Summary
Overview
Work History
Education
Skills
Interests
Music
Timeline
Generic

Trisha Roy Choudhury

Public Relations Head
Kolkata

Summary

Proactive and detail-oriented MBA student with a background in commerce and substantial exposure to public relations, brand strategy, and digital marketing. Passionate about finance, communication, music, and business analytics. Keen to explore the growing influence of analytics on financial decision-making and investment trends, and to develop a deep understanding of how data-driven insights can transform financial planning, forecasting, and strategic investment. Eager to integrate creative, analytical, and interpersonal skills in dynamic business environments, while nurturing a holistic understanding of brand communication and human-centered strategies.

Overview

4
4
years of professional experience

Work History

Public Relations Associate

Sunday Classics Organisation
11.2021 - 01.2025
  • Communicated with media weekly to build relationships and optimize press coverage.
  • Produced and distributed internal and external communications.
  • Developed brand media relations strategies that bolstered community awareness and knowledge.
  • Assisted with marketing strategy development to increase public awareness and customer engagement.
  • Forged strong media relationships to further public relations goals.
  • Coordinated media interviews with organization staff, board members and volunteers.
  • Created and executed targeted PR campaigns to raise awareness of organization and initiatives.
  • Built and maintained positive relationships with public by utilizing strategic plans.
  • Developed engaging social media content, broadening audience reach and bolstering online presence.
  • Helped with photo and video production and performed visual and sound editing tasks.

Call Coordinator

Infinite Marketing Services
Kolkata
02.2022 - 03.2023
  • Streamlined call coordination processes for improved productivity and reduced wait times.
  • Contributed positively toward monthly performance goals while working independently or as part of a team effort.
  • Supported clients by providing timely responses to their inquiries through various communication channels such as phone calls, emails, or live chat sessions.
  • Developed strong relationships with colleagues across departments, facilitating collaboration and problem-solving efforts.
  • Reduced customer frustrations by quickly identifying problems and escalating them appropriately when necessary.
  • Contributed positively to team performance metrics by consistently meeting or exceeding personal goals and targets.
  • Enhanced communication between departments by serving as a liaison between customers and internal teams when necessary.
  • Connected callers with appropriate professional, department, or business.

Marketing Intern

Skillarena
Kolkata
08.2021 - 06.2022
  • Conducted market research to identify target audiences and optimize marketing efforts.
  • Participated in brainstorming sessions, contributing fresh ideas that led to innovative marketing initiatives.
  • Assisted in creating written, video, and image content for marketing channels.
  • Enhanced social media engagement through regular posting and audience interaction.
  • Researched interesting and relevant content to capture interest and improve site traffic.
  • Analyzed campaign performance data to identify areas for improvement and optimize future efforts.

Sales and Marketing Intern

Oddbhoot
Kolkata
04.2021 - 02.2022
  • Helped sales professionals maintain customer relationships by making follow up calls to recent buyers.
  • Strengthened client relationships through regular communication and follow-ups, leading to repeat business.
  • Conducted market research to identify potential clients and developed tailored sales strategies.
  • Established lasting customer relationships using active listening and problem-solving skills.
  • Managed customer expectations and helped navigate sales processes.
  • Increased sales leads by developing and implementing targeted marketing campaigns.

Education

B.Com Honours - Accountancy

Heramba Chandra College
Kolkata,India
04.2001 -

Skills

Communications

Finance

Campaign management

Strategic communications planning

Media pitching

Project management

Crisis management

Negotiation

PR strategy oversight

Public relations

Social media management

Public speaking

Team development

Interests

Music

Finance

Business Analytics

Public Speaking

Debate

Elocution

Music

  • Lead Vocalist – Performed extensively at live music gigs across Kolkata, specializing in both contemporary and classical genres; known for stage presence and audience engagement.
  • Award-Winning Performer – Winner of numerous inter-school and intra-school music competitions, demonstrating consistent excellence and versatility.
  • Classical Music Training – Achieved First Division in Vocal Classical Music from Pracheen Kala Kendra.
  • Nazrul Geeti Certification – Awarded Distinction in both theory and practical examinations, reflecting deep understanding and disciplined training in traditional Bengali music.

Timeline

Call Coordinator

Infinite Marketing Services
02.2022 - 03.2023

Public Relations Associate

Sunday Classics Organisation
11.2021 - 01.2025

Marketing Intern

Skillarena
08.2021 - 06.2022

Sales and Marketing Intern

Oddbhoot
04.2021 - 02.2022

B.Com Honours - Accountancy

Heramba Chandra College
04.2001 -
Trisha Roy ChoudhuryPublic Relations Head