Onboarded 2 new dealers within two months to increase market reach
Conducted training program for 30+ dealer sales executive
Coordinated with the sales and tactical marketing team to monitor and evaluate the performance of 22 dealers
Collaborated with tactical marketing team to run mobile van advertising in 10+ locations to raise brand awareness
Appointed 5 Dealer sales executive within 2 months
Coordinated with vendors to improve the branding of 5 dealership by installing front fascia and adhering to the guidelines of the organization
Marketing Intern
Volvo Construction Equipment
Bengaluru , India
04.2023 - 06.2023
Conducted Primary research targeting 60+ salesmen and 50+ employees, aimed at improving service delivery quality to amplify customer satisfaction, foster loyalty, and drive customer acquisition
Recommended actions to improve service portfolio and service delivery
Education
MBA - Marketing
T.A Pai Management Institute
Manipal
03-2024
BA - Economics
Fergusson College
Pune
03-2021
ISC -
Anubhuti School
03-2018
CBSE -
Vidya Bhumi Public School
04-2016
Skills
Microsoft (Word, excel, powerpoint)
Dealer management
Data Analysis
Interpersonal communication
Certification
Brand Management: Aligning Business, brand and Behavior,Coursera, 2022
Successful Negotiation: Essential Strategies and Skills, Coursera, 2023
Accomplishments
Awarded T.A Pai management institute achievers club certification for conducting 60+ National level B-school competitions within one year
Raised INR 50,000 for Muskurahat Foundation based in Mumbai within a span of two months
Projects Undertaken
Conducted primary and secondary research to identify factors affecting consumer behavior while purchasing floor cleaners to devise GTM strategy for Nimyle (ITC) for Karnataka region
Conducted primary research targeting 100+ farmers to gain insights into their willingness and preference for an e-commerce platform to buy a tractor for Escorts Kubota