THANGAMMA K M
Bengaluru
Summary
Aspiring communications professional with a strong base in developing and implementing strategic communication plans aligned with corporate goals. Proven strengths in internal and external communications, media relations, and brand messaging, resulting in an improved image and increased stakeholder engagement. Experienced coordinator with a strong understanding of public relations and digital marketing, demonstrated through enhancing brand visibility and improving stakeholder engagement in previous roles.
Overview
3
3
years of professional experience
Work History
Marketing & Communications Intern
Veolia Water Technologies & Solutions India Pvt. Ltd.
02.2025 - Current
- Managed stakeholder engagements with internal teams, clients & industry partners.
- Currently headlining a project to engage media outlets & journalists in the F&B, Pharma, Chemicals, Construction & Infra. development & other industries across India with Veolia WTS, South Asia.
- Coordinating media outreach, managing & engaging various stakeholders, networking & building relationships to facilitate brand promotions in order to expand the brand's SoV were my tasks.
- Establishing media liaisons, co-ordinating employee relations enhancing activities, building media lists, developing communication materials - case studies, project overviews, press releases also encompassed my daily activities.
Account Executive Intern
Scoop Publicists
09.2024 - 12.2024
- Actively contributed to successful PR campaigns for renowned clients such as Magnolia Bakery, Shangri-La, and S.R. Gopal Rao, etc.
- Drafting press releases, building media lists, conducting media outreach, preparing dossiers, and compiling coverage reports were my responsibilities.
Technical Implementation Consultant
Regalix, supporting gTech Google
07.2022 - 05.2023
- Part of projects overseeing numerous advertisers' technical implementations via Google ads & Google Analytics tools.
- The role demanded a comprehensive range of Digital Marketing and Search Engine Optimization (SEO) practices.
- Facilitated conversion tracking and troubleshooting of search and display campaigns, optimizing ROI, performance marketing, through data-driven digital marketing practices.
- Experience of working with renowned accounts such as ABB New Zealand, Palazzo Versace Dubai, Lulu hypermarket etc in the APAC region.
Education
Masters - Advertising & Public Relations
St. Joseph's University
Bengaluru, India05-2025
Bachelors - Mass Communication, Psychology & English Lit.
Jyoti Nivas College
Bengaluru, India12.2023
Pre - university - Commerce - Economics, Business studies, Accounting, Statistics
SDM & MMK PU College
Mysuru, India12.2019
SSLC -
St. Joseph's Convent Composite High School
Madikeri, India12.2017
Skills
- Media liaisons and relations
- Stakeholder management
- Communications strategy development
- Content writing: press releases, short forms, and case studies
- Project management
- SEO and SEM
- Quantitative and qualitative analysis
- Design: Adobe Photoshop and Canva
- Analytics: Google Ads and Google Analytics 4
- Multilingual proficiency
- Microsoft Office Suite
Milestones
- Undertook an internship at Cheshire Homes India Coorg (CHIC), an NGO committed to the care of Persons with Disabilities (PwDs).
- Winner - team SJU at, RiseUP PR+ 2024 - a national level Public Relations & Communications campaign contest organized by Hill+Knowlton strategies, India & PRmoment India.
- Represented Karnataka state at National Children's Science Congress (NCSC) 2017.
- Represented Kodagu district at the Karnataka State Children's Science Congress, 2016 & 2017 consecutively.
- Volunteered for HelpAge India in elder care support & India Development Foundation for resource mobilization.
Projects
- Thesis | Sustainability in Marketing Communications: A Case Study of Levi's | St. Joseph's University, Jan 2025
I conducted an in-depth case study on Levi's marketing strategies, with a focus on sustainability narratives and green branding, and analyzed ESG reports, campaign archives, and industry data.
- Organizing Committee Member | RABONA: An inter-corporate football tournament| St. Joseph's University, Jan 2025
I successfully co-organized a football tournament in collaboration with MAVA, an NGO, featuring teams from firms such as AB InBev, IBM, SignDesk, Northern Trust, etc., and managed stakeholder communications, onboarding, scheduling, and logistics for over 50 participants.
- Media Engagement Project | Veolia Water Technologies & Solutions, South Asia - Feb 2025 [present]
Presently, I am working on a strategic media engagement initiative to support brand awareness, and industry positioning. Due to the ongoing nature of the project, further details remain confidential.
Timeline
Marketing & Communications Intern
Veolia Water Technologies & Solutions India Pvt. Ltd.
02.2025 - Current
Account Executive Intern
Scoop Publicists
09.2024 - 12.2024
Technical Implementation Consultant
Regalix, supporting gTech Google
07.2022 - 05.2023
Masters - Advertising & Public Relations
St. Joseph's University
Bachelors - Mass Communication, Psychology & English Lit.
Jyoti Nivas College
Pre - university - Commerce - Economics, Business studies, Accounting, Statistics
SDM & MMK PU College
SSLC -
St. Joseph's Convent Composite High School
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