TARUNPREET KAUR
Chandigarh
Summary
Enthusiastic and Results-Driven Marketing Professional I am a dynamic marketing post-graduate dedicated to internet marketing and technical SEO. With proven expertise in project management, I excel at leveraging data visualization and research to drive strategic initiatives. As an SEO Analyst, I specialize in data analysis and performance tracking to deliver measurable impact and foster organic growth for progressive organizations. Known for my passion and creativity in problem-solving, I collaborate effectively with team members to achieve shared objectives. I am unwaveringly determined to achieve goals through results-driven efforts.
Overview
4
4
years of professional experience
Work History
SEO Executive
Glocify Technologies
Chandigarh
08.2023 - Current
- Implemented On-Page, Off-Page, and Technical SEO strategies
- Report generation by utilized tools like Google Analytics, SparkToro, Crazy Egg, Uber Suggest, Ahrefs, Screaming Frog, and Semrush
- Social media management platforms such as Social Bee and Later
- Executed sales, marketing, reputation management
- Involved in content creation, logo designing, graphic designs, and utilized Microsoft Word and Excel for strategy planning
- Specialized in outreach, content writing (SEO Optimized), social media marketing, link building
- Updating meta descriptions, tags and alt tags from WordPress backend.
- Analyzed web analytics data to identify opportunities for improvement and optimization of website content.
- Optimized existing content with targeted keywords to increase organic traffic.
- Identified areas where additional content could be created or improved upon for better ranking potential.
- Conducted keyword research, analysis, and selection to create effective SEO campaigns.
- Evaluated the effectiveness of current SEO efforts through analytic reporting tools such as Google Analytics and Webmaster Tools.
- Worked closely with design teams to ensure that all website elements are optimized for maximum visibility in search engine results pages.
- Collaborated with other departments within the organization when needed in order execute successful SEO initiatives.
- Assisted with the creation of content marketing plans for various clients.
- Maintained regular communication with clients regarding progress updates on assigned projects.
- Monitored competitor websites for changes in their SEO tactics and adjusted accordingly.
- Created link building campaigns utilizing techniques such as blog outreach and guest posting.
- Implemented schema markup on the website to enhance search engine result page (SERP) appearances.
Junior SEO Executive
Netsterz Infotech Pvt Ltd
Mohali
09.2021 - 10.2022
- Conducted comprehensive SEO audits and analyzed Google Search Console data
- Optimized on-page elements including header tags, meta tags, URLs, and descriptions
- Enhanced website load speed through content and image optimization
- Conducted keyword research using Uber Suggest and analyzed competitor backlinks
- Improved website rankings through effective SEO strategies, meta descriptions, and meta tags
- Generated user-friendly Google Analytics traffic reports and managed multiple projects simultaneously.
Digital Marketing Trainee
Stellar Data Solutions Pvt Ltd
Chandigarh
01.2021 - 08.2021
- Created website content and marketing materials such as brochures and social media posts
- Managed social media platforms and engaged with clients regarding ERP software, securing a significant deal
- Handled client data management responsibilities.
Digital Marketing Intern
Astorianz Industries Pvt. Ltd
New Delhi
06.2020 - 08.2020
- Developed content for social media platforms to increase brand awareness.
- Assisted in market research
- Tracked stats of social media
- Collaborated with design team on graphic elements for digital campaigns such as logos, banners.
- Participated in brainstorming sessions to develop ideas for innovative campaigns.
Education
Master’s in Business Administration -
Rayat-Bahra University
05-2021
Bachelor’s in Computer Applications -
Rayat-Bahra University
05-2018
Skills
- Strategy development
- Verbal and written communication
- Team collaboration
- Creative Thinking
- Problem solving skills
- Team worker
- Time management
- Market Research and Analysis
- Advanced Reporting Skills
- Data Management
Timeline
SEO Executive
Glocify Technologies
08.2023 - Current
Junior SEO Executive
Netsterz Infotech Pvt Ltd
09.2021 - 10.2022
Digital Marketing Trainee
Stellar Data Solutions Pvt Ltd
01.2021 - 08.2021
Digital Marketing Intern
Astorianz Industries Pvt. Ltd
06.2020 - 08.2020
Master’s in Business Administration -
Rayat-Bahra University
Bachelor’s in Computer Applications -
Rayat-Bahra University
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