V Balaji
Summary
Define and drive product strategy grounded in user behavior and long-term product vision to unlock business value. Partner across Engineering, Design, Decision science, and Business to turn strategy into execution, aligning roadmaps and outcomes.
Overview
17
17
years of professional experience
Work History
Senior Staff Product Manager
Walmart Global Technologies
04.2021 - Current
- Domain/ Objective : Finance Transformation - Reduce Health & Wellness write-offs - Order 2 Cash
- Product strategy and execution to reduce write-offs by ~65% over 18 months, unlocking multi-million-dollar recoveries and improving margin efficiency
- Scaled a claims submission platform from legacy workflows to near real-time processing, achieving 98% efficiency gains (300s → 5s) and accelerating the revenue cycle
- Built and productized an autonomous, real-time submission engine, eliminating 24-hour delays and enabling seamless, high-volume operational scaling
- Designed and launched an executive insights platform (business cockpit), automating reporting and saving ~84 days/year while improving decision velocity
- Drove a 69.2% reduction in unapplied cash ($39M → $12M) through decision driven product interventions, strengthening cash flow and financial visibility
Product Manager
Franklin Templeton Investments
11.2018 - 03.2021
- Domain/ Objective : Finance - Lead India D2C strategy & scale customer data platform
- Set the vision and product strategy to scale digital platform serving 1.2M+ customers and managing ₹25,000 Cr AUM, positioning data, compliance, and operations as core enablers of growth and trust in a regulated ecosystem
- Drove a data-first platform strategy, orchestrating the build-out of a 13 PB foundational data layer that unified customer 360 —creating a single source of truth
- Re-imagined compliance as a product capability, leading the delivery of 165+ regulatory mandates while embedding compliance directly into platform workflows
- Scaled Sub Broker financial systems broker data and commission platforms supporting ₹450 Cr in payouts, ensuring accuracy, reliability, and regulatory adherence at high volume
Senior Consultant
Wipro Business Consulting
03.2018 - 10.2018
- Domain/ Objective :Retail - Implement & Integrate Oracle Retail Warehouse Management System
- Owned warehouse management product strategy, leading the implementation of Oracle WMS to standardize and scale supply chain operations across complex, multi-node workflows
- Drove enterprise integration architecture across RMS, WMS, and intra-company transfer systems, aligning inventory, cost, and financial flows to improve efficiency and visibility
- Built and scaled a third-party warehouse partner ecosystem, owning techno-functional strategy to enable seamless on-boarding, ensure data integrity, drive operational and cost governance
Senior Business Analyst
NU Technology Solutions
08.2017 - 02.2018
- Domain/ Objective :Retail - Implement D2C website with integration to Enterprise Order Management
- Architected e-commerce product strategy, scaling processes to oversee ~$1M GMV and accelerate market expansion
- Owned strategic roadmap for product listings, dynamic pricing models, and friction-less checkout, boosting user retention and revenue
- Cross functional collaboration for integration with PIM, OMS, pricing engines, and CMDM, unifying data flows for agile product iteration
Senior Consultant
Wipro Business Consulting
05.2009 - 07.2017
- Domain/ Objective :Retail - Drive Customer Lifetime Value & Seamless Reverse Logistics
- Led loyalty transformation for a US electronics retailer unlocked increased customer engagement, repeat purchases, monetization through seamless accrual and redemption
- Spearheaded reverse logistics transformation for a US apparel retailer, enabling returns, exchanges, and price adjustments at scale; executed a chain-wide roll-out across 1,100 stores (~30K POS terminals), improving customer satisfaction and reducing cycle time.
- Designed and implemented a multi-tender rules engine, increasing checkout flexibility and conversion rates while optimizing payment mix and reducing transaction friction
Education
MBA - Finance & IT
International Institute of IT
01-2009
BE - Electronics Engineering
SCSVMV (DU)
01-2004
Skills
Product Vision, Strategy and Outcomes
Influence and Cross Functional Leadership - Time size of 33 engineers and 13 indirect customers
Data Driven Decision making
Product Impact Summary
- Managed $20B+/year imports financial workflows
- Payments enabled to 14K+ suppliers, 3M+ transactions
- Improved payment efficiency and matching accuracy by 400 Basis points
- Reduced working capital leakage by $27M+
- Automated processes saving 80+ days/year
Timeline
Senior Staff Product Manager
Walmart Global Technologies
04.2021 - Current
Product Manager
Franklin Templeton Investments
11.2018 - 03.2021
Senior Consultant
Wipro Business Consulting
03.2018 - 10.2018
Senior Business Analyst
NU Technology Solutions
08.2017 - 02.2018
Senior Consultant
Wipro Business Consulting
05.2009 - 07.2017
BE - Electronics Engineering
SCSVMV (DU)
MBA - Finance & IT
International Institute of IT