Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic
Tarun Yadav

Tarun Yadav

Hyderabad

Summary

Highly skilled Acquisition Manager with significant experience in strategic planning, negotiation and procurement. Strong leadership abilities with a knack for identifying and capitalizing on potential business opportunities. Proven track record of improving efficiency and reducing costs through innovative sourcing strategies. Previous roles have resulted in streamlined operations, improved supplier relationships, and increased profitability.

Overview

18
18
years of professional experience

Work History

Category Acquisition Manager –Reliance Retail LTD

Reliance Retail
Hyderabad
09.2021 - Current
  • Implemented effective strategies to acquire and retain sellers, resulting in the successful nationwide expansion of the Furnishing category.
  • Driving quality and creativity on for category merchandizing
  • Implemented effective methods to enhance data management by optimizing product features and updating landing pages.
  • Handling 30+ furnishing brands and developing revenue-driven merchandising plans for sellers.
  • To identify new trends and translate those into merchandizing plans
  • Scaled operations across 10 different categories, expanding coverage to 26 pincodes in Hyderabad and managing a team of three TLs and 35 on-role executives.
  • Giving 360 Degree solution to National Clients like Bombay Dyeing, Raymond’s, Linenwalas generated annual revenue of 3.2cr
  • Handling Payment issue, Reconciliations, Seller Support, Waivers, Promotional event on the Big days in the year.
  • On boarded a total of 1027 sellers with (115%) with 46612 Skus (177%) among which are 100+ marquee sellers like Happi Mobiles, Ghanshyam Super Market, Indiana Sports, Cricfuse sports
  • Created comprehensive handbook outlining policies for launch of Sports and Beauty category, drawing inspiration from leading e-commerce companies

Branch Head

Music Broadcast Ltd( Radio City, Hyderabad & Visakhapatnam
HYDERABAD
01.2021 - 09.2021
  • Drove the growth of business by successfully meeting the set sales goals for ad-revenue in Telangana and Visakhapatnam.
  • Successful in identifying potential clients and collecting crucial information on both clients and competitors
  • Delivering 360-degree solutions to meet the needs of both national and regional clients.
  • Oversaw P&L responsibilities, strengthened brand recognition, and achieved significant revenue growth through successful client retention efforts in TS & AP domains.
  • Provided customized solutions to maximize profits by negotiating sales propositions and planning closure activities. Managed personal performance card and provided monthly reports on sales activities

Manager Sales

Bennett Coleman and Co(Times Group), Hyderabad
HYDERABAD
10.2012 - 02.2019
  • Maximized ad-sales revenue by implementing strategies for Education Vertical
  • Partnered with agency and Top Key clients to identify industry trends driving media strategies for optimal market reach
  • Worked closely with National Key Accounts in Ed-Tech space like Sri Chaitanya and Narayana, ISB, ICFAI, TIME, IPE
  • Generated new client relationships and developed innovative solutions on various Digital platforms.
  • Diversified marketing efforts by utilizing platforms such as Digital Space, SMS Blast, Radio, TV, OOH and Exhibition to enhance business growth.
  • Engaged agency to expand market reach through on-ground activities
  • Continuously updated knowledge of competition's activities through thorough analysis of missed advertisements.
  • Executed instant ideation and offers based on various price points and packages
  • Elevated revenue by establishing lucrative business alliances with PVR Cinemas, Cab branding initiatives, and leading Vernacular publications such as Eenadu, Daily Thanthi, and Sandesh..
  • Successfully delivered customized solutions to maximize profits while negotiating sales propositions for closure. Effectively managed personal performance card and consistently provided monthly reports on sales activities, leading to an annual revenue of 25Cr.

Marketing Manager –

Rediff.com, Hyderabad
HYDERABAD
05.2011 - 08.2012
  • Demonstrated expertise in market working, client relationship management, and ongoing tariff updates for both idea and competition.
  • Monitored distribution point's primary revenue, secondary manpower, and client expansion for improved tracking.
  • Examined and analyzed competitor commercials across multiple digital channels
  • Maximized profitability through custom solution provision, employing strong negotiation abilities in creating compelling sales propositions and strategic closure planning.

Manager Sales

HDFC Bank Ltd, Hyderabad
Hyderabad
11.2006 - 12.2009
  • Devised and implemented production strategies aimed at optimizing the allocation of resources for achieving cost-efficient, on-time, and superior quality production.
  • Implemented strategies to control operating costs and enhance overall financial performance.
  • Conducted performance appraisals for all direct reports and provided recommendations for salary adjustments when necessary.
  • Handled major account sales negotiations while simultaneously leading the development of the overall sales team.
  • Consistently predicted the expected revenue streams for each year, quarter, and month
  • Achieved revenue growth in all company products by implementing tailored plans.
  • Helped sales personnel develop personal connections and establish trust with important clients and decision-makers.

Education

B Com -

DNR College, Andhra University
01.2003

Board of Secondary Education - Commers

Bhavans Jr. College, Hyderabad
09-2000

High School Diploma -

St. Johns High School Hyderabad
03-1998

02.1982

Skills

  • Languages Known:
  • Telugu, Hindi, English
  • Address:
  • Flat no G5, SSR Sai Krishna Colony, Old Bowenpally,Hyderabad - 500011

Accomplishments

  • Awarded the Best Performer of the month- Sep 2022 by CEO of JioMart.
  • Generated 1.65cr of revenue for IPL 2020 Sponsorship
  • President Award was awarded in the year 2018 for generating 10.5cr in Q1

Timeline

Category Acquisition Manager –Reliance Retail LTD

Reliance Retail
09.2021 - Current

Branch Head

Music Broadcast Ltd( Radio City, Hyderabad & Visakhapatnam
01.2021 - 09.2021

Manager Sales

Bennett Coleman and Co(Times Group), Hyderabad
10.2012 - 02.2019

Marketing Manager –

Rediff.com, Hyderabad
05.2011 - 08.2012

Manager Sales

HDFC Bank Ltd, Hyderabad
11.2006 - 12.2009

B Com -

DNR College, Andhra University

Board of Secondary Education - Commers

Bhavans Jr. College, Hyderabad

High School Diploma -

St. Johns High School Hyderabad

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Tarun Yadav