Traptika Chauhan

• Scaling Agency Revenue and increasing its overall contribution to Revenue by implementing Strategic Partnerships and Outreach Initiatives
• Developing Proactive Agency Engagement Initiatives and Orchestrating New Client Activation through
• Collaborative Cross-Functional Synergy leading to double digit growth in client count
• Assumed leadership role in harnessing opportunities, particularly in Programmatic and Data Partnerships through agencies, driving adoption and establishing innovative revenue streams
• Strategically spearheaded initiatives with agency leadership, facilitating partnership deals with top 10 agencies, resulting in remarkable business growth

• Demonstrated aggressive revenue growth over three-year period on premier OTT platform by capturing larger share of wallet from both digital video platforms and linear TV. Achieved through strategic and persuasive sales pitches, coupled with creation of impactful, customized narratives
• Exceeded annual revenue targets by over 100% consistently for 3 years on high-impact sports properties such as IPL and World Cup and other Impact properties on entertainment within agency
• Spearheaded the first time ever Agency Certification initiative at Disney+ certification program - 'The Leap,' – conceptualizing and implementing it across core agencies
• Championing strategic and tactical initiatives to consistently nurture robust sales pipeline, proactively addressing challenges, and upholding stringent adherence to internal processes and standard

• Exercising leadership over vital business units as Head of Accounts, I drove success through integrated planning and effective team leadership
• As business head drove dramatic surge in client ratings, elevating score from 3 to 9 within span of 2 years, This extraordinary accomplishment not only earned two internal global awards, acknowledging its profound impact on business success but also secured nomination in 'Relentless Excellence' category at Choreos for two consecutive years
• Strategic innovation paired with flawless execution led to attainment of 'Best Media Innovation on Print' and 'Media Innovation in Mobile,' showcasing outstanding performance on nation's most esteemed media awards platform
• Received accolades in India, earning top honor at prestigious training hosted by GroupM APAC, and globally recognized for being selected as delegate at esteemed Maxus Global Exchange. Represented India in Vienna, Austria

Leader in Auto Category( Hero Motocorp) and Handsets (Nokia)

• Strategic oversight of portfolio management for key segments and brands
• Championed successful launch of Maestro, generating record-breaking sales and significant industry buzz within category
• Was chosen by organisation and sponsored for diploma course in Digital Marketing from NIIT, which was successfully completed
• Strategic oversight and portfolio management for Nokia N series and Nokia Smartphones
• Spearheaded successful launch of Nokia N8, garnering three prestigious awards at Media Abby Goa Fest

• Directed portfolio strategy for HP consumer range laptops and managed additional key accounts
• Secured Bronze award at Media Abby's Goa Fest in category of 'Best Use of Sponsorship' for HP Pavilion. Additionally, received Bronze recognition in Worldwide ROI Excellence Awards 2008

• Managed 'Brown' portfolio within MFD category
• Received 'Appreciation Award' from GSK for outstanding contributions leading to annual brand growth of over 20% and th remarkable success of 'Boost Up Project'