Summary
Overview
Work History
Education
Skills
Accomplishments
Personal Information
Timeline
Generic
TANVEER LAKDAWALA

TANVEER LAKDAWALA

Client Lead - Media Buying
Mumbai

Summary

Experienced leader with strong background in guiding teams, managing complex projects, and achieving strategic objectives. Excels in developing efficient processes, ensuring high standards, and aligning efforts with organizational goals. Known for collaborative approach and commitment to excellence.

Overview

2025
2025
years of professional experience
3996
3996
years of post-secondary education

Work History

Client Lead - Trading

GroupM
01.2022 - Current
  • Streamlined internal processes for efficiency gains in project management and cross-functional collaboration.
  • Negotiated favorable contracts with vendors, securing cost-effective solutions for clients.
  • Build strong relationship with the client at all levels.
  • Stayed current on industry trends and best practices, applying relevant knowledge to enhance campaign performance.
  • Assessed team members performance and provided motivational support.

Group Head Buying

MEC
01.2007 - 08.2009
  • Successfully headed a team that delivered results under stressful conditions, especially with tight deadlines and short lead times.
  • Negotiated with publishers on media rates and secured value-added features within campaigns, ensuring cost-effective and impactful outcomes.
  • Set KPIs and targets for the team and tracked progress during Performance Management Review.
  • Facilitated seamless coordination between business units and external vendors, ensuring alignment and mutual agreement on contract terms.

Media Manager - Buying

R.S.V.P M&C Saatchi
03.2005 - 01.2007
  • Prepare and execute plans based on the client's brief, ensuring added value and maximum ROI within the given budget.
  • I have a strong work ethic and ability to perform under pressure.
  • I manage the execution of campaigns with great attention to detail and accuracy.
  • Keep track of changes and initiates regular updates within the agency.
  • Worked with leading clients Dubai Tourism and Commerce Marketing, Dubai Chamber of Commerce and Industry, Al Yousuf Group of Companies, Habtoor Grand Resort and Spa, LG Electronics, Emirates Islamic Bank among others.

Senior Media Buyer

MADISON COMMUNICATIONS PVT. LTD
11.2000 - 03.2005
  • Act as a single point of contact for partnerships with media organizations such as Zee Network, B4U, DD-Lucknow, Aaj Tak, Sun TV, KTV, ETV group of channels and AIR/Private FM networks involves streamlining communication, managing relationships, and ensuring smooth coordination across various stakeholders.
  • Review local media plans, raise potential concerns and provide recommendations for better efficiency & effectiveness.
  • Prepare monthly estimates on clients spending.
  • Regularly monitor across channels to track competition.
  • Worked with top clients like Godrej Group, Procter and Gamble India Ltd, Playwin Infravest Pvt. Ltd, Asian Paints India Ltd, Cadbury India Ltd, Zee Telefilms, Kotak Group of Companies and others managing media partnerships and helping them achieve their marketing goals.

Media Executive - Operations & Buying

PRACHAR COMMUNICATIONS LTD
04.2000 - 10.2000
  • I worked closely with a media manager to plan and implement media campaigns in print and TV.
  • Negotiate rates with various channels on behalf of clients.
  • Select programs that match the profile of the client.
  • Provide up-to-date information on competitors spends.
  • Worked with leading clients: Add Pens (I) Ltd, Tainwala Personal Care Ltd, Biswanath Hosiery Ltd, Todays Writing Products.

Public Relation Executive

INDO GLOBAL MEDIA CONCERNS
08.1998 - 03.2000
  • Interact with the Airline Industry & Consulates for travel-related information.
  • Assist in the publication of the magazine.
  • Space selling.
  • Leading a group of individuals.

Media Director

WAVEMAKER
9 2009 - 9 2021
  • Played a pivotal role in the core team for formulating high-impact plans based on detailed tender requirements, aligning strategies with both client expectations and industry best practices.
  • Managed both capital and revenue expenditures across multiple projects, ensuring efficient budget allocation and resource optimization.
  • I work well under tight deadlines, with strong attention to detail and excellent organization.
  • Manage client media issues, identifying and resolving problems quickly to ensure smooth operations.
  • Worked with high profile clients across multiple sectors including : Oman Telecommunication Company, Land Rover, Jaguar, Landmark Group Oman, National Bank of Oman, Chrysler Group ME, Vale, Mindshare clients (HSBC, Damas Jewellery etc.), Zawawi Trading Company, Friesland Campina, Huawei Device (Hongkong) Co. Ltd and all GroupM GCC clients etc.

Education

Diploma in Computer Application - MS Word, MS Excel, WordStar and Lotus

Maharashtra Institute of Computer Technology

Diploma in Database Management System - Oracle and Developer 2000, D-Base4

Concourse

B. Com -

Mumbai University
K. C College
05-1999

Skills

Team Management

Good Communication and Persuasive Skills

Friendly, positive attitude

Accomplishments

    Certificate of Appreciation from Proctor and Gamble (India) for delivering consistent excellence in media operations.

Personal Information

  • Age: 46
  • Date of Birth: 03/15/78

Timeline

Client Lead - Trading

GroupM
01.2022 - Current

Group Head Buying

MEC
01.2007 - 08.2009

Media Manager - Buying

R.S.V.P M&C Saatchi
03.2005 - 01.2007

Senior Media Buyer

MADISON COMMUNICATIONS PVT. LTD
11.2000 - 03.2005

Media Executive - Operations & Buying

PRACHAR COMMUNICATIONS LTD
04.2000 - 10.2000

Public Relation Executive

INDO GLOBAL MEDIA CONCERNS
08.1998 - 03.2000

Diploma in Database Management System - Oracle and Developer 2000, D-Base4

Concourse

Media Director

WAVEMAKER
9 2009 - 9 2021

Diploma in Computer Application - MS Word, MS Excel, WordStar and Lotus

Maharashtra Institute of Computer Technology

B. Com -

Mumbai University

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