Tonya Hardwick
Fishers
Summary
Senior National Account Manager at Panasonic Corporation with expertise in strategic planning and relationship management. Demonstrated ability to drive revenue growth and improve supply chain efficiencies. Skilled in market analysis and category management, consistently achieving sales targets while promoting an inclusive workplace culture.
Overview
25
25
years of professional experience
Work History
Senior National Account Manager
Panasonic Corporation
Newark
07.2006 - Current
- Managed relationships with multiple national retailers including Amazon, Costco, Best Buy, Target, SAMs Club, BJ's and Walmart.
- Oversaw Panasonic's Consumer Products portfolio across various categories including Imaging and Small Appliances.
- Achieved quarterly sales targets, driving consistent revenue growth for the company.
- Collaborated with marketing and product teams to develop persuasive proposals for national retailers.
- Utilized data insights to inform business decisions and drive growth strategies.
- Fostered an inclusive workplace culture where all employees felt valued and empowered.
- Executed omnichannel strategy to enhance customer engagement and profitability.
- Guided team members through ongoing training to achieve monthly performance targets.
National Account Sales Manager
Thomson incorporated
Indianapolis
01.2004 - 07.2006
- Drove revenue growth across multiple territories for national consumer electronics accounts.
- Negotiated sales terms and identified requirements through liaison with clients, merchandisers, and department heads.
- Maintained strong client relationships to address product issues promptly and ensure satisfaction.
- Managed RCA and GE telephony product lines to effectively meet sales targets.
- Developed strategic plans independently and collaboratively to achieve sales objectives.
- Analyzed competitive intelligence to establish effective pricing structures and promotional strategies.
- Crafted annual budgets and monitored expenditures to align with financial goals.
- Implemented targeted marketing initiatives based on demographic analysis for consumer electronics segments.
Manager-Supply Chain
Thomson incorporated
Indianapolis
01.2002 - 12.2004
- Managed a team of domestic planning professionals responsible for inventory to support $4 million in annual sales for national retailers including: Wal-Mart, Best Buy, Target, Circuit City and Kmart.
- Steered all supply chain activities from order receipt to delivery to ensure right time and right quality deliveries in accordance with account vendor compliance program.
- Accomplishments
- Managed the demands of assigned products for all markets.
- Successfully drove fill rates from 75% to 90% through collaborative planning.
- Managed inventory levels to 7.8% of annual sales.
- Improved forecasting accuracy, reduced inventory and improved in-stock position with key accounts.
- Reviewed new products to evaluate schedules, assisted in tool planning and managed long-range availability and capacity issues.
- Represented the Planning Team in international vendor meetings.
- Member of the Thomson Winners Circle.
Market Development Manager
Thomson incorporated
Indianapolis
01.2000 - 12.2002
- Developed and executed successful marketing strategies for Wal-Mart and Sam’s Club.
- Managed KPIs to enhance supply chain efficiencies for Wal-Mart.
- Achieved category management goals, driving growth in Wal-Mart’s communications sector.
- Improved in-store displays while pursuing new business opportunities.
- Led company relationships across all operational areas.
- Implemented innovative marketing initiatives that resulted in overall revenue improvement.
- Exceeded fill-rate performance by 96%, ensuring optimal inventory levels.
Education
Master of Business Administration - International Business
Anderson University
Anderson, INBachelor of Science - Legal Administration
Ball State University
Muncie, INSkills
- Strategic planning and implementation
- Category management
- Consumer products and brands
- Market analysis
- Business development
- Account management
- KPI metrics
- Relationship building
- Operations management
- Supply chain management
- Market development
Timeline
Senior National Account Manager
Panasonic Corporation
07.2006 - Current
National Account Sales Manager
Thomson incorporated
01.2004 - 07.2006
Manager-Supply Chain
Thomson incorporated
01.2002 - 12.2004
Market Development Manager
Thomson incorporated
01.2000 - 12.2002
Master of Business Administration - International Business
Anderson University
Bachelor of Science - Legal Administration
Ball State University
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