Summary
Overview
Work History
Education
Skills
Certification
Timeline
Hi, I’m

Tanvi Pathania

Startup Founder
Chandigarh
Tanvi Pathania

Summary

Persistent leader and self motivated professional eager to lead and grow organizations. Skilled in strategic planning, problem-solving, and communication with good understanding of business principles, project management and team leadership. Collaborative with relentless work ethic.

Overview

6
years of professional experience
6
years of post-secondary education
3
Certifications
2
Languages

Work History

Tawi Lifestyle Jewels
Chandigarh

Founder
01.2022 - Current

Job overview

  • Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
  • Planned marketing initiatives and leveraged referral networks to promote business development.
  • Identified appropriate marketing channels and target customers for campaigns.
  • Analyzed market conditions to make informed decisions on pricing and purchasing strategies.
  • Created and maintained portfolio of qualified vendors to expand options.
  • Managed supply chain process, from order placement to delivery, to facilitate on-time and accurate fulfillment.

Frenesi Fashion
Chandigarh

Founder
10.2018 - Current

Job overview

  • Created organization's mission and vision statements for use by employees.
  • Conducted target market research to scope out industry competition and identify advantageous trends.
  • Developed key operational initiatives to drive and maintain substantial business growth.
  • Created and monitored promotional approaches to increase sales and profit levels.
  • Negotiated terms of business acquisitions to increase business base and solidify market presence.
  • Communicated business performance, forecasts and strategies to investors and shareholders.
  • Utilized market trends and target audience statistics to effectively and appropriately market products.
  • Performed market segmentations, targeting and positioning for each product line.
  • Executed search engine marketing, advertising and public relations campaigns to generate demand and sales leads.

Mistay Hospitality
Bangalore

People Operations Intern
01.2019 - 06.2019

Job overview

  • Performed internal and external audits and research and administrative reviews of programs and plans to support HR administration.
  • Oversaw and managed hiring process and assisted human resources.
  • Reviewed and screened applicant resumes to identify qualified candidates.
  • Delivered friendly assistance with new hires throughout interviewing and hiring process.
  • Organized new employee orientation schedules for new hires.
  • Partnered with management team to coordinate on-boarding and off-boarding processes.
  • Processed employee termination paperwork at direction of supervisory staff.

Education

University Business School
Chandigarh

MBA from International Business
08.2022 - 06.2024

Indian Institute of Management
Calculta

Executive Certification in Entrepreneurial Studies from Start-Up Readiness, Growth And Execution (SURGE)
04.2022 - 06.2023

MCM DAV College For Women
Chandigarh

Bachelors of Commerce
08.2015 - 07.2018

Skills

Google certified digital marketer

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Certification

Google Digital Marketing

Timeline

Google Digital Marketing

03-2023

Hubspot Inbound Marketing

02-2023

Hubspot Affiliate Marketing

02-2023

University Business School

MBA from International Business
08.2022 - 06.2024

Indian Institute of Management

Executive Certification in Entrepreneurial Studies from Start-Up Readiness, Growth And Execution (SURGE)
04.2022 - 06.2023

Founder

Tawi Lifestyle Jewels
01.2022 - Current

People Operations Intern

Mistay Hospitality
01.2019 - 06.2019

Founder

Frenesi Fashion
10.2018 - Current

MCM DAV College For Women

Bachelors of Commerce
08.2015 - 07.2018

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