Vaibhav Gupta

Strategic Leadership & Business Growth

• Aligned technology and product development strategies with organizational goals, enhancing collaboration across teams.
• Adopted appropriate products and upgraded platform to optimise marketing, operations and maintenance efficiency
• Expanded platform into financial services, e-commerce, and travel by leveraging networks and business insights.

Operational Efficiency & Cost Optimisation

• Reduced operational costs of organization by 40% and inquiry calls by 50% through platform technologies.
• Cut down cloud hosting costs by 35% with platform optimization and saved additional 10% via advanced billing models.
• Incorporate optimal headless CMS system to optimize content management for platform and reduced time to market.

New Platform Launch & Upgrades

• Executed development of a new mobile app with a 20% higher booking conversion rate and 350% growth in ancillary bookings.
• Built Snowflake powered Data Platform, accelerating decision-making and enabling personalized user campaigns.
• Drove successful product launches through market research and cross-functional and vendor partnerships collaboration.

Payment & Platform Advancement

• Boosted payment realization success rate from 90% to 99% and booking success from 94% to 99.5%.
• Integrated multiple payment gateways , variety of payment and system offers.
• Strengthened security control to protect platform from attack and secure sensitive data and prevent breaches.

Engineering Leadership & Product Development

• Collaborated with multiple business owner and leaders across ICG business for varied use-case like email marketing, workflows and CMS system.
• Supervised team consist of 40+ resources across 6 active projects, ensuring quality delivery and adherence to timelines.
• Spearheaded technology hiring, mentoring, and coaching for engineering teams to build strong technical culture.
• Designed modern engineering solutions for multiple initiatives, overseeing delivery processes and legal compliance.
• Built Citi’s private cloud-hosted email marketing SaaS solution using combination of in-house and vendor products for ICG businesses and upgraded the performance of the platform by 3x and ensure zero outage of the platform during peak load.
• Graduated as EE-3 Engineer and became part of Citi’s premier engineering program.
• Participated in multiple site level engineering initiative to foster new age engineering culture within the Pune site.

Key Projects

• Email Distribution & Visualisation: Build robust email marketing platforms with approx. 3 million mails going to clients on daily basis and offered analytics and visualisation of email and content readership, driving insights and decision-making.
• Investment Research Workflow & Component Library: Build and maintained upgraded investment research workflow solution to streamlined investment content authoring approval workflows and reusable digital assets lifecycle management for the group.
• Public Appearance & Sales Communication Workflow: Build and enhanced various workflow solution for the bank to allow the folks to see necessary approvals in the system before media and client engagement.

Key Contribution

• Tech Lead for various module of corporate action product and operated as primary contact for internal stakeholder and external.
• Developed Corporate Action Customer facing platform and operational system.
• Setup the DR process and execution during the launch of the platform , application and infrastructure platform.
• Enhanced other important modules like engine & distribution for corporate action creation and distribution to clients.
• Build CI/CD pipeline and automation suite for Corporate Action product.

• Contributed as senior developer for multiple project of Morgan Stanley client during the tenure
• Build website and backend system using Java and Spring technology stack.
• Build automation solution using selenium for the taxman web interface.
• Mentored junior developers, providing guidance on best practices and fostering a collaborative team environment.
• Collaborated with client and third parties to develop technical solutions that supported business processes.

• Carried out new software development and implemented maintenance enhancements.
• Designed and developed application scripts for test scenarios to reduce YBR testing efforts by 50%.
• Build understanding of DOC1 and developed personalised communication statement using tool during annual enrolment period.