Upneet Dhar
Sales
Chandigarh,CH
Summary
Dynamic marketing leader with a proven track record at Guleria & Guleria, excelling in operations management and customer relationship management. Spearheaded innovative marketing strategies that significantly enhanced brand visibility and engagement. Adept at team development and performance appraisal, driving successful campaigns that improved outreach effectiveness by 30%. Innovative Head of Marketing with a knack for elevating brands through strategic insight and creativity. Known for high productivity and efficiency in task completion, mastering skills in digital marketing strategy, market research, and brand development. Excel at communication, leadership, and problem-solving, ensuring seamless collaboration and impactful marketing solutions.
Overview
23
23
years of professional experience
Work History
Head of Marketing
Guleria & Guleria
Chandigarh
01.2023 - Current
- Developed comprehensive marketing strategies to enhance brand visibility and engagement.
- Managed digital marketing channels, including social media and email campaigns.
- Collaborated with sales teams to align marketing efforts with business objectives.
- Organized promotional events to increase awareness and drive customer interaction.
- Analyzed campaign performance data to refine strategies and improve future outreach efforts.
- Managed creative teams responsible for developing content such as blog posts, videos or infographics that support overall marketing objectives.
- Conducted market research and analysis to identify potential markets, consumer trends, and competitive landscape.
Sr. ADM
Max Life Insurance
09.2019 - 07.2022
- Provide business updates and manage business reporting for the Defined Contribution Consulting Program
- Specific knowledge of investment products & services (e.g., Funds, CITs, Separate Accounts and generally all aspects of Corporate Retirement Plan Consulting)
- Work with Legal, Compliance, Risk, Operations and Technology to implement processes that help the firm manage risk
- Manage certain ongoing processes to ensure high quality output
- Help drive and manage the launch of new Defined Contribution Consulting program
- Initiate change by identifying and implementing process improvements designed to enhance the delivery of retirement plan products and services
- Act as primary contact for other business units within the firm on initiatives to establish greater consistency across lines of business
- Successfully managing team of 20 to 23 agents for agency channel
- Working with advisors on their recruitment program
- Managing sales through agency
- Establishing goals for the agent advisors for long term programs
- Arrange HNI meets.
- Proficient in managing Customer operations, Supervision and maintenance of customer Database, reconciliation of data internal check.
- Max Life Insurance company Ltd offers policies and plans including financial investment, Wealth Management Planning, ULIP, protection, savings, retirement, pension.
Sr. Marketing Manager
Ad Nation Media
01.2017 - 02.2019
- We deal in advertising Ad in various newspaper
- Team Handling and providing them weekly targets.
- Generating ideas for clients based for PR
- To manage all the clients and give updates on new promotional activities.
- Providing appropriate timely response and generating leads for sale prospect
- Building strong relationships with others in the organization for effective delivery of customer’s service in accordance with the internal standards.
- Responsible for receiving routine inquiries.
- Specialization in Ad sales.
Centre Head
Foreign Horizons Pvt Ltd
02.2016 - 01.2017
- We are the only registered company for OET programme, so we enrol clients for the same.
- Team Handling and providing them weekly targets.
- To manage all the clients and give updates on new promotional activities.
- Providing appropriate timely response and generating leads for sale prospect.
- Building strong relationships with others in the organization for effective delivery of customer’s service in accordance with the internal standards.
- Student Visa Processing For Singapore, Australia, US, Canada.
- Specialization in PR for medical students or people in medical profession.
Group Head
AMAGI
08.2014 - 12.2015
- Revenue generation.
- Team Handling.
- Preparing client proposals, presentations.
- Planning weekly sales cycle and scheduling client meetings accordingly.
- Generating ideas for corporate clients based on the brand requirement.
- Gathering Market Information.
- Preparing client and market mapping reports for his area / industry.
- Reporting on client spends at a brand level.
- Responsible for top clients in the city to build relationship and have first-hand knowledge of market Conditions.
- Establish and nurture good relations with celebrities, top clients, public officials, vendors, community, agencies and other stakeholders in the city.
- Generating ideas for clients based on the brand requirement.
- Preparing sales and sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc.
- Planning budget revenue generation for the week and month.
- Providing written brief to programming for the spot / commercial based on inputs from client / agency.
- Ensuring that spots are scheduled correctly.
- Contributing to sales strategy and generating ideas for revenue maximization.
- Developing and selling specials and events.
- Maintaining strong relationships with clients and agencies in the portfolio.
- Following up and ensuring that monies are collected on time including sending appropriate reminders to clients and agencies for payment.
- Amagi is a global media technology company that is rapidly rearranging the TV broadcasting industry value chain, with a mission to make cloud-enabled TV broadcasting, targeted content delivery and advertising the new norm.
Sr. Sale Manager
ING Vysaya Life Insurance
10.2011 - 06.2012
- Focus on the customer.
- Activities for the awareness of life insurance among people.
- Arrange HNI meets and BOP.
- Proficient in managing Customer operations, Supervision and maintenance of customer Database, reconciliation of data internal check.
- Schedule the monthly Customer/Sales/support/ meeting and conference/ presentation/ event arrangements.
- ING Vysaya Life Insurance offers policies and plans including Financial investment Planning, ULIP, protection, savings, retirement, pension.
Zone CRM
Zee Turner Pvt Ltd
06.2007 - 09.2011
- Managing and take ownership of the resolution process for all member related issues.
- Identifying and escalating obstacles influencing timely resolution to customer requests.
- Handling the enquiries about sales and generate sales leads enter in to SAP System.
- Analytical sales data and customer data.
- Making the weekly and monthly sales reports.
- Sorting all internal and external letter and couriers and maintain their data in excel.
- Target for business generation through relationship building with the customers.
- Decision-making, negotiating and mediating, interpreting and translating.
- Developed a membership retention strategy and responsible for reducing cancellation percentage and to achieve the target of 100%.
- Speedy resolution for Cream Customers like TAM/NON-TAM, MSO.
- Relationship building with existing members and providing end resolution for resolving their issues with a positive approach towards work and to ensure the customer delight.
- Managing relationship with Channel Partners.
- Proficient in managing Customer operations, Supervision and maintenance of customer database, reconciliation of data internal check.
- Schedule the monthly Customer/Sales/support/ meeting and conference/ presentation/ event arrangements.
- Generate Invoices for the customers on month on month bases and confirm the confirmation, if not received within stipulated time.
- Understanding and meeting the requirements of the Regions quickly and willingly.
- Generation of MIS there by helping the management to set targets for its sales personnel and to know the current position of the organization.
- Zee Turner International deals in manage the distribution & trade marketing for pay American channels like cartoon N/w, POGO, HBO, WB, CNN.
- Achievements: Lowest Customer Complaints in the Zone in 2007-2010.
- Won face of the month prizes (A special way to appreciate the hard efforts).
- Always topper in National Dashboard –Time adherence on the daily reports and MIS.
- On annual meet of 2009-10, I got the best collection posting without any hold.
LSM Coordinator
KFC
Chandigarh
08.2005 - 02.2007
- The assignment involved the responsibility for product knowledge to sale executives Team.
- Giving the overall telecom solution to the customer.
- Coordinate to team of 50 people and making them understand about the company policies and product.
- Managed a complete team for morning shift.
- Work as sales backend support and providing full backend support to the Counter sales.
- Handling the pre installation complaints & problems and provide the solution, support for Birthday parties, kitty parties.
- To Upgrade the sale of our Outlet, by selling birthday packages, kitties, promotions.
- CMS (Complaint management system).
- Kentucky Fried Chicken.
- Additional Responsibilities: Making the MIS reports in Projection Stage, giving training to new joiners about the system and process.
Manager
Smart Acts Immigrations & Travels
Chandigarh
01.2003 - 07.2005
- Responsible for receiving routine inquiries of Corporate and Govt sectors, 5 Star Hotels, Colleges, Schools, Franklin, AHA, FCI.
- Giving these sectors the required information/solution on the desired subject and also ensuring customer delight.
- Have been responsible for national & international ticket booking.
- To manage all the clients and give updates on new promotional activities.
- Providing appropriate timely response and generating leads for sale prospect.
- Building strong relationships with others in the organization for effective delivery of customer’s service in accordance with the internal standards.
- Student Visa Processing For Singapore, Australia, US, Canada.
- Operations: Leading a team of 10 members and supervising entire Back Office Operations including checking and ensuring.
- Supervision over the tell callers and collection of their daily work report and maintaining a customer database for facilitating decision making by management.
Education
MBA - Marketing
Annamalai University
12.2025
BA - Home-Science
Punjab University
01.2004
Skills
- Operations Management
- Quality Standards
- Customer Experience
- Service Level Agreements (SLAs)
- Integration Coordination
- Customer Relationship Management
- Customer Satisfaction
- Team Management
- Manpower Planning
- Recruitment
- Induction
- Performance Appraisal
- Leadership
- Mentoring
- Monitoring
- Process Operations
- Target Achievement
- Team Development
- Motivation
Personal Details - Contact Address
#160/A sector-51A, Chandigarh, Chandigarh, 160043
Areas Of Expertise
Establishing quality standards for various operational areas, ensuring a high-quality customer experience, while adhering to the SLAs and work processes., Identifying improvement areas & implementing measures to maximize customer satisfaction levels., Managing team functions viz. manpower planning, recruitment, induction, performance appraisal, etc.
Professional Snapshot
15, CRM, Business Development, Corporate Sales, Retail Sales, Customer Service Management, Maxlife Insurance, Amagi Media, ING Vysaya, ZeeTurner, KFC, 10, Managing & leading teams, Developing procedures, Service standards for business excellence, Customer satisfaction, Interpersonal skills, Communication skills, Organizational skills, Team management, Planning, Multitasking
Timeline
Head of Marketing
Guleria & Guleria
01.2023 - Current
Sr. ADM
Max Life Insurance
09.2019 - 07.2022
Sr. Marketing Manager
Ad Nation Media
01.2017 - 02.2019
Centre Head
Foreign Horizons Pvt Ltd
02.2016 - 01.2017
Group Head
AMAGI
08.2014 - 12.2015
Sr. Sale Manager
ING Vysaya Life Insurance
10.2011 - 06.2012
Zone CRM
Zee Turner Pvt Ltd
06.2007 - 09.2011
LSM Coordinator
KFC
08.2005 - 02.2007
Manager
Smart Acts Immigrations & Travels
01.2003 - 07.2005
MBA - Marketing
Annamalai University
BA - Home-Science
Punjab University