Summary
Overview
Work History
Education
Skills
Language
Beyond Work
Timeline
Generic
VAIBHAV PANJIKAR

VAIBHAV PANJIKAR

Aldona

Summary

Dynamic and results-oriented Sales Leader with a robust foundation in strategic thinking and leadership, skilled in navigating challenging markets for low voltage and SaaS products. Exceptional communication abilities and a fervent passion for marketing and sales consistently drive measurable results through collaboration and dependability. Strong commitment to fostering team success while driving organizational growth in fast-paced environments sets the stage for continued excellence. Proven track record of transforming challenges into opportunities, ensuring sustained performance and innovation.

Overview

13
13
years of professional experience

Work History

Unit Manager

Digimro Distribution India Pvt Ltd
07.2025 - Current

• Leading unit operations across Goa & Dakshina Karnataka with P&L; responsibility.
• Driving aggressive revenue growth and expanding channel partner ecosystem.
• Implementing region-specific GTM strategies aligned with company goals.
• Building high-performance teams and ensuring capability development.

  • Built and sustain Private Label Brand
  • Strengthening SI, reseller, and distribution partner relationships, along with Vendors strategic relationship

• Ensuring operational excellence and quarterly business target achievement.

Sr. Sales Manager

DIGIMRO DISTRIBUTION INDIA PVT LTD (A Moglix group company)
10.2022 - 07.2025
  • Managed regional sales operations with focus on revenue and market penetration.
  • Expanded SI/Reseller network and strengthened regional coverage.
  • Improved market share and margin contribution through strategic product initiatives.
  • Coordinated technical teams for pre-sales and post-sales support.
  • Executed regional growth strategies using competitive intelligence.
  • Developed and executed sales strategies to drive revenue growth across diverse product lines.
  • Led cross-functional teams to enhance customer engagement and streamline sales processes.
  • Analyzed market trends and competitor activities to identify new business opportunities.
  • Established strong relationships with key clients, improving customer satisfaction and retention rates.

Sr. Sales Manager

ADI GLOBAL DISTRIBUTION (RESIDEO)
07.2019 - 10.2022
  • Manage a sales team of 3 in remote locations particularly Goa, Hubli, Mangalore.
  • Growing revenue in upcountry Karnataka and Goa, India (in low voltage security products.
  • Aligning more SI and Reseller with ADI for better territory growth and wide spread of ADI footprint.
  • Constant increase in gross margin by promoting high revenue high Margin products.
  • Skill Development by participating in various Vendor training program and Recruitment program.
  • Manage ROK and GOA Sales Budget and achievement of same.
  • Weekly tier meetings with team and to design market strategy depending on market condition, regionally.
  • Have a Update on AR collection on Weekly basis.
  • Responsibility and Achievement:

Asst. Sales Manager

ADI GLOBAL DISTRIBUTION
09.2017 - 07.2019
  • Independently handling sales for products of security, fire solutions, communication and IT hardware.
  • Ensuring Sales & Margin budget achievement on weekly & monthly basis.
  • Increased Market share substantially and Customer Growth YoY.
  • Ensure timely collection of all outstanding receivables. Resolving all outstanding reconciliation issues on a periodic basis.
  • Actively involved in promoting New Product launch and ensuring market share for same.
  • Gain market intelligence and analysis by continuously monitor developments in the market & competition activities, and ensure timely communication to branch head to take corrective action for all.
  • Meeting select SI/ Reseller to regularly obtain feedback for improvement in ADI experience.
  • Participate in training & support activity, also arranging trainings in branch office in coordination with branch technical manger to ensure necessary technical knowledge is given at right time and when required to ADI customers. To understand and acquire branch support to resolve issues of after-sales-support / warranty or even Pre-Sale support to customers.
  • Responsibility and Achievement:

Senior Channel Sales and Marketing Executive

Smartlink Network Systems Ltd- Digisol
01.2013 - 09.2017
  • Established productive, professional relationships with key personnel in assigned region.
  • Coordinated the involvement of company personnel, including support, service, and management resources, to meet channel partner performance objectives and partners' expectations.
  • Met with assigned targets for profitable sales volume and strategic objectives in assigned Region.
  • Proactively assessed, clarified, and validated partners and distributor's needs as and when required.
  • Selling and Marketing of products through Distributor to end users in coordination with channel partner sales resources.
  • Managed potential channel conflict with other Channel Partners by fostering excellent communication internally and externally, and through stricter adherence to channel rules of engagement.
  • Leads solution development efforts that best address endures needs, while coordinating the involvement of all necessary company and partner personnel.
  • Ensured partner compliance with partner agreements.
  • Allotment of Quarterly schemes to deserving partners on regular basis to push sales
  • Adoption of company programs among channel partners.
  • Responsibility and Achievement:

Education

MBA - Marketing Management

Pune University
Pune
01.2012

BBA - Business Administration

Goa University
01.2010

Skills

  • Strong revenue growth and business expansion capabilities
  • Developing upcountry market from stretch
  • Built Private label brand s and sustained high profit growth
  • Expertise in developing and strengthening channel partner networks
  • Strategic planning with region-specific GTM execution
  • Team building, capability development, and performance management
  • Developing marketing strategies for AI software and creating a strong niche for SaaS products in upcountry markets through targeted positioning and demand-generation initiatives

Language

Konkani
English
Hindi
Marathi

Beyond Work

  • Exploring emerging AI and technology trends
  • Automotive enthusiast with interest in car design and performance
  • Listening to and exploring diverse music genres
  • Attending tech expos, auto shows, and music events

Timeline

Unit Manager

Digimro Distribution India Pvt Ltd
07.2025 - Current

Sr. Sales Manager

DIGIMRO DISTRIBUTION INDIA PVT LTD (A Moglix group company)
10.2022 - 07.2025

Sr. Sales Manager

ADI GLOBAL DISTRIBUTION (RESIDEO)
07.2019 - 10.2022

Asst. Sales Manager

ADI GLOBAL DISTRIBUTION
09.2017 - 07.2019

Senior Channel Sales and Marketing Executive

Smartlink Network Systems Ltd- Digisol
01.2013 - 09.2017

BBA - Business Administration

Goa University

MBA - Marketing Management

Pune University
VAIBHAV PANJIKAR