Summary
Overview
Work History
Education
Skills
Accomplishments
Tools
Timeline
Hi, I’m

Thejesh N L

Digital Marketing Manager
Bangalore
Thejesh N L

Summary

Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.

Overview

14
years of professional experience
8
years of post-secondary education
5
Languages

Work History

Microbi Agrotech Pvt Ltd
Bangalore

Digital Marketing Manager
04.2023 - Current

Job overview

  • Strategy Development: Create and implement a comprehensive digital marketing strategy that aligns with the company's business goals and objectives.
  • Online Advertising: Plan and manage online advertising campaigns, including pay-per-click (PPC) advertising, social media advertising, and display advertising.
  • Search Engine Optimization (SEO): Optimize the company's website and content to improve organic search rankings and visibility on search engines like Google.
  • Social Media Management: Oversee and manage the company's social media profiles on platforms like Facebook, Twitter, LinkedIn, and Instagram. Create engaging content and develop a posting schedule.
  • Content Marketing: Develop a content strategy that includes blog posts, articles, videos, infographics, and other forms of content to educate and engage the target audience.
  • Email Marketing: Create and manage email marketing campaigns to nurture leads, inform customers about new products, and maintain customer engagement.
  • Analytics and Reporting: Use tools like Google Analytics to track the performance of digital marketing efforts and generate regular reports. Use these insights to adjust strategies as needed.

NetiApps Software
Bengaluru

SEO Manager
05.2016 - 03.2023

Job overview

Digital Marketing and SEO:


  • SEO Strategy: Develop and implement an effective SEO strategy to improve the website's organic search rankings and visibility on search engines.
  • Keyword Research: Conduct thorough keyword research to identify relevant keywords for content optimization and target audience reach.
  • Content Strategy: Develop and create high-quality, SEO-optimized content that aligns with the target keywords and engages the audience.
  • Website Optimization: Ensure the website is user-friendly, loads quickly, and is optimized for both desktop and mobile devices.
    PPC Campaigns: Manage pay-per-click (PPC) advertising campaigns using platforms like Google Ads, Bing Ads, or social media advertising.
  • Analytics and Reporting: Monitor, analyze, and report on website traffic, user behavior, and campaign performance using tools like Google Analytics.
  • Social Media Marketing: Develop and execute social media marketing strategies to build the brand's presence and engage the target audience.
  • Email Marketing: Plan and execute email marketing campaigns to nurture leads and maintain customer engagement.
  • Conversion Rate Optimization (CRO): Identify opportunities to improve conversion rates on the website and landing pages through A/B testing and optimization strategies.


Content Writer:


  • Content Creation: Write clear, engaging, and original content for various digital platforms, including website pages, blog posts, articles, social media, and email campaigns.
  • Keyword Integration: Incorporate relevant keywords into the content to support SEO efforts and improve organic search visibility.
  • Audience Understanding: Research and understand the target audience to create content that addresses their needs, pain points, and interests.
  • Proofreading and Editing: Review and edit content for accuracy, grammar, style, and tone before publishing.
  • Content Promotion: Collaborate with the marketing team to promote content through various channels, such as social media and email newsletters.


Graphic Designer:


  • Visual Design: Create graphics, illustrations, and visual elements for various digital platforms, including website, social media, ads, and marketing materials.
  • Image Editing: Edit and enhance photos and images for use in marketing materials and online platforms.
  • Creative Ideation: Contribute innovative ideas for visual content that effectively communicates the brand's message.


CallidusCloud India Private Limited
Bengaluru and Hyderabad

SEO Executive and
12.2011 - 04.2016

Job overview

  • Conduct keyword research: Conduct in-depth keyword research to identify high-traffic and relevant keywords that will drive qualified traffic to the website.
  • Optimize website content: Optimize website content, including blog posts, landing pages, and other on-page content, to improve keyword rankings and attract more organic traffic.
  • Monitor and analyze website performance: Monitor website performance regularly and analyze SEO performance metrics, including traffic, rankings, and conversions, to identify areas for improvement.
  • Conduct competitor analysis: Conduct competitor analysis to identify opportunities for improvement and develop strategies to outperform competitors.
  • Implement technical SEO changes: Implement technical SEO changes, including website architecture, page speed, and other technical optimizations, to improve website performance and user experience.
  • Manage and optimize SEO campaigns: Manage and optimize SEO campaigns, including paid search and organic search campaigns, to ensure maximum ROI and achieve business goals.
  • Stay up-to-date on SEO trends and best practices: Keep up-to-date with the latest trends and best practices in SEO and implement new strategies to stay ahead of the competition.
  • Collaborate with other teams: Work closely with other teams, such as content, design, and development teams, to ensure website optimization and implementation of SEO strategies.
  • Provide regular reports: Provide regular reports on SEO performance, including recommendations for improvements and new opportunities.

First American India Pvt LTD
Bengaluru

Sr. Document Analyst
06.2009 - 12.2011

Job overview

  • Analyze and organize documents: Analyze and organize documents to ensure that they are accurately and consistently classified, indexed, and filed for easy retrieval.
  • Develop document management processes: Develop document management processes that enable easy access, storage, and retrieval of information.
  • Implement document control procedures: Implement document control procedures that ensure document security, compliance with regulatory requirements, and adherence to company policies and procedures.
  • Train and support employees: Train and support employees on document management processes, procedures, and systems to ensure proper use and compliance.
  • Monitor document management systems: Monitor document management systems to ensure that they are functioning properly and make recommendations for system improvements as needed.
  • Conduct quality control checks: Conduct quality control checks to ensure that documents are accurate, complete, and adhere to established standards.
  • Develop and maintain documentation: Develop and maintain documentation on document management processes, procedures, and systems.
  • Collaborate with other departments: Collaborate with other departments, such as IT, legal, and compliance, to ensure that document management systems and procedures align with their needs and requirements.
  • Provide reporting and analysis: Provide reporting and analysis on document management activities, including metrics on document usage, compliance, and system performance.

Education

Indira Gandhi National Open University (IGNOU)
Bengaluru, India

MBA from Management And Finance
01.2010 - 12.2011

University Overview

PGDIM, DIM, and PGDFM are postgraduate distance learning courses offered by IGNOU (Indira Gandhi National Open University) in the field of management.


  • Diploma in Management (DIM): This is also a two-year program that covers the basics of management and business administration. The program is designed to provide students with a solid foundation in management concepts and their applications. The program covers topics such as marketing, human resources, finance, operations management, and entrepreneurship.
  • Post Graduate Diploma in Management (PGDIM): This is a two-year program that covers the fundamentals of management and business administration. The program is designed to provide students with a broad understanding of management concepts and their applications in real-world business situations. The program covers topics such as marketing, human resources, finance, operations management, and international business.
  • Post Graduate Diploma in Financial Management (PGDFM): This is a one-year program that focuses on the financial aspects of management. The program is designed to provide students with a deep understanding of financial management concepts and their applications in business. The program covers topics such as financial accounting, financial management, investment management, and international finance.

All of these programs are offered in distance learning mode.


Seshadripuram First Grade College
Bengaluru, India

Bachelors's in Computer Application from Computer Application
06.2005 - 05.2008

University Overview

Ramaiah Composite Pre - University College
Bengaluru, India

Pre-University Course (PUC) from Electronics Technology
06.2003 - 05.2005

University Overview

St. Lourdes High School
Bengaluru, India

High School Diploma
06.2002 - 05.2003

University Overview

Skills

Content Marketing

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Accomplishments

Accomplishments
  • Customer Satisfaction and Retention award
  • Business Marvel - Star Performer - 1st Quarter 2011
  • Top Performer - 1st Quarter 2011
  • Organic traffic achieved - 5,00,000 session per month
  • 45 Keywords where ranked within top 3 page.

Tools

Tools
  • HubSpot
  • Sprout Social
  • SendGrid
  • Ahrefs
  • SEMrush
  • Hotjar
  • Hootsuite
  • MailChimp
  • Google Adwords
  • Google Analytics
  • Yoast
  • Canva
  • Pixlr
  • Sketch
  • All in One SEO
  • Google Keyword Planner
  • Google Trends

Timeline

Digital Marketing Manager
Microbi Agrotech Pvt Ltd
04.2023 - Current
SEO Manager
NetiApps Software
05.2016 - 03.2023
SEO Executive and
CallidusCloud India Private Limited
12.2011 - 04.2016
Indira Gandhi National Open University (IGNOU)
MBA from Management And Finance
01.2010 - 12.2011
Sr. Document Analyst
First American India Pvt LTD
06.2009 - 12.2011
Seshadripuram First Grade College
Bachelors's in Computer Application from Computer Application
06.2005 - 05.2008
Ramaiah Composite Pre - University College
Pre-University Course (PUC) from Electronics Technology
06.2003 - 05.2005
St. Lourdes High School
High School Diploma
06.2002 - 05.2003
Thejesh N LDigital Marketing Manager