotions, campaigns, strategy, and reports.
• Supervise a team of 5, allocating tasks and ensuring seamless collaboration to meet client objectives.
• Instrumental in hitting targeted growth numbers for Bunaai (1 million reach), Ordinaree (500,000 reach), and Gulaal (100,000 reach).
• Helped convert and onboard 2 new clients, contributing to 15% of the agency's monthly revenue.

• Handled end to end marketing - on ground & online from brand management, social media, creative campaigns, partnerships among others
• Represented the hotel at local and global trade shows, expanding brand presence and generating leads.
• Increased revenue by 35% by improving the occupancy rate from 60% to 75% within one financial year.
• Secured 3 media mentions at CondeNast, Outlook Traveller, and other renowned publications.
• Initiated & maintained relationships with 32 new DMCs across India which contributed to 18% increase in revenue
• Developed sales plans to increase revenue by 56% in off season

• Streamlined induction and onboarding processes across Zomato offices worldwide.
• Developed and implemented training and development exercises for various departments.
• Managed employee database, recruitment processes, and employee engagement activities.
• Led the transition to a new HRM system and handled payroll processing.