Summary
Overview
Work History
Education
Skills
Professional Summary
Certification
Interest
Affiliations
Timeline
Generic

Sapna Tolambia

Summary

  • Google Webmaster Tools
  • SEMrush , Ahref , Moz
  • Generative AI Tools
  • Screamingfrog
  • Google Trends
  • Answer the Public
  • BuzzSumo , HootSuite
  • Google Keyword Planner
  • Yoast SEO , Rankmath

Overview

5
5
years of professional experience
1
1
Certification

Work History

Senior Digital Marketing Associate

DTechies IT Solutions
05.2023 - Current

Working as Senior Digital Marketer, Responsible for all Digital Marketing operation, Team handling, Brand building, Frequent communication with client and internal team, Monitoring and measuring the reports and metrics, increase the business growth day to day basis.


Industries Served: IT Company, News & Media, Education, SaaS Product, Food


Notable Project:


  • Kanan.co
  • cequens.com
  • bradleysfish.com


  • Increased website traffic by implementing effective search engine optimization strategies.
  • Enhanced company's online presence through link-building initiatives that improved domain authority scores over time.
  • Advised clients on best practices in SEO, PPC, social media , and other digital channels to help them achieve their goals more efficiently.
  • Collaborated with cross-functional teams to execute integrated marketing campaigns across multiple channels.
  • Coordinated with the sales team to ensure alignment of marketing efforts and lead follow-up processes for optimal conversion rates.
  • Utilizing a range of techniques including paid search, SEO, SMO, ORM and PPC.
  • Monitoring & Optimizing the Google Tools like Google Analytics 4, Google search console,Trends, for better Productivity.

Digital Marketing Executive

Communication Crafts
03.2022 - 03.2023

Worked with diverse clients and Manage end-to-end SEO operation, Link Building Strategy & Responsible to create user funnel,Roadmap, and Digital Strategy.


Industry Served: E-commerce ,Education, Hospital & IT


Notable Projects:

stayflh.com

vasantmasala.com

marwadiuniversity.ac.in

bankerivf.com

aglasiangranito.com


  • Brainstorm innovative growth strategies of collaborating with marketing, promotions and sales departments.
  • Drive content creation and copywriting activities .
  • Understand search analytics to advice content creators on various enhancement strategies for performance on Google, Instagram, Facebook, Twitter, Pinterest and company websites.
  • Coordinated with design and media teams to develop high-quality creative assets.
  • Created and distributed monthly SEO reports to notify clients of site traffic, goals and KPIs.
  • Increased website traffic by implementing effective search engine optimization strategies.
  • Implemented pay-per-click campaigns to increase website traffic and conversions.

Digital Marketing Executive

AddWeb Solution
02.2020 - 03.2022

Working as Associate SEO, Responsible for all link building & digital marketing operation, Brand building, Frequent communication with client and internal team.


Industries Served: Education, IT Company, News & Media, Cybersecurity


Notable Projects:

georgiatestprep.com

ecoyork.com

a-lign.com


  • Planned and executed web, On & Off page SEO campaigns.
  • Directed traffic growth strategies, SEO, content distribution, graphics and trackbacks.
  • Optimized landing pages for improved conversion rates, utilizing UI/UX best practices.
  • Analyzed web analytics data to identify trends, uncovering opportunities for growth and areas needing improvement.
  • Responsible for creating a marketing strategy & proposal for all the client’s projects.
  • Measuring and monitoring the weekly, monthly and yearly performance report for the client and internal in-house team.


SEO Associate

IGlobsyn Technologies
02.2019 - 03.2020
  • Boosted website traffic by implementing strategic SEO tactics such as keyword research, on-page optimization, and link building.
  • Tracked keyword rankings regularly, adjusting strategies as needed based on fluctuations or unexpected changes in performance.
  • Collaborated with content team to develop high-quality, SEO-friendly articles that engaged readers and drove organic search traffic.
  • Tracking Weekly KPI & ROI Report.
  • Researched relevant industry trends to develop engaging, topical social media content.

Education

MBA - Marketing

Narsee Monjee Institute of Management Studies
Mumbai
09.2024

B.Tech - Electrical

Arya College of Engineering & Research Center
Jaipur
05.2015

Skills

  • Google Analytics Setup
  • Search engine marketing
  • Search Engine Optimization
  • Social Media Marketing
  • SEO Strategies
  • Social Media Management
  • Content Development
  • Keyword analysis
  • Business Development
  • Early adoption
  • Copywriting and editing
  • Networking expertise
  • Project management abilities
  • KPI Monitoring
  • Ad development
  • Online Media Campaigns
  • Client Engagement
  • Market Research
  • Project Coordination
  • KPIs Identification

Professional Summary

With over 4+ years of experience in digital marketing and SEO, I have a proven track record of developing effective SEO campaigns and delivering measurable results. Committed to working with marketing and sales departments to create enticing brand presence through effective optimization  and management of partner and brand websites. Proven skills in increasing customer engagement and business visibility in online searches through successful digital marketing approaches. 

Certification

Google Ads Search Certification by Google Digital Academy.

Google Analytics 4 bu Great Learning.

Technical SEO by Linkedin Learning.

Inbound Marketing by Hubspot Academy.

AIREP Field Learning Certificate ( VolunTeacher).


Interest

Traveling

Music

Reading


Affiliations

  • I solemnly declare that the information furnished above is free from errors to the best of my knowledge and belief.

Timeline

Senior Digital Marketing Associate

DTechies IT Solutions
05.2023 - Current

Digital Marketing Executive

Communication Crafts
03.2022 - 03.2023

Digital Marketing Executive

AddWeb Solution
02.2020 - 03.2022

SEO Associate

IGlobsyn Technologies
02.2019 - 03.2020

MBA - Marketing

Narsee Monjee Institute of Management Studies

B.Tech - Electrical

Arya College of Engineering & Research Center
Sapna Tolambia