Summary
Overview
Work History
Education
Skills
Timeline
AdministrativeAssistant
Thanuja  DV

Thanuja DV

Digital Marketing Specialist
Bengaluru

Summary

Dynamic Digital Marketing Specialist with proven success at Kitagawa India Pvt Ltd, enhancing brand visibility through innovative strategies and compelling content creation. Skilled in SEO and analytics, I drive engagement and optimize campaigns, achieving significant improvements in conversion rates. A collaborative team player, I excel in aligning marketing efforts with business objectives.

Overview

8
8
years of professional experience

Work History

Digital Marketing Specialist

Kitagawa India Pvt Ltd
10.2023 - Current

• Developed and executed digital marketing strategies that strengthened brand visibility in the manufacturing sector.
• Created marketing materials including posters, brochures, standees, exhibition creatives, and newsletters.
• Managed complete social media presence, improving engagement and follower growth on LinkedIn and other platforms.
• Analyzed campaign performance using analytics tools and optimized activities for higher reach and engagement.
• Planned and coordinated participation in exhibitions and trade shows across India.
• Designed and executed lead generation campaigns across digital platforms.
• Created multilingual newsletters for internal and external branding.

Digital Marketing Specialist

Eshipz
03.2022 - 07.2023

• Led end-to-end digital marketing, including SEO, SEM, SMM, email marketing, content creation, and performance reporting.
• Created SEO-optimized website content, landing pages, blog posts, and email campaigns.
• Managed company’s digital channels and delivered measurable improvements in traffic, engagement, and conversions.
• Coordinated with product, sales, design, and customer success teams to implement unified marketing strategies.
• Analyzed competitor digital activities and contributed insights for marketing strategy improvement.
• Managed budgets for digital campaigns ensuring strong ROI and cost-effective performance.

Digital Marketing Executive

Verycom Group
03.2022 - 10.2022
  • Managed digital marketing for 3 clients: Health & Wellness, Food, and Fashion.
  • Executed SEO, SMM, Google Ads, Facebook Ads, and influencer marketing.
  • Worked on Amazon Affiliate Program, business development, content management, and blog writing.

Digital Marketer

Absyz Inc
07.2021 - 12.2021

• Led social media management across Facebook, LinkedIn, Twitter, Instagram, Pinterest & Google My Business.
• Created content calendars, campaign plans, and data-driven marketing strategies.
• Conducted keyword research and implemented SEO activities.
• Executed paid social media campaigns and lead generation initiatives.

Digital Marketing Executive

Whyletz
11.2020 - 06.2021

Handled all digital marketing platforms for the PUCA brand.

Managed content creation, social media posting, and ad campaigns for brand promotion.

Engaged directly with followers and improved online brand presence.

Digital Marketing Intern

Myapps Solutions
08.2018 - 03.2020

Created social media strategies that improved brand visibility and engagement.

Managed digital platforms including Facebook, LinkedIn, Twitter, Instagram, Pinterest & Google My Business.

Executed ad campaigns and optimized them for better ROI.

Conducted keyword research, analytics tracking, and competitor analysis.

Collaborated with sales and marketing teams to improve campaign effectiveness.

Led end-to-end digital activities including email marketing, SEO, and content marketing.

Education

Masters - Master Of Computer Application

New Horizon College of Engineering
Bengaluru, India
04.2001 -

Bachelor of Computer Applications - Degree

VidyaVahini First Grade College Tumkur
Tumkur
04.2001 -

PUC - Pre-University

Sree Siddaganga Arts, Science And Commerce First Grade Women
Tumkur
04.2001 -

School - High School

Chethana Vidya Mandira
Tumkur
04.2001 -

Skills

Digital marketing

Social media marketing

Keyword research

Email marketing campaigns

Marketing strategies

Market research and analysis

Search engine optimization (SEO)

Google analytics

MailChimp

Web analytics

Social media tools

SEO

Content creation

Video marketing

E-commerce strategy

Timeline

Digital Marketing Specialist

Kitagawa India Pvt Ltd
10.2023 - Current

Digital Marketing Specialist

Eshipz
03.2022 - 07.2023

Digital Marketing Executive

Verycom Group
03.2022 - 10.2022

Digital Marketer

Absyz Inc
07.2021 - 12.2021

Digital Marketing Executive

Whyletz
11.2020 - 06.2021

Digital Marketing Intern

Myapps Solutions
08.2018 - 03.2020

Masters - Master Of Computer Application

New Horizon College of Engineering
04.2001 -

Bachelor of Computer Applications - Degree

VidyaVahini First Grade College Tumkur
04.2001 -

PUC - Pre-University

Sree Siddaganga Arts, Science And Commerce First Grade Women
04.2001 -

School - High School

Chethana Vidya Mandira
04.2001 -
Thanuja DVDigital Marketing Specialist