Summary
Overview
Work History
Education
Skills
Certification
Languages
Websites
Awards
Accomplishments
Affiliations
Disclaimer
Timeline
Generic
Tania Kshetry

Tania Kshetry

Kolkata

Summary

Dynamic Digital Analyst with 4+ years of experience in market research, data analysis, and content moderation. Skilled in providing data-driven insights to enhance decision-making processes and improving operational efficiency. Proven expertise in research analysis, pre-sales research, and managing cross-functional teams. Recognized for creating data visualization dashboards and winning research championships, reflecting a strong foundation in data analytics and strategic problem-solving. Pursuing an MBA in Marketing Management to further enhance my skills in market analysis and business strategies.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Digital Analyst

Nielsen Media India Private Limited
05.2022 - Current

Led market research and competitive analysis to support pre-sales activities and inform data-driven decision-making for key projects.
Developed a data visualization dashboard to monitor team performance and outcomes, enhancing reporting for process leads and operations managers.
Harmonized and enriched customer and brand databases, ensuring accuracy and relevance for client proposals.
Conducted root cause analysis to resolve database issues, optimizing data integrity for research and client-facing processes.
Recognized with multiple awards, including the Silver Excellence Award for proactive dashboard creation.

Quality Assurance Lead

Trell
07.2021 - 03.2022

Managed research and vendor data harmonization to ensure accurate submissions for content and e-commerce projects.
Spearheaded the development and adherence to SOPs for content moderation and project-related processes.
Utilized data insights to identify content patterns and improve moderation efficiency, contributing to successful project outcomes.

Content Moderation SME

Trell
04.2021 - 06.2021

Led content research and market analysis to ensure compliance with project requirements and platform policies.
Collaborated with internal teams to gather requirements and prepare high-quality, data-driven submissions.
Ensured consistent quality by performing thorough content audits and providing actionable insights for project strategy.

Content Moderator

Trell
09.2020 - 03.2021

Conducted data-driven research to filter and categorize content, supporting high-profile content moderation services.
Ensured platform compliance by moderating content across categories such as abuse and vulgarity, contributing to successful client partnerships.

Content Moderation Intern

Trell
04.2020 - 08.2020
  • PGC Content Moderation: Ensured content quality by checking video and audio parameters.
  • Comments: Categorized comments for gratification and removal.
  • Profile Tagging: Identified top users on the platform.

Education

Master of Business Administration(MBA) - Marketing Management

SVKM'S Narsee Monjee Institute of Management Studies
06.2024

Bachelor of Technology(B. Tech) - Electronics and Communication Engineering

Murshidabad College of Engineering and Technology
06.2016

All India Senior School Certificate Examination -

Kendriya Vidyalaya, Berhampore
01.2012

All India Secondary School Examination -

Kendriya Vidyalaya, Berhampore
01.2010

Skills

  • Market research
  • Online Brand Research
  • Trust and Safety
  • Team handling
  • Time management
  • Process management
  • Media types and Content type analysis
  • Content Quality Checking
  • App-based campaign and relevant video review
  • Prevention of Content Scrapping from other popular websites and platforms/Apps
  • Reporting and Dashboard building using Looker Studio
  • Communication skills

Certification

  • TCS iON Career Edge Certification
  • SQL bootcamp Certification from Udemy

Languages

  • English, Advanced
  • Hindi, Advanced
  • Bengali, Advanced

Awards

  • Silver Excellence award for proactively creating a Data Visualization dashboard for performance monitoring of the team
  • Bronze excellence award for taking charge and clearing all pending backlogs.
  • Winner of Research championship with a 100% score for Q2 2023
  • Rising Star award for continuous growth and steady excellence in performance
  • Silver Award for exemplifying core value of 'Courage'
  • Bronze Award for exemplifying core value of 'Courage'

Accomplishments

  • Silver Award for exemplifying core value of "Courage"
  • Bronze Award for exemplifying core value of "Courage"
  • Q2 Research Champion
  • Rising Star Award

Affiliations

A working 'new mother' balancing the aspirations of career while caring for family and nurturing my child.

Disclaimer

I, Tania Kshetry hereby declare that the information furnished above is true to the best of my knowledge.

Timeline

Digital Analyst

Nielsen Media India Private Limited
05.2022 - Current

Quality Assurance Lead

Trell
07.2021 - 03.2022

Content Moderation SME

Trell
04.2021 - 06.2021

Content Moderator

Trell
09.2020 - 03.2021

Content Moderation Intern

Trell
04.2020 - 08.2020
  • TCS iON Career Edge Certification
  • SQL bootcamp Certification from Udemy

Master of Business Administration(MBA) - Marketing Management

SVKM'S Narsee Monjee Institute of Management Studies

Bachelor of Technology(B. Tech) - Electronics and Communication Engineering

Murshidabad College of Engineering and Technology

All India Senior School Certificate Examination -

Kendriya Vidyalaya, Berhampore

All India Secondary School Examination -

Kendriya Vidyalaya, Berhampore
Tania Kshetry